Best Affiliating Marketing

1. AFFILIATE
MARKETING
By
Deepak Dudeja

2. WHAT IS AFFILIATE MARKETING?
 Affiliate marketing is a type of performance-
based marketing and a technique where
other publishers and websites will promote
your business. Basically the way it works is
that an affiliate is rewarded every time a
visitor, customer or sale for your business is
generated through an advertisement on their
web site.

3. CHAIN OF AFFILIATE MARKETING
 Advertiser
An advertiser can be a company selling a product like electronics,
airline tickets, clothing or car parts, or an advertiser could also be
an insurance company selling policies.
 Publisher
A publisher is an individual or company that promotes an
advertiser’s product or service in exchange for earning a
commission.
 Consumer
Who consume the goods & services.

4. TYPES OF AFFILIATE NETWORK
WEBSITES
 Product and Price Comparison Engines –
Comparison engine publisher aid users to
quickly find a certain product at the best
price. Most comparison engines cover a
large variety of categories where as some
are designed specifically around one product
type or group, i.e. electronics, credit cards,
loans etc.

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 Blogs & Content sites – The greatest variety
of affiliate websites for your brand to be
promoted is the millions of blogs and content
sites on the internet. Content sites are
usually quite simply websites that publish
content on a specific area of interest.

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 Social Media – Facebook pages, Instagram,
Pinterest and Twitter accounts are the
newest publishers in the affiliate marketing
scene. If you have a following of over a
couple of thousand users, you should be
seriously looking at affiliate marketing as a
way to monetise your following.

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 Blogs & Content sites – The greatest variety
of affiliate websites for your brand to be
promoted is the millions of blogs and content
sites on the internet. Content sites are
usually quite simply websites that publish
content on a specific area of interest.

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 Coupon Sites And Deals Sites-:
Coupon or Deal sites are easily the most
popular type of affiliate site out there today.
And for good reason: they are eCommerce-
friendly websites that consumers turn to
when they’re looking for a deal.

9. MODES OF AFFILIATE MARKETING
 CTR- Click Through Rate
 CPA- Cost Per Acquisition
 CPC- Cost Per Click
 CPS- Cost Per Sale
 CPV- Cost Per View
 CPL- Cost Per Lead

10. CTR
 Click-through rate- CTR is a way of
measuring the success of an online
advertising campaign. A CTR is a percentage
obtained by dividing the number of users
who clicked on an ad on a web page by the
number of times the ad was delivered
(impressions).

11. CPA
 CPA (Cost Per Action) or (Cost Per
Acquisition) -: advertising is performance
based and is common in the affiliate
marketing sector of the business. In this
payment scheme, the Publisher takes all the
risk of running the ad, and the >Advertiser
pays only for the amount of users who
complete a transaction, such as a purchase
or sign-up.

12. CPC
 CPC (Cost Per Click)- is a payment option
that compensates a publisher whenever their
referred customers click on a link for an
advertisers offer. CPC is also an Internet-
marketing formula used to price banner ads.
Some advertisers will pay publishers based
on the number of clicks a banner gets.

13. CPS
 Pay-per-sale or PPS (sometimes referred to
as cost-per-sale or CPS) is an online
advertisement pricing system where the
publisher or website owner is paid on the
basis of the number of sales that are directly
generated by an advertisement.

14. CPV
 Cost-Per-View- CPV is a method of charging
for video advertisements based on the
number of views or interactions an ad
receives.

15. CPL
 CPL defines how much revenue a publisher
receives when he creates a lead for an
advertiser.

16. ADVANTAGES FOR PUBLISHER & ADVERTISER
Publisher
 There is no talk of an investment
 Little to no operating costs
 Making money 24/7
 A global marketplace at one's feet
 Little risk involved
 No need for a warehouse
 Easy tracking
 Partnerships and collaboration
 Less expense and more exposure in less time.
Advertiser
 Low Entry Price
 Extra Traffic/exposure
 Increase of SEO ranking
 Low operational costs

17. WHAT IS VCOMMISSION?
 vCommission is India’s First International
CPA Network and it aim to deliver quality
traffic for performance based advertising
worldwide in digital advertising industry.
vCommission provides advertising solutions
through continuous effort of driving quality
traffic, with the help of our publishers, and
maintaining a cost-effective marketing
program

18. HOW TO REGISTER IN VCOMMISSION?

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