SlideShare a Scribd company logo
Social Media and Affiliate Marketing   Affcon 2010 Social Media and Affiliate Marketing   Affcon 2010
Key points ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media audience is growing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Businesses use Social Networking Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
See the full study at  http://www.GrowSmartBusiness.com
25% Small Business use social media presence – Doubled since last year ,[object Object]
Brand presence in the Social Media ,[object Object],[object Object],[object Object],[object Object]
Listening Tools  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Use Google Alerts as a business intelligence tool ,[object Object],[object Object]
Thought leadership :LinkedIn Answers
Reviews :Wisdom of strangers
If chips can have their own page so can you! Tip : A Facebook page is different from your personal profile. You can create multiple Facebook pages
Building your presence
Build your profile in sites like Linkedin Tip : Ask for recommendations to include you in  Service provider directory Links to your website and appear in searches for LinkedIn users
Blogging Basics: Reasons to Blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Share your happy moments
Integrate your marketing efforts ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Your plan
Final Thoughts ,[object Object],[object Object],[object Object],[object Object],[object Object],http://www.flickr.com/photos/fwp-dawson/2821182851/   Photo Courtesy Fred Dawson on Flickr  freds-take-on-the-world.blogspot.com /
Network Solutions  ,[object Object],[object Object],[object Object]
Special Offer for Affcon  ,[object Object],[object Object]
Questions ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Resources
http://www.networksolutions.com/education
Using Twitter: Buzzwords ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Ogilvy Twitter Webinar
Document sharing Sites ,[object Object],[object Object],[object Object],Tip : Add a custom offer for each channel  and monitor traffic from these sites
Videos : Tell your Story Tip : Create a How to video, talk about your community Kodak Zi8 HD Pocket Video Camera 
Podcasts & Your Own Radio Shows Flickr photo by  Mark J Hunter   http://www.flickr.com/photos/tartanpodcast/283456030/   Tip : Interview your users, promote their business
Story telling with photos - Flickr Tip : Make your story interesting with pictures . Flickr cannot be used for commerce
Review Sites  Tips : Claim your profile , thank reviewers and answer any negative comments with grace

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Social media and Affiliate Marketing Affcon2010

Editor's Notes

  1. Social media is about conversations and relationships Customers are in control, but not total control because you CAN participate People do not want to me marketed to; they want to be heard and can relate more to another human than a banner ad It’s not just about great content, it’s about relationships Chances are there is a conversation going on online about your products or services, or even the business itself. Are you going to participate, or let someone else?