Social Media & Small Business : Taking your first steps in Social MediaShashi Bellamkonda
The document summarizes tips and strategies for small businesses to use social media for marketing purposes. It discusses using platforms like Facebook, Twitter, blogs and more to connect with customers, share content and drive traffic to websites. Specific tips include setting up profiles, engaging with followers, sharing content regularly and measuring the results of social media efforts.
The Perfect Match: Ecommerce & Social Mediaguestfe4bc7
Shashi Bellamkonda presented this at a session of the The Internet Merchants Association's fourth annual conference in Las Vegas on March 2nd. Did you know that 69% of consumers that purchase mostly online also visit social networking sites? Consumers are informed AND social these days. Listen as Shashi Bellamkonda, Social Media Swami of Network Solutions gives you the inside scoop on blending social media sites with your e-commerce business. What social media sites should you be paying attention to? Learn the right way – and best sites - to interact with consumers to grow your e-commerce business!
This document provides an overview of social media and blogging for business purposes. It defines social networks and lists popular networks like Facebook and LinkedIn. It discusses how businesses can use these networks to connect with customers, conduct targeted marketing, and grow their professional networks. The document also covers best practices for business blogging, including using blogs to establish expertise, communicate with customers, and drive traffic to a company's website. Tools for blogging like WordPress are also reviewed.
Presentation on Using Social Media in Business given at the Virginia Association of State Colleges and University Purchasing Professionals (VASCUPP) SWAMfest October 11, 2009 Hotel Roanoke, Roanoke Virginia
Web 2.0 refers to new online trends that allow two-way communication and collective intelligence, such as social networking and viral marketing. Businesses can benefit from Web 2.0 by using tools like company blogs, which allow them to communicate directly with customers and increase their search engine rankings. Research shows that blog readers are more likely to purchase products online and spend more than non-blog readers. Company blogs have also shown benefits like building communities, gathering customer feedback, and boosting sales within the first month of starting a blog.
The document provides an overview of search engine optimization (SEO) and social media marketing strategies. It discusses key aspects of an SEO plan including keyword analysis, meta data optimization, content development, and social media connections. It also covers measuring success and common mistakes to avoid when implementing SEO and social media marketing.
Social Media - Reaching Customers In The TwitterverseTiffany Johnson
Social media can help businesses connect with customers and market their brand in a personal way. It allows sharing updates and driving traffic through blogs, Facebook, Twitter, Slideshare and e-newsletters. Common mistakes to avoid include using social media as a sales pitch rather than building human connections through comments and content. The presentation provides examples and advice on maximizing a website through effective social media use.
This document provides guidance on using social media for businesses and non-profits. It recommends setting clear social media goals and engaging customers by providing useful information rather than sales pitches. It describes tools like Twitter, Facebook, WordPress and Blogger and how to use them, such as creating organizational pages, following others, and blogging at least weekly. The benefits of social media include controlling messaging like a chat room and leveraging familiar platforms. Complaints can include useless information and lack of branding. Non-profits can use social media to create groups, promote events, accept donations, and build networks.
Social Media & Small Business : Taking your first steps in Social MediaShashi Bellamkonda
The document summarizes tips and strategies for small businesses to use social media for marketing purposes. It discusses using platforms like Facebook, Twitter, blogs and more to connect with customers, share content and drive traffic to websites. Specific tips include setting up profiles, engaging with followers, sharing content regularly and measuring the results of social media efforts.
The Perfect Match: Ecommerce & Social Mediaguestfe4bc7
Shashi Bellamkonda presented this at a session of the The Internet Merchants Association's fourth annual conference in Las Vegas on March 2nd. Did you know that 69% of consumers that purchase mostly online also visit social networking sites? Consumers are informed AND social these days. Listen as Shashi Bellamkonda, Social Media Swami of Network Solutions gives you the inside scoop on blending social media sites with your e-commerce business. What social media sites should you be paying attention to? Learn the right way – and best sites - to interact with consumers to grow your e-commerce business!
This document provides an overview of social media and blogging for business purposes. It defines social networks and lists popular networks like Facebook and LinkedIn. It discusses how businesses can use these networks to connect with customers, conduct targeted marketing, and grow their professional networks. The document also covers best practices for business blogging, including using blogs to establish expertise, communicate with customers, and drive traffic to a company's website. Tools for blogging like WordPress are also reviewed.
Presentation on Using Social Media in Business given at the Virginia Association of State Colleges and University Purchasing Professionals (VASCUPP) SWAMfest October 11, 2009 Hotel Roanoke, Roanoke Virginia
Web 2.0 refers to new online trends that allow two-way communication and collective intelligence, such as social networking and viral marketing. Businesses can benefit from Web 2.0 by using tools like company blogs, which allow them to communicate directly with customers and increase their search engine rankings. Research shows that blog readers are more likely to purchase products online and spend more than non-blog readers. Company blogs have also shown benefits like building communities, gathering customer feedback, and boosting sales within the first month of starting a blog.
The document provides an overview of search engine optimization (SEO) and social media marketing strategies. It discusses key aspects of an SEO plan including keyword analysis, meta data optimization, content development, and social media connections. It also covers measuring success and common mistakes to avoid when implementing SEO and social media marketing.
Social Media - Reaching Customers In The TwitterverseTiffany Johnson
Social media can help businesses connect with customers and market their brand in a personal way. It allows sharing updates and driving traffic through blogs, Facebook, Twitter, Slideshare and e-newsletters. Common mistakes to avoid include using social media as a sales pitch rather than building human connections through comments and content. The presentation provides examples and advice on maximizing a website through effective social media use.
This document provides guidance on using social media for businesses and non-profits. It recommends setting clear social media goals and engaging customers by providing useful information rather than sales pitches. It describes tools like Twitter, Facebook, WordPress and Blogger and how to use them, such as creating organizational pages, following others, and blogging at least weekly. The benefits of social media include controlling messaging like a chat room and leveraging familiar platforms. Complaints can include useless information and lack of branding. Non-profits can use social media to create groups, promote events, accept donations, and build networks.
Social media is about enabling conversations between companies and customers to generate revenue. It allows sharing information fast through words, pictures, video and audio. Companies should use social media to inform, inspire, educate and ignite their brand while influencing conversations and reputation to help their bottom line. While not having complete control, social media can be used to diffuse issues and represent brands positively. Regular, high-quality posting on blogs and social networks like Twitter and Facebook is important, as is branding across all online presences.
Socail Media Presentation for Banks Chamber of CommerceMicrobrew Media
Stacie gave a talk on Social Media for the Banks, Oregon Chamber of Commerce on 2/4/2010. The presentation focuses on what sites are the main players in Social Media and how small business can use them to their advantage.
American Independent Writers Going Freelance Workshop Nov 7 2009Shashi Bellamkonda
This was a presentation for folks attending the Going Freelance Seminar of AIW at the Johns Hopkins University in DC on Nov 7th
AIW is a national organization for writers. Our mission is to:
Create an open and inclusive community of authors, journalists, and other writers;
Inform, educate, and support our members in the business and craft of writing and help them succeed in a rapidly changing environment; and
Advocate for writers on key local and national issues.
AIW membership is only $100/year now through December 31, 2009. Join before the cost increases to $125/year on January 1, 2010. http://www.amerindywriters.org/home/
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Shashi Bellamkonda
Using Social Media to grow your business discusses how small businesses can leverage social media platforms like Facebook, Twitter, and LinkedIn to connect with customers, build their brand, and grow their business. It provides tips on using each platform, including creating an engaging profile, sharing valuable content, participating in discussions, and listening to customer feedback. The document also explains how to get started on Twitter and provides examples of effective ways businesses can use Twitter for marketing, customer service, and brand monitoring.
Linkedin marketing for small business. This is my presentation to a group of small business owners in the Denver area. LinkedIn is one of the premier social business networks - perfect for building your brand while sharing useful information that brands your company.
This document provides an overview of using Facebook for business purposes. It defines social media and social media marketing. It emphasizes using your website as the central hub and highlights Facebook statistics about its large user base. It outlines how to set up a Facebook page and profile for branding, and how to use the wall, invite friends, and adjust privacy settings. The goal is to engage your audience and promote your business on Facebook.
Marketing and Branding Your Legal Practice Using Social MediaDavid Harlow
Social Media for Lawyers: How to Boost Your Practice and Avoid Pitfalls. Presentation by David Harlow at Plenary Session of Massachusetts Bar Association Annual Conference March 2010
Social media has experienced explosive growth and become integrated into both personal and professional lives. It provides opportunities to build relationships, increase brand awareness, expand networks, and achieve search engine prominence. The document outlines best practices for using social media for business purposes, including listening to conversations, engaging strategically, monitoring and adjusting strategies. It also discusses using social media to establish a personal brand and manage one's online reputation.
Social Media for Law Firms and the Legal Industry6S Marketing
This document discusses using social media for law firms. It defines social media platforms like blogs, Facebook, Twitter, and LinkedIn and provides guidelines for using each effectively. Some key points include establishing thought leadership through blogging, engaging clients on Facebook, monitoring discussions on Twitter, and networking on LinkedIn. Overall strategies discussed are listening to clients, offering value, building trust, and engaging in conversations on various social media platforms.
How to Grow Your Practice Using Social Media MarketingSusan Bloom
This document provides an overview of social media marketing strategies for fertility clinics. It discusses using platforms like Facebook, LinkedIn, and Twitter to gain insights from consumers, engage with them, and promote the clinic. Effective strategies include appointing a social media manager, choosing relevant networks, creating a posting schedule, and sharing content like photos, events, and industry expertise to both inform and market to target audiences. Social media is presented as an important tool for fertility clinics to connect with patients and build their brand if implemented properly.
This document provides tips and strategies for leveraging social media and social networks to reach audiences and create impact. It discusses how to integrate social media into an organization's mission and goals, get staff buy-in, create useful and engaging content, divide tasks and automate where possible, and use platforms like Twitter, Facebook, and LinkedIn to find donors, sponsors, and connect with others in relevant industries or fields.
Social media allows people and businesses to connect and form relationships online. It includes tools like blogs, social networks, photo and video sharing sites, which people use to communicate, learn and interact. Executives can use social media to demonstrate expertise, increase brand awareness, generate website traffic and sales, and foster better relationships with customers, media and employees. Setting clear goals, allocating resources, creating valuable content and listening to online conversations are important for businesses starting a social media presence.
Drive Website Traffic with Effective KeywordsScott Abel
Presented by Sonny Cohen at Web Content Chicago, June 17-18, 2008.
Learn how to increase search engine traffic to your site by understanding what makes an effective search engine keyword and how you discover the ones that work for you. This combination seminar and hands-on workshop gives you the keys and puts you in the driver’s seat. You will leave with a set of tools and steps to help you grow your website traffic.
How To Gain Website Traffic Through Blogging [Slideshare]David Gabriel
It's easy to start a blog, but how do you gain traffic to it?
Whether you're blogging for personal use or to grow your business, gaining traffic can be a challenge.
In this slideshare I will go over my exact strategy for creating content and getting influencers to share it; thus gaining quality traffic.
I am confident, after you go through this slideshare, you will be able to increase your traffic to your blog.
If you have any questions or have an idea you'd like to share, let's connect over twitter @dgabrielsyr.
Enjoy!
Launch Your Pinterest & Grow Your FollowingSnapRetail
The document discusses strategies for businesses to use Pinterest effectively. It recommends completing a business profile, creating initial boards and pins, learning who to follow, and promoting the Pinterest presence. Specific tips include having at least 5 pins above the fold on boards, using keywords, and considering secret boards. It also suggests businesses follow other relevant pages, businesses, and influencers to engage customers and drive traffic.
Affiliate marketing is the process of earning a commission by promoting other people's (or company's) products. You find a product you like, promote it to others, and earn a piece of the profit for each sale that you make. You're happy because you earned a commission…
Social media is about enabling conversations between companies and customers to generate revenue. It allows sharing information fast through words, pictures, video and audio. Companies should use social media to inform, inspire, educate and ignite their brand while influencing conversations and reputation to help their bottom line. While not having complete control, social media can be used to diffuse issues and represent brands positively. Regular, high-quality posting on blogs and social networks like Twitter and Facebook is important, as is branding across all online presences.
Socail Media Presentation for Banks Chamber of CommerceMicrobrew Media
Stacie gave a talk on Social Media for the Banks, Oregon Chamber of Commerce on 2/4/2010. The presentation focuses on what sites are the main players in Social Media and how small business can use them to their advantage.
American Independent Writers Going Freelance Workshop Nov 7 2009Shashi Bellamkonda
This was a presentation for folks attending the Going Freelance Seminar of AIW at the Johns Hopkins University in DC on Nov 7th
AIW is a national organization for writers. Our mission is to:
Create an open and inclusive community of authors, journalists, and other writers;
Inform, educate, and support our members in the business and craft of writing and help them succeed in a rapidly changing environment; and
Advocate for writers on key local and national issues.
AIW membership is only $100/year now through December 31, 2009. Join before the cost increases to $125/year on January 1, 2010. http://www.amerindywriters.org/home/
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Shashi Bellamkonda
Using Social Media to grow your business discusses how small businesses can leverage social media platforms like Facebook, Twitter, and LinkedIn to connect with customers, build their brand, and grow their business. It provides tips on using each platform, including creating an engaging profile, sharing valuable content, participating in discussions, and listening to customer feedback. The document also explains how to get started on Twitter and provides examples of effective ways businesses can use Twitter for marketing, customer service, and brand monitoring.
Linkedin marketing for small business. This is my presentation to a group of small business owners in the Denver area. LinkedIn is one of the premier social business networks - perfect for building your brand while sharing useful information that brands your company.
This document provides an overview of using Facebook for business purposes. It defines social media and social media marketing. It emphasizes using your website as the central hub and highlights Facebook statistics about its large user base. It outlines how to set up a Facebook page and profile for branding, and how to use the wall, invite friends, and adjust privacy settings. The goal is to engage your audience and promote your business on Facebook.
Marketing and Branding Your Legal Practice Using Social MediaDavid Harlow
Social Media for Lawyers: How to Boost Your Practice and Avoid Pitfalls. Presentation by David Harlow at Plenary Session of Massachusetts Bar Association Annual Conference March 2010
Social media has experienced explosive growth and become integrated into both personal and professional lives. It provides opportunities to build relationships, increase brand awareness, expand networks, and achieve search engine prominence. The document outlines best practices for using social media for business purposes, including listening to conversations, engaging strategically, monitoring and adjusting strategies. It also discusses using social media to establish a personal brand and manage one's online reputation.
Social Media for Law Firms and the Legal Industry6S Marketing
This document discusses using social media for law firms. It defines social media platforms like blogs, Facebook, Twitter, and LinkedIn and provides guidelines for using each effectively. Some key points include establishing thought leadership through blogging, engaging clients on Facebook, monitoring discussions on Twitter, and networking on LinkedIn. Overall strategies discussed are listening to clients, offering value, building trust, and engaging in conversations on various social media platforms.
How to Grow Your Practice Using Social Media MarketingSusan Bloom
This document provides an overview of social media marketing strategies for fertility clinics. It discusses using platforms like Facebook, LinkedIn, and Twitter to gain insights from consumers, engage with them, and promote the clinic. Effective strategies include appointing a social media manager, choosing relevant networks, creating a posting schedule, and sharing content like photos, events, and industry expertise to both inform and market to target audiences. Social media is presented as an important tool for fertility clinics to connect with patients and build their brand if implemented properly.
This document provides tips and strategies for leveraging social media and social networks to reach audiences and create impact. It discusses how to integrate social media into an organization's mission and goals, get staff buy-in, create useful and engaging content, divide tasks and automate where possible, and use platforms like Twitter, Facebook, and LinkedIn to find donors, sponsors, and connect with others in relevant industries or fields.
Social media allows people and businesses to connect and form relationships online. It includes tools like blogs, social networks, photo and video sharing sites, which people use to communicate, learn and interact. Executives can use social media to demonstrate expertise, increase brand awareness, generate website traffic and sales, and foster better relationships with customers, media and employees. Setting clear goals, allocating resources, creating valuable content and listening to online conversations are important for businesses starting a social media presence.
Drive Website Traffic with Effective KeywordsScott Abel
Presented by Sonny Cohen at Web Content Chicago, June 17-18, 2008.
Learn how to increase search engine traffic to your site by understanding what makes an effective search engine keyword and how you discover the ones that work for you. This combination seminar and hands-on workshop gives you the keys and puts you in the driver’s seat. You will leave with a set of tools and steps to help you grow your website traffic.
How To Gain Website Traffic Through Blogging [Slideshare]David Gabriel
It's easy to start a blog, but how do you gain traffic to it?
Whether you're blogging for personal use or to grow your business, gaining traffic can be a challenge.
In this slideshare I will go over my exact strategy for creating content and getting influencers to share it; thus gaining quality traffic.
I am confident, after you go through this slideshare, you will be able to increase your traffic to your blog.
If you have any questions or have an idea you'd like to share, let's connect over twitter @dgabrielsyr.
Enjoy!
Launch Your Pinterest & Grow Your FollowingSnapRetail
The document discusses strategies for businesses to use Pinterest effectively. It recommends completing a business profile, creating initial boards and pins, learning who to follow, and promoting the Pinterest presence. Specific tips include having at least 5 pins above the fold on boards, using keywords, and considering secret boards. It also suggests businesses follow other relevant pages, businesses, and influencers to engage customers and drive traffic.
Affiliate marketing is the process of earning a commission by promoting other people's (or company's) products. You find a product you like, promote it to others, and earn a piece of the profit for each sale that you make. You're happy because you earned a commission…
Grow Your YouTube Audience And Become A StarDigital Vidya
Care about how to leverage 'Grow Your YouTube Audience And Become A Star'. You will find this deck presented by the industry expert Subrat Kar, CEO & Co-founder, Vidooly during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Twitter is a popular social media network for sharing news updates and connecting with audiences. The guide recommends businesses establish a Twitter presence to create brand awareness and thought leadership. It provides tips for what to post, including different content types, hashtags, images and engaging with others; when to post, such as at different times and repeating tweets; how to build a following by engaging with others in your industry; and how to sign up and set up your Twitter profile completely.
Do you want traffic to your website? Take this guide for your success, right ...FlexPoint Marketing
Every website owner dreams of having a huge stream of traffic to their website. Without missing my words, having a website without traffic is meaningless because the traffic is your audience. The unfortunate bit is that most people do not get enough traffic required to reach their goals. With traffic, the ideas that would go through your mind as a website owner are endless. The milliondollar question now is, "how to get traffic?"
Demystifying Affiliate Marketing For Travel Bloggers - Traverse 2016Simon Heyes
At WTM London it became apparent that very few travel bloggers make money from, or monetise their blog, using affiliate marketing. This presentation covered what affiliate marketing is, how to get started with affiliate marketing (including which networks to sign up to), as well as important considerations such as cookie lengths, ad types and commission levels. The presentation also covered key questions such as tracking links and nofollowing affiliate links for SEO purposes.
How to Increase Website Traffic: The Ultimate BlueprintAna Hoffman
The document discusses various strategies for generating more profitable website traffic, including leveraging existing content, relationship marketing, social media marketing, SEO, product creation, mobile optimization, paid traffic, and offline traffic. It provides examples and tips for each strategy, noting that content leverage can save time and money by reusing content while building links and brand awareness. Relationship marketing is key to gaining referrals, links, and social shares. Social media requires finding the right platform and constant upkeep but is important for finding audiences and building awareness. SEO involves on-page and off-page optimization techniques. Product creation and paid traffic can drive affiliate sales or offer bonuses while mobile and offline strategies reach local audiences.
This document provides 37 ways to flood a website with traffic and capture leads. It is a marketing guide written by Misty, an experienced marketing coach. The guide recommends tactics like blogging, sharing content on social media sites like Facebook and Twitter, commenting on other blogs, guest posting, podcasting, and search engine optimization to drive traffic to a website. The overall message is that providing valuable content and sharing it widely are effective ways to generate website traffic.
Affiliate marketing involves merchants paying publishers to advertise their products on other websites. Merchants only pay affiliates for sales or leads generated from the ads. This allows merchants to expand their reach while managing marketing costs. Key players are affiliates who host ads on their sites, merchants who are advertised, and affiliate networks that facilitate tracking and payments between affiliates and merchants. Affiliates are typically blogs, forums or other content sites that earn commissions from sales made through links on their pages.
How to Grow Your Twitter Following (and Become the Badass of Your Industry)Rebekah Radice
Looking to improve your Twitter presence and grow a thriving group of highly targeted followers?
Here's how! Learn how to:
- Optimize Twitter to maximize your results
- Make connections to grow your following...fast
- Build a loyal and enthusiastic audience
- Discover and share viral content...no matter the industry
- Market your business like a BOSS
10 Steps to a Successful Social Media Marketing StrategyJeff Bullas
Social media marketing success is something that business is now starting to see as vital as part of their marketing plans. Just having a Facebook page or a Twitter account is just the start. Planning and creating a strategy is vital if you want to succeed long term. In this presentation we look at the 10 steps you need to implement. We also look at some specific tactics and case studies of brands and businesses that have been successful at social media marketing.
How to boost inbound marketing success with content marketing, SEO and social...Scoop.it
Google currently indexes close to 50 billion pages in its algorithm and every minute that goes by, nearly 70,000 blog posts are created and added to the internet. Content marketing has become an effective inbound marketing strategy for companies around the globe. Yet many businesses still don’t seem to have a strategic content marketing approach in place and sadly their content never reaches its target audience. Here is how to leverage content marketing, SEO and social media into your inbound marketing mix te become a more effective marketer.
15 Pinterest Strategy Tips To Get Your Pins Go Viral. via @annazubarevAnna Zubarev
Can you get Massive Pinterest Traffic to your business? By having an account with Pinterest and simply pinning will not get you many results.
Take a closer look to my recommended 15 Pinterest Strategy Tips to Get Your Pins go Viral and start getting well-deserved traffic to your site.
The Perfect Match: Ecommerce & Social MediaWeb.com
The Perfect Match: E-commerce & Social Media
Presented by Shashi Bellamkonda, Network Solutions
www.networksolutions.com - www.shashi.name
Did you know that 69% of consumers that purchase mostly online also visit social networking sites? Consumers are informed AND social these days. Listen as Shashi Bellamkonda, Social Media Swami of Network Solutions gives you the inside scoop on blending social media sites with your e-commerce business. What social media sites should you be paying attention to? Learn the right way – and best sites - to interact with consumers to grow your e-commerce business!
This document discusses using social media as an effective marketing tool for businesses. It recommends setting up profiles on Facebook, LinkedIn, and Twitter to connect with customers and expand networks. These sites allow businesses to promote their brand, drive traffic to their website, and generate leads at a low cost. The document provides tips on using each site appropriately and linking profiles across sites for maximum exposure.
Build Your Brand - Build Your Career GeorgeTown UniversityWeb.com
Social media and its implications, what online brands are and how to define your own. Online personal brands, why they are affecting your career, and how to control and promote your brand.
Brs Presents Social Media In The Work PlaceThinkBRS
The document provides an overview of social media and how businesses can utilize various social networking platforms as part of their marketing strategy. It defines social media and discusses current trends. It recommends social media tools like blogs, social networking sites, and video sharing and provides tips on how to create profiles, post content, and measure success. The presentation aims to help businesses develop a social media marketing plan and presence.
This is my presentation from last year. Since then Facebook added a few 100 million users and more news organizations changed their structure and strategy. Compare this to my other recent ones .
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Shashi Bellamkonda
Shashi Bellamkonda discusses using social media to grow a business. He outlines social media 101 including defining social media and how small businesses can use it. He then discusses leveraging social networks and online communities like Facebook and LinkedIn. Next, he covers getting started on Twitter and blogging basics. Throughout he provides tips on each topic and emphasizes listening, engaging audiences, and adding value through social media.
In the new world of business information flowing “outside in” instead of “inside out,” every entrepreneur or small business has to pay attention to not only the information on their own website but also the information on the internet. Searching for yourself on Google is no longer narcissistic, but a business requirement.
Are you paying attention to buzz about you and are you going to be “liked” “poked” or “buzzed”? Where do you start? How much time do you spend and is building a new media “you” this really worth it?
Drawn from his career as a chef to his role as a new media expert, Shashi has the answers. This session may be the final straw that breaks your resistance to open your profiles and let the world know why you and your business rocks – maybe all in 140 characters!
Tap into the Power of Social Media to Build Your Painting BusinessLinnea Blair
Tap into the Power of Social Media to Build Referral Relationships for Your Painting Business. Presented via webinar for PDCA Contractor College on 8.17.10
The document provides 21 tips for networking success on LinkedIn. It recommends becoming a thought leader by providing good industry content, staying visible with automated blog posts, promoting your profile on websites and emails, creating an industry-related group, engaging members of the group, and cross-promoting on Facebook. It also suggests customizing your profile, using keywords, requesting recommendations, and joining relevant groups.
The document discusses using social media for business purposes. It describes popular social media platforms like Twitter, Facebook, and LinkedIn, how businesses can use them, and some tips. While social media allows cost-effective marketing, businesses need to be careful about what they publish due to the risk of information spreading quickly. The document advises defining goals and strategies for social media use.
The document discusses the benefits of social media for businesses, including building community, increasing brand awareness, attracting customers and talent. It provides an overview of popular social media platforms like Facebook, LinkedIn and Twitter. The document also offers tips for creating an effective social media strategy, such as setting goals for each channel, monitoring conversations, and engaging customers and industry leaders. Sample strategies from different companies are presented to illustrate how social media can be leveraged.
Social Media Tools in Small Business at Small Business SummitWeb.com
This document discusses the importance of using social media for small businesses. It notes that major social media platforms like Facebook and LinkedIn have hundreds of millions of users, showing that customers are actively using these channels. The document then provides tips and recommendations for small businesses to establish a social media presence, including setting up profiles on key networks and engaging with customers and peers online. It emphasizes that an active social media strategy can help businesses connect with new customers and increase their online visibility without a large investment.
Social Media is huge and any business not tapping into the power of these tools and networks is missing out.
Yet it can be overwhelming and difficult to know where to start and what tools to use.
This presentation was done as a webinar for entrepreneurs wishing to know top tips and tricks to making the most out of their social media efforts. Enjoy
This document summarizes Network Solutions' social media strategy and implementation from 2008-2010. The strategy had 4 points: brand/reputation management, connecting with customers, community outreach, and getting new business. Some key accomplishments were enjoying positive sentiment online compared to previous negative mentions, being seen as a thought leader for small businesses, and effectively leveraging social media for customer satisfaction. The implementation involved listening, contributing content like blogs and events, crisis management support, and training advocates.
Effective Personal Branding & Social Media in your BusinessWeb.com
Shashi Bellamkonda 's presentation at the SMC RVA event in Richmond on 18th March 2010. . Shashi (aka @shashib) is the Director of Social Media for Network Solutions, but his official title is "Social Media Swami". Case study in Effective Personal Branding and the story and inspiration for companies to engage in the social media. Tools you can use to engage with your customers
Using Facebook & Social Media to Promote Your BusinessMedia Barker
This PowerPoint presentation discusses using social media, especially Facebook, to promote businesses. It begins with an agenda that covers the major social networks like Twitter, LinkedIn, blogging and Facebook. It then discusses why social media is important for businesses and how to create a Facebook business page. The presentation emphasizes engaging with customers on social media through things like contests and promotions. It provides tips for both free and paid promotion of business pages on social media platforms.
Getting Started With Social Media For BusinessLinnea Blair
This document summarizes how businesses can benefit from using social media platforms like LinkedIn, Facebook, and Twitter. It provides tips on setting up professional profiles and pages on each network and effectively networking to promote a business. Key advice includes regularly updating status updates and posts, growing your network of connections, and leveraging social media to drive traffic to a company website.
The document provides an overview of social media and its benefits for businesses. It defines social media and social networks, describes popular social media platforms like Facebook, Twitter, LinkedIn, and YouTube. It outlines how businesses can use each platform for marketing, sales, and other goals. The document also offers tips on getting started with social media, including setting objectives, guidelines, and measuring results.
Social media refers to online platforms that allow users to connect and share content. While platforms like Facebook, Twitter, YouTube, and LinkedIn are widely used for social networking, developing an effective social media strategy requires understanding your audience, goals, and how different platforms can support your objectives. A good strategy also considers content creation, community management, and metrics to optimize engagement over time. Without a cohesive plan, a company's social media presence will likely underdeliver.
Similar to Social media and Affiliate Marketing Affcon2010 (20)
A survey of 500 small business owners found the following:
- 100% were business owners themselves
- Over 50% had 1-20 employees, while 9.4% had 21-49 employees
- Over 65% had a company website, but only 14% had a mobile-optimized site
- 32.3% were somewhat likely to create a mobile site in the future
- 60.6% did not currently promote their business through mobile search
- 31.2% were somewhat likely to invest in mobile search this year
- 84.3% had not seen increased business from mobile marketing
- The top motivation for mobile investment was providing better customer service
- 38.6% agreed or strongly
Mobile Marketing: From the Kitchen to the SmartphoneWeb.com
Mobile marketing involves engaging audiences through mobile devices. The presentation discusses how mobile usage and online research for local businesses is growing significantly. It recommends restaurants create mobile-friendly websites and use mobile and social media to engage customers, share experiences, and provide timely offers and information. Effective mobile strategies can increase customer loyalty and revenues through higher redemption rates of mobile promotions and special offers.
How to Promote and Track Your Social ContentWeb.com
This document discusses content sharing and social media marketing. It notes that social network sharing of content is on the rise and recommends measuring content through metrics like number of visitors, time spent, sharing and subscriptions. Key content sharing sites mentioned include Facebook, Digg, Delicious, StumbleUpon and Reddit. The document also provides a link to a mobile marketing eGuide and contact information for the presenter.
Reputation management tips from Shashi Bellamkonda of Network SolutionsWeb.com
Presentation "Feel the LOVE: Managing Online Reputation for your Business" at BlogWorld New York May 2011
http://blogworld-nyc2011.sched.org/event/5a1a0d5d6f311ccef999c0cf8bc32782
See tweets from the session http://storify.com/shashib/blogworld-new-york-shashi-bellamkonda-session
Coverage on SocialTimes- http://socialtimes.com/blogworld-expo-ny-1_b64092
Introduction to Social Media For Small BusinessWeb.com
What is social media? What Applications do small businesses need to use and much more from Jessica Hibbard
Frederick County Chamber of Commerce(frederickchamber.org) and Beth Schillaci Author of the Social Media Roadmap http://amzn.to/gXZkRJ
Network Solutions Rockville Womens Business Center Workshop February 2011Web.com
The document provides an overview of social media 101. It discusses the goals of using social media for business, how social media is evolving rapidly with user generated content, and what users and marketers are doing on social media platforms. It also outlines various social media tools for listening, content creation, connections, advertising and measuring engagement. Finally, it provides a checklist for an effective social media strategy.
This document outlines a strategy for a video marketing campaign on social media. It recommends setting objectives and identifying the target audience. It then provides tips for public relations, uploading to YouTube, sharing on Facebook and Twitter, paid advertising, outreach, email marketing, making it easy to share, and preparing for potential issues. The strategy was used for a Go Granny parody video by Network Solutions around the 2011 Super Bowl, which received over 60,000 YouTube views and millions of social media impressions within a week.
NVTC Real World Success in Social Media - Network Solutions Case StudyWeb.com
The document summarizes Network Solutions' use of social media to connect with customers, build community outreach, and improve its image online. Key tactics included monitoring social networks and forums to respond to customer issues, publishing a company blog and guest posts to build audience and traffic, and engaging with influencers at conferences to establish thought leadership. These efforts helped Network Solutions garner awards for social media excellence and crisis management, and generated positive sentiment that improved its reputation and business results. The document advocates that other companies integrate social media across divisions and measure what matters most to their business.
The document lists the speakers, hosts, sponsors, and supporters of the 2010 Women Grow Business Boot Camp event on June 19, 2010. It provides contact information including names, company websites, phone numbers, and email addresses for over 25 individuals involved in the event. The event was sponsored by Network Solutions and Steptoe & Johnson LLP.
"What's the Buzz"? Presented at the #wgbiz Boot CampWeb.com
The document summarizes a business boot camp for women on marketing a business. It includes presentations on evolutionary marketing focusing on performance, feedback and revision; building relationships through networking and communication; listening and online engagement; and targeted traffic through keyword research and tracking. The boot camp was sponsored by Network Solutions and Steptoe & Johnson LLP and included presentations from various speakers on social media, mobile marketing, blogging, and traffic generation.
Defining, Reaching & Retaining Your Customers: Ann Bevans' & Mayra Ruiz' pres...Web.com
The document discusses how to define, reach, and retain a target audience. It recommends defining who your products and services appeal to through research on customer motivations and behaviors. It suggests finding your audience by utilizing available tools, becoming part of your community, and establishing yourself as an expert. The document also advises developing a cultivation strategy to keep customers engaged through ongoing communication, events, and reviewing relationships.
Defining, Reaching & Retaining Your Customers: Tinu Abayomi-Paul's and Joanna...Web.com
The document outlines steps for defining, reaching, and retaining a target audience. It recommends determining what a company does best and researching potential customers' motivations and behaviors to define the audience. It suggests finding the audience by becoming part of their community, establishing expertise, and using available tools. It also advises developing a cultivation strategy, keeping communication open, and always selling to retain customers. The presentation provides contact information for the speakers.
Building Blocks: Marissa Levin's presentation at the #wgbiz Boot CampWeb.com
The document provides a summary of lessons from a 2010 business boot camp for women entrepreneurs. It covers understanding the business growth lifecycle, filling multiple business roles, establishing core values, getting advisors, developing an effective marketing message, managing clients, working with friends and family, achieving excellence, dealing with setbacks, and securing new clients.
"Legal Eagle" - presented by Michelle Cohen & Rachel Hofstatter at the #wgbiz...Web.com
The document summarizes a business boot camp on legal entity formation, intellectual property, and social media for small businesses. It discusses the key factors and considerations for selecting between sole proprietorships, partnerships, corporations and LLCs as the legal entity structure. It also provides an overview of intellectual property types including trademarks, patents, copyrights and trade dress, and discusses best practices for using social media for business purposes, including developing social media policies and enforcing rights.
"Legal Eagle" - presented by Kimberly Berry & Emily Murray at the #wgbiz Boot...Web.com
The document summarizes the topics covered at the 2010 Women Grow Business Boot Camp, including intellectual property and social media, employment and contract issues. It discusses trademarks, patents, copyrights, and trade dress as types of intellectual property. It also covers selecting trademarks and domain names, obtaining and protecting trademarks, proper trademark use, major social media platforms, and developing a social media policy.
Social Reputation Management The Network Solutions ExperienceWeb.com
1. Shashi Bellamkonda of Network Solutions presented on how the company used social media to build a positive online image and reputation management.
2. Network Solutions shifted from high negative sentiment in 2008 to high positive sentiment in 2009 through listening to customers on social networks, engaging in online conversations, and thought leadership content on blogs and conferences.
3. In 2010, Network Solutions aims to increase user generated content, strengthen their brand identity, and provide more online engagement and training.
Build Your Brand with Facebook, Twitter & MySpaceWeb.com
Build Your Brand with Facebook, Twitter & MySpace session at the ASD/IMA conference in Las Vegas March 1st 2010.
Network Solutions offer a full range of Web-related services. In addition to domain name registration, we offer Web site design and hosting, e-commerce solutions, online security products, and search engine marketing and optimization.
The document discusses how social media and technology are changing communication and business. It provides tips for small businesses on using social media tools like blogs, Twitter, Facebook and LinkedIn to connect with customers, find peers, distribute content and gain new clients. The document recommends businesses listen to customers, participate in online communities and contribute online to become experts in their field.
SOCIAL MEDIA ADOPTION BY U.S. SMALL BUSINESSES DOUBLES SINCE 2009Web.com
American small businesses are pushing the limits on new ways to improve efficiency in the prolonged downturn, including a steady increase in social media adoption. The third wave of the Small Business Success Index™ (SBSI), sponsored by Network Solutions® and the Center for Excellence in Service at the University of Maryland’s Smith School of Business, reports social media adoption by small businesses has doubled from 12% to 24% in the last year.
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
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Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
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Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
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Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
14. Build your profile in sites like Linkedin Tip : Ask for recommendations to include you in Service provider directory Links to your website and appear in searches for LinkedIn users
27. Videos : Tell your Story Tip : Create a How to video, talk about your community Kodak Zi8 HD Pocket Video Camera
28. Podcasts & Your Own Radio Shows Flickr photo by Mark J Hunter http://www.flickr.com/photos/tartanpodcast/283456030/ Tip : Interview your users, promote their business
29. Story telling with photos - Flickr Tip : Make your story interesting with pictures . Flickr cannot be used for commerce
30. Review Sites Tips : Claim your profile , thank reviewers and answer any negative comments with grace
Editor's Notes
Social media is about conversations and relationships Customers are in control, but not total control because you CAN participate People do not want to me marketed to; they want to be heard and can relate more to another human than a banner ad It’s not just about great content, it’s about relationships Chances are there is a conversation going on online about your products or services, or even the business itself. Are you going to participate, or let someone else?