Educating Decision Makers & Telling Our Story: Advocacy Lessons from the Wiza...Jim McKay
This document provides guidance on advocating for public policy changes to support children and families. It discusses key advocacy concepts like defining goals, assessing issues, and determining effective messaging strategies. It also addresses common myths about advocacy, how non-profits can advocate and lobby within legal guidelines, and tips for educating decision makers through meetings and media outreach. The overall message is that collective advocacy from committed groups can create meaningful policy changes to improve outcomes for children.
The document discusses the basics of effective lobbying including political action, grassroots lobbying, and advocacy. It provides tips for lobbyists such as getting to know representatives and their staff, keeping messages simple and focused, and following up after initial contacts. The document also outlines best practices for building relationships with lawmakers and presenting a professional image.
Jim Proce - How to Deal with Annoying Crap! Observations for a Deeper DiscussionJim Proce
In the ongoing effort to eridicate "Stupid" in organizatioons, Jim Proce has presented this open forum for organizations, agenicies, and professional associations, challenging the status quo in organizations, eliminating the excuses, and demanding you ask yourself and those around you "WHY?" This "tongue in cheek" presentation provides a forum for honest discussion and provokes thought and yields leadership behaviors. For more iniformation contact jimproce@gmail.com
Everybody lies sometimes. This is true. Research has shown that 60 per cent of people lie at least once in a 10-minute conversation with a stranger. But many lies are benign, constructed to preserve someone’s feelings, save face or avoid damaging a relationship. These lies are usually harmless, expected and appreciated.
Dishonesty in the workplace, however, can be dangerous. From the lies told in employment interviews to tales spun in the boardroom, workplace dishonesty can affect a company’s security, morale and bottom line. HR professionals and investigators should be skilled and trained to detect lies.
Join Timothy Dimoff, security expert and president of SACS Consulting, as he discusses workplace dishonesty and what to do about it.
Crowdfunding - The Perspective of One Young World AmbassadorsMilena Milicevic
Milena Milicevic shared her insights on crowdfunding as the lecturer at The Faculty of Engineering Management in Serbia and Coordinating Ambassador for Europe 3 region of The One Young World Summit. Milena provided the international audience in Thessaloniki with useful fundraising tips, as she referred to practical situations and the renowned Greek mythology.
This document provides guidance on effective email and online campaign strategies. It discusses why email is still an important channel, how to structure effective emails, tips for voice and writing style, components of a good email like moments and calls to action, metrics to track, and best practices like testing and personalization. The overall message is that email should be focused on driving specific actions through compelling stories and calls to action tailored to different audiences.
Have you tried to get your issue into the news, with limited success? Are you struggling to keep up with the changing media landscape? If your work sometimes requires dealing with the media, but your staff lacks media skills training or experience pitching the media, this training presentation is for you.
This document provides guidance for effectively speaking to diverse audiences on various topics related to cannabis policy reform. It discusses preparing for different types of speaking engagements like panels, debates, press conferences, and meetings with officials. Key recommendations include contacting the organizer in advance, dressing professionally, having clear and concise talking points, being respectful of other perspectives, and following up after meetings. The overall message is to approach advocacy with positivity, careful preparation, and building relationships over time.
Educating Decision Makers & Telling Our Story: Advocacy Lessons from the Wiza...Jim McKay
This document provides guidance on advocating for public policy changes to support children and families. It discusses key advocacy concepts like defining goals, assessing issues, and determining effective messaging strategies. It also addresses common myths about advocacy, how non-profits can advocate and lobby within legal guidelines, and tips for educating decision makers through meetings and media outreach. The overall message is that collective advocacy from committed groups can create meaningful policy changes to improve outcomes for children.
The document discusses the basics of effective lobbying including political action, grassroots lobbying, and advocacy. It provides tips for lobbyists such as getting to know representatives and their staff, keeping messages simple and focused, and following up after initial contacts. The document also outlines best practices for building relationships with lawmakers and presenting a professional image.
Jim Proce - How to Deal with Annoying Crap! Observations for a Deeper DiscussionJim Proce
In the ongoing effort to eridicate "Stupid" in organizatioons, Jim Proce has presented this open forum for organizations, agenicies, and professional associations, challenging the status quo in organizations, eliminating the excuses, and demanding you ask yourself and those around you "WHY?" This "tongue in cheek" presentation provides a forum for honest discussion and provokes thought and yields leadership behaviors. For more iniformation contact jimproce@gmail.com
Everybody lies sometimes. This is true. Research has shown that 60 per cent of people lie at least once in a 10-minute conversation with a stranger. But many lies are benign, constructed to preserve someone’s feelings, save face or avoid damaging a relationship. These lies are usually harmless, expected and appreciated.
Dishonesty in the workplace, however, can be dangerous. From the lies told in employment interviews to tales spun in the boardroom, workplace dishonesty can affect a company’s security, morale and bottom line. HR professionals and investigators should be skilled and trained to detect lies.
Join Timothy Dimoff, security expert and president of SACS Consulting, as he discusses workplace dishonesty and what to do about it.
Crowdfunding - The Perspective of One Young World AmbassadorsMilena Milicevic
Milena Milicevic shared her insights on crowdfunding as the lecturer at The Faculty of Engineering Management in Serbia and Coordinating Ambassador for Europe 3 region of The One Young World Summit. Milena provided the international audience in Thessaloniki with useful fundraising tips, as she referred to practical situations and the renowned Greek mythology.
This document provides guidance on effective email and online campaign strategies. It discusses why email is still an important channel, how to structure effective emails, tips for voice and writing style, components of a good email like moments and calls to action, metrics to track, and best practices like testing and personalization. The overall message is that email should be focused on driving specific actions through compelling stories and calls to action tailored to different audiences.
Have you tried to get your issue into the news, with limited success? Are you struggling to keep up with the changing media landscape? If your work sometimes requires dealing with the media, but your staff lacks media skills training or experience pitching the media, this training presentation is for you.
This document provides guidance for effectively speaking to diverse audiences on various topics related to cannabis policy reform. It discusses preparing for different types of speaking engagements like panels, debates, press conferences, and meetings with officials. Key recommendations include contacting the organizer in advance, dressing professionally, having clear and concise talking points, being respectful of other perspectives, and following up after meetings. The overall message is to approach advocacy with positivity, careful preparation, and building relationships over time.
Customer Service, Compassion, and ComputersDon Crawley
Learn the five principles of IT customer service, plus emotional intelligence, how to deal with difficult customers, how to say "no" without alienating your customer, and stress management for IT professionals in this deck based on the one-day seminar "Customer Service, Compassion, and Computers: Making Them Work Together to Enhance Customer Relationships."
How to Deal with Difficult End Users and Other CustomersDon Crawley
Learn techniques for dealing with difficult people, especially when they're your end users or clients. Learn how to handle talkative customers or dishonesst customers. Also, learn when and how to fire a customer. (Presented at IT Nation Explore 2019)
This document provides information about an economics class, including student information sheets, the teacher's contact information, class topics, assignments, and grading criteria. It discusses rules and expectations for the class, as well as what economics is and different economic systems and theories. The class will cover topics like scarcity, opportunity costs, factors of production, and entrepreneurship. Students are given an assignment on opportunity costs and complete an activity about choosing between options.
The document is a presentation about encouraging divergent thinking given to the Pennsylvania Credit Union Association. It discusses how people are often not encouraged to think divergently due to fear of failure or conditioning for sameness. It provides tips for cultivating a culture of divergent thinking such as embracing new ideas, finding innovators within the organization, using both logical and creative thinking, and continuing personal and professional learning and development.
The document provides tips on effective storytelling and messaging. It discusses how storytelling can help humanize issues and make them more relatable through the use of anecdotes. Several steps for crafting a good story are outlined, including starting with a common assumption, introducing conflict, identifying heroes and villains, including memorable details, and showing a path to resolution. Effective framing and developing clear key messages are also addressed.
The document summarizes a presentation given by the IBEW Media Department about communicating the IBEW brand through various media. The department produces The Electrical Worker magazine, maintains IBEW.org and social media accounts, and creates videos. They do this to spread their own message without relying on outside media and to increase engagement. The presentation stresses having a clear, concise message and being ready to deal with media inquiries. It provides tips on messaging, social media, photography, and videography to help local unions effectively communicate their own stories.
Presented at NCVO's Trustee Conference on Monday 11 November 2014.
The presentation was by Elizabeth Chamberlain, NCVO, Rosie Champan, BPRC Associates and Phillip Kirckpatrick, BWB. These slides provide the context in which charities currently operate, and talk about what measures can be taken to ensure organisations can be transparent and stand up to scrutiny without fear of anything going wrong.
To learn more about governance: http://www.ncvo.org.uk/practical-support/governance
To find out about NCVO's Trustee Conference: http://www.ncvo.org.uk/training-and-events/trustee-conference
Story Pitching: Get in Tune with Reporters' NeedsResource Media
The document provides an overview of a webinar on pitching stories to reporters. It discusses researching reporters and their needs, practicing good reporter etiquette, understanding different media outlets, developing memorable story hooks and angles, and practicing pitches. A special guest, NPR reporter Tom Banse, will also provide tips on pitching to reporters. Attendees are invited to provide feedback on the webinar.
Ian Titchener - Nobody Cares About Your Music (Darker Music Talks January '14)Tommy Darker
Ian Titchener has decades of experience in the music business. He discusses the importance of identifying your target audience and building a brand that appeals specifically to them. While social media is important, traditional promotion methods like radio play and press coverage remain essential. Building a professional team including management and promotion can help develop one's career, but artists should be prepared to pay for these services. The key is engaging fans, blending new and old promotion models, focusing on quality work, and persevering to make people care about your music.
The document provides guidance on effectively engaging with and advocating to lawmakers. It discusses building relationships with policymakers through consistent involvement in their district or state. Advocates are encouraged to keep lawmakers informed on issues impacting their industry and communities. Direct contact from constituents is emphasized as the most effective way to advocate. Tips include being visible, building trust through credibility and profitability, maintaining updated messaging, and practicing advocacy skills like preparedness and relationship development. The goal of advocacy is portrayed as an ongoing process of cultivating understanding through clear two-way communication and follow up.
Optimising video for social in 2018 | Content strategy conference | 22 Februa...CharityComms
Ed Hardy, creative lead, Raw London
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Webinars, Podcasts and Mobile (Oh My!)The Medium Does Change The MessageLee K. Broekman
Where does communication breakdown?
How can we communicate more effectively?
Learn how using the right Communication Channels can be the game changer for POSITIVE collaboration.
The 4Ps - Person, Print, Phone & Panel
The Ombudsman: Terrible Superhero Name. Awesome Thing for Your Audiences & Yo...David Tyler
My presentation to #heweb17, how how to be an Ombudsman in social media, delivering better customer experiences to your audiences and better serving your institutional message at the same time.
The document provides advice and guidelines for writing effective fundraising communications using impactful language. It recommends using clear, concise language and active voice to establish rapport with recipients. Specific examples and stories are emphasized over general statistics to increase reader involvement. Power words like "relief" and "reward" can increase response rates when used appropriately. Overall, the document stresses optimizing information for the recipient to change perceptions without altering facts.
Tim Richardson gave a presentation called "THINK!" to encourage thinking in new ways. He discussed why people don't think like being conditioned for sameness or fearing failure. He suggested being like "Joseph" from the Bible and cultivating a culture that encourages new thinking. Richardson also advised assessing which ideas need reconsidering and partnering with innovators in a company to drive innovation. The presentation emphasized using both logical and visual thinking styles and expanding brain possibilities through continuous learning.
This document contains summaries of 12 articles about mindset and growth. It discusses the differences between a fixed mindset and a growth mindset. A growth mindset sees failures as opportunities to learn and improve abilities through effort. Several articles provide examples of successful entrepreneurs and CEOs who demonstrated a growth mindset, including facing criticism and doubts but persevering to achieve business success and growth. The document advocates developing a growth mindset to continuously learn and improve.
Data has been recorded by Columbia university student in 2002 and analysed to find out dating preferences for the student in an experiment called "Speed Dating"
Educating Policy Makers and Telling Our StoryJim McKay
Policy presentation at the Alabama Children's Trust Fund Grantees meeting in Birmingham, AL, Aug. 2, 2016.
Federal updates on child welfare legislation are included.
Customer Service, Compassion, and ComputersDon Crawley
Learn the five principles of IT customer service, plus emotional intelligence, how to deal with difficult customers, how to say "no" without alienating your customer, and stress management for IT professionals in this deck based on the one-day seminar "Customer Service, Compassion, and Computers: Making Them Work Together to Enhance Customer Relationships."
How to Deal with Difficult End Users and Other CustomersDon Crawley
Learn techniques for dealing with difficult people, especially when they're your end users or clients. Learn how to handle talkative customers or dishonesst customers. Also, learn when and how to fire a customer. (Presented at IT Nation Explore 2019)
This document provides information about an economics class, including student information sheets, the teacher's contact information, class topics, assignments, and grading criteria. It discusses rules and expectations for the class, as well as what economics is and different economic systems and theories. The class will cover topics like scarcity, opportunity costs, factors of production, and entrepreneurship. Students are given an assignment on opportunity costs and complete an activity about choosing between options.
The document is a presentation about encouraging divergent thinking given to the Pennsylvania Credit Union Association. It discusses how people are often not encouraged to think divergently due to fear of failure or conditioning for sameness. It provides tips for cultivating a culture of divergent thinking such as embracing new ideas, finding innovators within the organization, using both logical and creative thinking, and continuing personal and professional learning and development.
The document provides tips on effective storytelling and messaging. It discusses how storytelling can help humanize issues and make them more relatable through the use of anecdotes. Several steps for crafting a good story are outlined, including starting with a common assumption, introducing conflict, identifying heroes and villains, including memorable details, and showing a path to resolution. Effective framing and developing clear key messages are also addressed.
The document summarizes a presentation given by the IBEW Media Department about communicating the IBEW brand through various media. The department produces The Electrical Worker magazine, maintains IBEW.org and social media accounts, and creates videos. They do this to spread their own message without relying on outside media and to increase engagement. The presentation stresses having a clear, concise message and being ready to deal with media inquiries. It provides tips on messaging, social media, photography, and videography to help local unions effectively communicate their own stories.
Presented at NCVO's Trustee Conference on Monday 11 November 2014.
The presentation was by Elizabeth Chamberlain, NCVO, Rosie Champan, BPRC Associates and Phillip Kirckpatrick, BWB. These slides provide the context in which charities currently operate, and talk about what measures can be taken to ensure organisations can be transparent and stand up to scrutiny without fear of anything going wrong.
To learn more about governance: http://www.ncvo.org.uk/practical-support/governance
To find out about NCVO's Trustee Conference: http://www.ncvo.org.uk/training-and-events/trustee-conference
Story Pitching: Get in Tune with Reporters' NeedsResource Media
The document provides an overview of a webinar on pitching stories to reporters. It discusses researching reporters and their needs, practicing good reporter etiquette, understanding different media outlets, developing memorable story hooks and angles, and practicing pitches. A special guest, NPR reporter Tom Banse, will also provide tips on pitching to reporters. Attendees are invited to provide feedback on the webinar.
Ian Titchener - Nobody Cares About Your Music (Darker Music Talks January '14)Tommy Darker
Ian Titchener has decades of experience in the music business. He discusses the importance of identifying your target audience and building a brand that appeals specifically to them. While social media is important, traditional promotion methods like radio play and press coverage remain essential. Building a professional team including management and promotion can help develop one's career, but artists should be prepared to pay for these services. The key is engaging fans, blending new and old promotion models, focusing on quality work, and persevering to make people care about your music.
The document provides guidance on effectively engaging with and advocating to lawmakers. It discusses building relationships with policymakers through consistent involvement in their district or state. Advocates are encouraged to keep lawmakers informed on issues impacting their industry and communities. Direct contact from constituents is emphasized as the most effective way to advocate. Tips include being visible, building trust through credibility and profitability, maintaining updated messaging, and practicing advocacy skills like preparedness and relationship development. The goal of advocacy is portrayed as an ongoing process of cultivating understanding through clear two-way communication and follow up.
Optimising video for social in 2018 | Content strategy conference | 22 Februa...CharityComms
Ed Hardy, creative lead, Raw London
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Webinars, Podcasts and Mobile (Oh My!)The Medium Does Change The MessageLee K. Broekman
Where does communication breakdown?
How can we communicate more effectively?
Learn how using the right Communication Channels can be the game changer for POSITIVE collaboration.
The 4Ps - Person, Print, Phone & Panel
The Ombudsman: Terrible Superhero Name. Awesome Thing for Your Audiences & Yo...David Tyler
My presentation to #heweb17, how how to be an Ombudsman in social media, delivering better customer experiences to your audiences and better serving your institutional message at the same time.
The document provides advice and guidelines for writing effective fundraising communications using impactful language. It recommends using clear, concise language and active voice to establish rapport with recipients. Specific examples and stories are emphasized over general statistics to increase reader involvement. Power words like "relief" and "reward" can increase response rates when used appropriately. Overall, the document stresses optimizing information for the recipient to change perceptions without altering facts.
Tim Richardson gave a presentation called "THINK!" to encourage thinking in new ways. He discussed why people don't think like being conditioned for sameness or fearing failure. He suggested being like "Joseph" from the Bible and cultivating a culture that encourages new thinking. Richardson also advised assessing which ideas need reconsidering and partnering with innovators in a company to drive innovation. The presentation emphasized using both logical and visual thinking styles and expanding brain possibilities through continuous learning.
This document contains summaries of 12 articles about mindset and growth. It discusses the differences between a fixed mindset and a growth mindset. A growth mindset sees failures as opportunities to learn and improve abilities through effort. Several articles provide examples of successful entrepreneurs and CEOs who demonstrated a growth mindset, including facing criticism and doubts but persevering to achieve business success and growth. The document advocates developing a growth mindset to continuously learn and improve.
Data has been recorded by Columbia university student in 2002 and analysed to find out dating preferences for the student in an experiment called "Speed Dating"
Educating Policy Makers and Telling Our StoryJim McKay
Policy presentation at the Alabama Children's Trust Fund Grantees meeting in Birmingham, AL, Aug. 2, 2016.
Federal updates on child welfare legislation are included.
Donor Retention Through Improved Communications w/ Jay LoveBloomerang
https://bloomerang.co/resources/speaking/
This session explores the Fundraising Effectiveness Project report commissioned by AFP and the Urban Institute. The dismal news in this report can and should be an eye opener for every nonprofit engaged in fundraising.
We will focus on the root causes of poor retention rates, and offer tips for improvement based on the principles of Dr. Adrian Sargeant and Tom Ahern: two world-renowned authorities on building donor loyalty. Sargeant and Ahern’s principles are based upon years of research conducted in the sector and can be used by any organization, whether you are a one-person shop or a large department. We will show examples of their principles in action. The results can be astounding when put into daily use!
Learning Outcomes:
Be familiar with current research on donor retention and how an increase or decrease can impact your bottom line
Understand how to calculate your donor retention rate
Learn new donor communications techniques in order to improve donor loyalty and retention
This document summarizes a presentation by Jay Love on secrets to successful donor communications. The presentation outlines 9 secrets: 1) aim for "mental nods" from the reader, 2) focus on the donor not the organization, 3) make donors the solution to a problem, 4) keep the first paragraph short, 5) include multiple asks, 6) avoid boring the reader, 7) know the single most important thing to convey, 8) get donors invested in a cause, and 9) use colloquial language. The goal of communications is to have a brief persuasive conversation to earn a gift for the organization's cause.
The Role of Storytelling in Community and Economic Development
Jolene Schalper, Senior Vice President Business Development, Great Falls Development Authority, Great Falls, MT
Media and Messaging Training - WV Regional Policy Workshops 2015Jim McKay
Tips and suggestions for working with the media to advance your public policy goals. Presented as part of the Our Children, Our Future Campaign to End Child Poverty in West Virginia.
This document provides guidance on advocacy and policy change in West Virginia. It discusses the differences between advocacy and lobbying, and explains that 501(c)(3) organizations can and should advocate for public policies that support their missions. It offers tips for successful advocacy, including defining goals, assessing impact and winnability, developing effective messaging, connecting with lawmakers personally, and working as part of a team. The overall message is that advocacy requires passion, strategy, courage, and cooperation to influence policy changes.
Your company MUST engage with elected officials (if you don’t already) if our 'representative' democracy is to work. This presentation teaches you how to have interactions with elected/agency officials that yield TANGIBLE results. You don’t need to hire an expensive lobbyist to play a role and have an impact on your company's bottom line. The Art of Politics can show you how.
Apply the science of decision making to improve the effectiveness of your communications. This is helpful for web sites, brochures, political campaigns, and all forms of advertising and communication. Get a competitive advantage in your communications.
Turvill + isner stop being anti-social - finalIan Turvill
Presentation delivered by Ian Turvill, Chief Marketing Officer of Freeborn & Peters LLP and Terry Isner, President, Marketing and Business Development, Jaffe to members of the LMA Texas Chapter.
This document provides an introduction to lobbying and building youth movements for change. It discusses key concepts such as advocacy versus lobbying, different levels of decision makers, and how to choose issues to lobby on. The document then provides guidance on effective lobbying strategies, including how to contact decision makers through letters, emails, petitions, public events and meetings. It emphasizes being prepared, specific, and following up after meetings. Overall, the document aims to equip youth with basic lobbying skills and strategies to influence decision makers on issues they care about.
This webinar examines your role dealing with the media. Knowing how to respond to tough questions from reporters representing print, broadcast and online media can be a challenge. We will provide you with insight about how the media works, what they want and how to drive home your talking points when answering their questions. By understanding how reporters think and what they are looking for, you can better plan your strategy for responding to their questions while controlling your message.
Campaigning involves raising awareness of issues, sharing views, and trying to change things. It requires commitment, determination, and bringing together people with different skills. Effective campaigns involve understanding your audience, goals, and communication methods. Common tactics include events, petitions, leaflets, social media, demonstrations, and engaging with politicians and media. Proper planning, listening to feedback, and celebrating successes are important aspects of running a successful campaign.
Bridgett Gutierrez presented on becoming "beyond reproach" and managing reputation. She discussed what it means to have a flawless image and reputation through consistency, transparency and building community trust. Examples were given of Dwayne Johnson and Hope West's positive and negative publicity. Types of crises were outlined along with tips for responding to bad reviews, controlling the narrative, and conducting media interviews. A 10-step crisis communications checklist was provided covering areas like holding statements, monitoring media, and reputation repair strategies.
Telling Your Story to Motivate Donors and Advocates for Your CauseRachel Kubicki
This presentation focuses on the importance of great story telling and also provides step by step instructions for creating your story. Included you will find examples, quotes for inspiration, and more. This is intended for board members, nonprofit executives, fundraisers and volunteers. The goal is to equip you with a strong story that attracts and motivates others to engage with your nonprofit.
The document provides guidance on effective messaging and testimony for promoting policy goals. It discusses identifying key messages and stories, framing discussions positively, preparing fact sheets, and practicing question-and-answer sessions. Tips are given for public speaking, staying on message, telling impactful stories, and responding to different types of questions. The overall aim is to help participants communicate their policy expertise and goals in a clear, persuasive manner.
The document provides guidance on how to effectively fundraise for the Otschodela Council's capital campaign. It outlines three key components to develop for fundraising asks: 1) Become comfortable with fundraising by viewing it positively, 2) Create personalized solicitation strategies by finding connections between donors and the organization, and 3) Set the stage for productive dialogue by structuring meetings to make donors feel valued. Specific tips are provided for running solicitation meetings, including introducing yourself, actively listening to donors, presenting the organization's case, making the funding ask, and following up after meetings. The overall message is that human connection is important for inspiring philanthropy.
The document discusses different types of advocacy and provides guidance on effective advocacy approaches. It defines advocacy as a problem-solving approach to protect rights and ensure dignity. Some key points made include:
- There are different types of advocacy such as self, individual, system, and legal advocacy.
- Developing a clear definition of the problem and making a plan are important steps in the advocacy cycle.
- Direct and indirect approaches can be used, including meetings, media advocacy, demonstrations. Factors to consider for each approach are the message, timing, and capacity.
- Media advocacy combines community advocacy with strategic media use to influence decision makers and promote social change. An effective media strategy is important.
Similar to Advocacy Lessons from the Wizard of Oz - Policy Presentation at Prevent Child Abuse Iowa State Conference (20)
Creating Strengths-based Messaging for Family SupportJim McKay
Objectives:
- Review changes in messaging about prevention of child abuse and neglect
- Strategic messaging for different audiences
- Share resources from the Children’s Trust Fund Alliance and other national partners
Mandate to Report, Responsibility to Prevent - Mandated Reporter Training (Oc...Jim McKay
This document provides information about child abuse and neglect for mandated reporters. It discusses signs of abuse, what to do if a child discloses abuse, how and to whom to make a report. When making a report, Child Protective Services will ask for details about the family, the alleged abuse or neglect, and the mandated reporter. The goal is to determine if the child is safe and if intervention is needed to protect the child.
Resources for families, building protective factors and how communities can prevent child maltreatment.
Presented by Jim McKay, State Coordinator, Prevent Child Abuse WV
This document provides information about child abuse prevention and mandated reporting. It discusses (1) the purpose of a workshop on child abuse prevention and mandated reporter responsibilities, (2) learning objectives around identifying signs of abuse and understanding proper response, and (3) recommendations from a state Task Force on preventing child sexual abuse, including requiring training for all school employees and strengthening reporting laws.
Partners in Prevention Erin Merryn's Law Presentation, May 2018Jim McKay
Overview of Erin Merryn Law Recommendations and Implementation in WV. Recommendations submitted by the State Task Force on the Prevention of Child Sexual Abuse.
Mandate to Report, Responsibility to Prevent Child Abuse and NeglectJim McKay
This document provides guidance for principals on their role and responsibilities as mandated reporters of child abuse and neglect under West Virginia law. It discusses signs of abuse, what to do if a child discloses abuse, strategies to prevent abuse, and recent updates to legislation. The nature and prevalence of child abuse is examined, including facts about maltreatment nationally and in West Virginia. Recommendations from West Virginia's Task Force on the Prevention of Sexual Abuse of Children are reviewed, including requiring training for school personnel and strengthening abuse prevention education in schools.
Building Healthy Communities and Preventing Child NeglectJim McKay
Building Healthy Communities and Preventing Child Neglect: It’s more than a family matter.
Presentation at Ohio County Partners in Prevention Conference, Dec. 11, 2015.
Say YES to Safe Sleep Workshop - Alabama CTF Grantees Meeting, Aug. 2, 2016Jim McKay
This document provides information about safe sleep practices to reduce the risk of sudden infant death syndrome (SIDS). It discusses recommendations from the American Academy of Pediatrics, including placing babies on their backs to sleep, using a firm sleep surface, room sharing without bed sharing, and avoiding soft objects in the crib. It also addresses common questions and misconceptions parents have about practices like bed sharing, swaddling, choking risk, and breastfeeding in relation to bed sharing. Throughout, it emphasizes the importance of following safe sleep guidelines to lower the risk of SIDS and accidental suffocation.
Say Yes to Safe Sleep - Presentation at SFT Institute, Boise, Idaho, March 15...Jim McKay
Say Yes to Safe Sleep - Presentation at Strengthening Families Training Institute, sponsored by Prevent Child Abuse Idaho.
Boise, Idaho, March 15, 2016
Connect the Dots: Building a Movement for Children and Families -- Project LA...Jim McKay
This document discusses building a social movement to promote protective factors for children and families. It provides examples of how individuals, community organizations, and policymakers can collectively work to connect actions that strengthen families. This includes faith-based organizations promoting protective factors, a community dashboard to track outcomes, and advocating for policies that reduce senior poverty through programs like Social Security and Medicare. The overall goal is for diverse stakeholders to take coordinated actions and measure shared outcomes to achieve greater impact in supporting children and families.
WV Food and Farm Coalition Media Relations Presentation June 2015Jim McKay
This document provides guidance on promoting a legislative agenda through media. It notes some questionable beliefs around advocacy and media outreach. It then discusses developing an effective strategy by understanding the problem, solution, stakeholders, opposition, and key messages. It also discusses developing compelling story elements like identifying voices, symbols, visuals and social math. Social math translates large numbers into more meaningful and interesting terms for journalists and audiences. The document concludes by offering tips for developing effective media bites and handling potential reporter traps and difficult questions through bridging and practicing responses.
Making a Difference WV Mandated Reporter Training Powerpoint - Updated April ...Jim McKay
Making a Difference: Mandate to Report, Responsibility to Prevent Child Abuse Training Powerpoint. Updated in April 2015. As presented to WV Principals Academy. April 16, 2015.
Strengthening Families institute at Celebrating Connections conference, Febru...Jim McKay
Full-day session on the Strengthening Families Protective Factors Framework and everyday actions that can help families build their protective factors - in home visiting programs, early care and education programs, early intervention services and in communities.
The document discusses the link between childhood abuse and asthma. It summarizes several studies that found children who experienced physical or sexual abuse were twice as likely to have asthma or be taking asthma medications. This link may be due to epigenetic changes caused by stress. Screening children with asthma for abuse and increasing awareness of abuse among asthma patients is important. Adverse childhood experiences like abuse are also associated with higher rates of smoking and other health risks later in life. Trauma-informed care that addresses early childhood trauma can help improve long-term health outcomes.
Linkages between Child Abuse and Asthma - Presentation to WVAC - May 14, 2013Jim McKay
This document discusses the link between childhood trauma, including abuse and neglect, and the development of asthma. It summarizes several studies that found the risk of asthma is doubled in children who experienced physical or sexual abuse. The studies also linked experiences of violence and stress in childhood to epigenetic changes and higher rates of adult-onset asthma. The document emphasizes the importance of screening children with asthma for abuse and considering abuse in children with asthma. It provides information on warning signs of abuse and outlines mandated reporting responsibilities in West Virginia.
Presentation objectives:
- Identify the issues surrounding infant sleep-related deaths nationally and in West Virginia
- Deliver and reinforce infant safe sleep messages
- Change practices to prevent infant deaths in West Virginia
Working with data is a challenge for many organizations. Nonprofits in particular may need to collect and analyze sensitive, incomplete, and/or biased historical data about people. In this talk, Dr. Cori Faklaris of UNC Charlotte provides an overview of current AI capabilities and weaknesses to consider when integrating current AI technologies into the data workflow. The talk is organized around three takeaways: (1) For better or sometimes worse, AI provides you with “infinite interns.” (2) Give people permission & guardrails to learn what works with these “interns” and what doesn’t. (3) Create a roadmap for adding in more AI to assist nonprofit work, along with strategies for bias mitigation.
About Potato, The scientific name of the plant is Solanum tuberosum (L).Christina Parmionova
The potato is a starchy root vegetable native to the Americas that is consumed as a staple food in many parts of the world. Potatoes are tubers of the plant Solanum tuberosum, a perennial in the nightshade family Solanaceae. Wild potato species can be found from the southern United States to southern Chile
Synopsis (short abstract) In December 2023, the UN General Assembly proclaimed 30 May as the International Day of Potato.
Preliminary findings _OECD field visits to ten regions in the TSI EU mining r...OECDregions
Preliminary findings from OECD field visits for the project: Enhancing EU Mining Regional Ecosystems to Support the Green Transition and Secure Mineral Raw Materials Supply.
Contributi dei parlamentari del PD - Contributi L. 3/2019Partito democratico
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Advocacy Lessons from the Wizard of Oz - Policy Presentation at Prevent Child Abuse Iowa State Conference
1. Educating Decision Makers &
Telling Our Story
Strengthening Families Building Hope
May 2, 2017
Des Moines, Iowa
2. Why should we get involved?
If not now, when? If not you, who?
3. Public Policy
Public policy is generally defined as the course
of action (or inaction) taken by government
entities with regard to a particular issue or set
of issues.
Public policy is also a set of decisions we make
as a society about how we will care for one
another, our communities and the land.
4. Advocacy vs. Lobbying
Advocacy is the active promotion of a cause or
principle through education, current research,
and background information on a specific topic.
Lobbying involves conducting activities aimed at
influencing public officials regarding specific
legislation.
5. Advocacy is speaking on behalf of
others who are unable to speak for
themselves
• You are a voice for your constituents
• You are the only voice for your mission
6. Myths About Advocacy
Myth #1: You need to be a policy expert.
Myth #2: You need a thousand people.
Myth #3: You have to go to the Capitol.
Myth#4: People who work for non-profits cannot be
involved in policy making.
7. 501(c)(3) Organizations
(Public Charities)
Can and Should Advocate
• You already advocate for your clients
• You should advocate for public policies that
support those clients and further your mission
Alliance for Justice – www.bolderadvocacy.org
8. 501(c)(3) Organizations
(Public Charities)
Can and Should Lobby
• The “insubstantial parts test”
• The “expenditure test”
• Except for private foundations (where lobbying
expenses become taxable)
9. The “Insubstantial Parts Test”
• Is the default, requiring no action on your part
• Allows lobbying as long as that activity (or
related expenditures) do not become a
“substantial” part of overall activities
• Is undefined and case law is unclear
10. The “Expenditure Test”
• Select this option by filing IRS Form 5768
(less than ½ page)
• Sets a clear dollar limit on direct and
grassroots lobbying expenditures
11. Expenditure Test Limits
• Organizations that spend less than
$500,000 per year can spend 20% of
budget on lobbying
• Larger organizations
• plus 15% of the next $500,000
• plus 10% of the next $500,000
• plus 5% of anything additional
12. A Framework for Changing Public
Policy
Good Public
Policy
Electoral
Politics
Base
Building
The Wellstone Triangle
Wellstone.org
17. One-to-One Relational Meetings
Face to Face
Scheduled and Purposeful
2 people
Exploration and Exchange:
• What matters to you?
• What matters to me?
• Can we work together?
Commitment
18. Purposeful Curiosity
Sample Questions:
• Where did you grow up?
• How did you get from there to here?
• When did you first start doing
[whatever the person does now]?
• What were you doing before that?
• How did that change come about?
19. Define Goals
• What do you want to
accomplish or change?
• Assess the situation.
• Map out your course.
• Be aspirational!
20. Use your brain
• Use good strategy.
• Determine effective
messaging.
• Identify tactics and
activities.
23. Use your heart
• Be passionate about your
cause.
• Self-interest drives action
– to move people, speak
to their self-interest, not
yours.
• Desire trumps need –
people have needs;
people seek wants.
24. The Action Connection
1. Your Desired
Action
2. Your Audiences
3. Their Desires
4. Overlap
5. Core
Message
25. Be courageous
• Be willing to take risks.
• Recognize that
challenging authority can
be daunting.
• Support each other in
overcoming their fears.
26. Identify your
opponents
(and their weaknesses)
• Who opposes our desired
action?
• How can their opposition
be neutralized?
• Divide and conquer.
27. Behind the curtain
• Don’t be distracted by
majesty of the Capitol.
• Lawmakers are real people
with real lives.
• Lawmakers want to look
good to their followers.
• Most things are viewed
through “green glasses”.
28. Be kind to the
gatekeeper
• Be sure to nurture a
relationship with the
receptionist, scheduler, etc.
• They are juggling many
demands.
• Show them kindness and
you will be rewarded.
29. There’s no place
like home
• Connect with lawmakers
at home.
• Engage your family,
friends and neighbors in
your advocacy.
• Remember these
decisions affect people’s
lives.
31. Developing media strategy
• What is the problem or issue?
• What is the solution or policy?
• Who has the power to make the necessary change?
• Who is the opposition? What do they believe?
• Who can be mobilized to apply the necessary pressure?
• What messages need to be developed for which groups?
32. Developing story elements
• Identify authentic voices
• Use evocative symbols
• Use compelling visuals
• Develop media bites
• Calculate social math
33. Calculating Social Math
Social math is the process of translating large numbers to be
interesting to journalists and meaningful to audiences.
Using familiar things, break down numbers by
• Time (# per year, month, week, day, hour)
• Place (enough people to fill classrooms, school buses, a
stadium, a specific city)
• Dollars (spent on ice cream, shoes, coffee)
• Ironic comparisons (highlights value by comparing to less
important things)
36. The average 12-oz can of soda contains about 10
teaspoons of refined sugar.
Social Math
37. Child abuse and neglect in
Iowa (2015)
727,868 children living in Iowa
7,877 victims
(unduplicated count)
1 victim per 93 children
1 victim / 3 classrooms
21 victims per day
1 victim every 67 mins
38. The cost of child abuse and
neglect in Iowa (2015)
National Cost is $85.5 Billion per year
7,887 Iowa victims
$986,596,196 per year
(Proportional share of national total)
$2.7 Million / day.
$112,625 per hour…
39. Developing media bites
• Keep it short 8 - 10 seconds
• Talk about what is important
• Avoid jargon
• Evoke a picture
• Present a solution
• Frame from the social/policy perspective rather than
individual/behavioral focus
40. Media bites
• Smoking a “safer” cigarette is like jumping out of a
10th floor window rather than a 12th floor window.
• Having a no-smoking section in a restaurant is like
having a no-peeing section in a swimming pool.
• AMC Theater large popcorn has 1,030 calories and
57 grams of saturated fat. That's like eating a pound
of baby back ribs topped with a scoop of Häagen-
Dazs ice cream.
41.
42. Do your homework! Be prepared! Even
in your specialty a brush-up is needed.
43. The Secret Power of
POWER POSES
“Our body language
shapes who we are!”
– Amy Cuddy
44. Speak in 30 second quotes (or less).
Long answers are rarely used. Boil
down everything you want to say
before you say it.
45. Don’t go off the record when
talking to a reporter.
46. Lose your temper and you will
definitely be on the evening news.
47. Cry and you will definitely be on
the evening news.
49. If it is appropriate, smile when
answering a reporter’s questions.
50. Be yourself. No technical jargon. Make
sure that someone with a 10th grade
education would understand what you
are saying.
51. Dress conservatively for television. No
bright colors. No thin stripes. If you are
on a set avoid wearing blue or green.
52. Don’t say, “no comment”, it makes you
sound guilty. Try, “I’ll find that out and get
back to you.” Then think of a good answer
and get back to them.
53. A simple yes or no to a question will keep
you from being quoted. Rephrase the
reporter’s question in the beginning of
your answer.
54. Do not repeat a negative. It
reinforces the opponent’s frame.
58. In a television or radio interview consider
every microphone, every camera to be on at
all times. Don’t say or do anything you
wouldn’t say or do in church.
64. Bridging can be used to
•Return to “islands of safety”
•Deal with difficult questions
•Stay on the subject
65. Common Bridges
•Again…
•The key point here is…
•Let’s take that a step further…
•Let me add…
•That’s important, but the real issue is…
•You should also know that...
66. What if you can’t avoid the
question?
Touch briefly on the topic
then BRIDGE.
73. Other Tips
•Know how your interview will be used.
•Don’t fight narrative with numbers.
•If they give you a portrait, bridge to a
landscape.
•Practice, practice, practice.
•Choose your messengers carefully.
74. What is it we want…
What policies help children and families thrive?
What is “prevention” in 2017?
75.
76.
77.
78.
79. We can do it.
We have before.
Just as the United States made
a commitment in the 1960s to
address poverty rates for
seniors, we need to make the
same level of commitment to
address child poverty and the
prevention of child
maltreatment.
80. Looking Ahead
• Budget appropriations
• Maternal Infant Early Childhood Home Visitation
(MIECHV) Reauthorization
• Health Care Reform
• Tax Reform
• Child Welfare Finance Reform
• Child Abuse Prevention Treatment Act (CAPTA)
Reauthorization
81. A snowflake is one of nature’s
most fragile things...
But look at what they can do when they stick together!
82. Jim McKay
State Director, Prevent Child Abuse WV
TEAM for WV Children
jim@teamwv.org
304-617-0099
Contact Info
http://slideshare.net/pcawv