This document provides guidance on advocacy and policy change in West Virginia. It discusses the differences between advocacy and lobbying, and explains that 501(c)(3) organizations can and should advocate for public policies that support their missions. It offers tips for successful advocacy, including defining goals, assessing impact and winnability, developing effective messaging, connecting with lawmakers personally, and working as part of a team. The overall message is that advocacy requires passion, strategy, courage, and cooperation to influence policy changes.