Advertising campaign for the Estonian students fictive firm
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The document outlines an advertising campaign for Alexstudio, a photo and video production company. The mission is to showcase customers' unique characters through advanced audiovisual techniques. Objectives include becoming a preferred partner for leading Estonian advertising and event agencies. The campaign aims to raise awareness of Alexstudio's photography, videography, and editing services. It will communicate that working with professional partners saves costs and enhances customer experiences. The campaign plan involves updating Alexstudio's website, creating a customer list, launching social media promotions, and placing newspaper ads over a 6 week period.
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Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
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This will be used as part of your Personal Professional Portfolio once graded.
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Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
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Natural birth techniques - Mrs.Akanksha Trivedi Rama University
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Advertising campaign for the Estonian students fictive firm
- 2. MISSION AND OBJECTIVES MISSION: To bring out unique character of each customer through truly advanced audiovisual techniques and personal touch OBJECTIVES: ALEXSTUDIO to become preferred partner for leading advertising and event agencies in Estonia
- 3. SERVICES PHOTOSHOOTING VIDEO CASTING PHOTOMONTAGE VIDEOMONTAGE PHOTOBOOK PORTFOLIO 3D PHOTO SLIDESHOW CAMERA RENTALS
- 4. TARGET GROUPS ADVERTISING AND MEDIA AGENCIES EVENT MANAGEMENT AGENCIES EVENT ORGANIZERS PRIVATE INDIVIDUALS
- 5. ADVERTISING CAMPAIGN THEME TO RAISE AWARENESS OF THE TARGET GROUPS ABOUT ALEXSTUDIO’S SERVICES CENTRAL MESSAGE – HAVING PROFESSIONAL PRODUCTION PARTNER WILL SAVE COST AND CREATE BETTER EXPERIENCE FOR END CUSTOMERS SLOGAN – THE BEST ABOUT YOU
- 6. MEDIA CHANNELS WE USE DIRECT MARKETING AND SALES TO: LEADING ADVERTISING COMPANIES EVENT ORGANIZERS (WEDDING, CONCERTS, SUMMER AND WINTER DAYS, CONFERENCES etc) COMPANY WEBSITE WITH GALLERIES, VIDEOMATERIALS AND WEB-TUTORIALS SOCIAL NETWORKING CAMPAIGNS (FACEBOOK) SOCIAL MEDIA AUDIENCE(LINKEDIN) NEWSPAPERS CELEBRITY REFERENCES
- 7. ADVERTISING CAMPAIGN PLAN W1-W3 UPDATE COMPANY WEBSITE, ADD TRAINING MATERIALS AND INTERACTIVE CONTENT W1-W2 CREATE TARGET CUSTOMER LIST WITH CONTACTS W3 LAUNCH OF CAMPAIGN ON FACEBOOK W3-W6 DIRECT CONTACTING OF CUSTOMERS, CUSTOMER VISITS W4-W6 ADVERTISEMENTS IN BUSINESS NEWSPAPER W7 PARTICIPATION IN TV SHOW TEACHING VIDEO MONTAGE
- 9. THANK YOU FOR YOUR ATTENTION