Recommended
More Related Content
Similar to Ad Ideologist Darcel.Schouler 11.3.10v3
Similar to Ad Ideologist Darcel.Schouler 11.3.10v3 (20)
Recently uploaded
Recently uploaded (20)
Ad Ideologist Darcel.Schouler 11.3.10v3
- 1. Darcel Schouler - Ad Ideologist darceltpa@hotmail.com / C: 813/240-4240 Highly accomplished senior-level strategic marketer with 20+ years experience developing unique and effective integrated solutions to foster consumer engagement. Proven ability to hire, train, lead and inspire cross-functional teams. WOW Factor Imagineer: Instrumental in launching a breakthrough Buick advertising campaign, “Tiger Tips” that ran in over 35 newspapers nationally plus China. Game-Breaker: Engineered an integrated promotional program that increased sales 17%. Visionary: Delivered a radio promotions department that was the breakthrough model for stations across the country. Solution Finder: Maintained full responsibility for a retail digital program that generated 24,000 interactions in 13 days. Smoking Gun: • First year winner of the McCann Erickson “Innovator of the Year” Award • Nominated for Promotion Director of the Year – Billboard Magazine (1 of 3 finalists) • Retail Experience Includes Entertainment, Sports and Auto Categories The Facts: • 2010 Jan - June, Dealer Relations Manager, Automotive Broadcasting Network • 2008 – 2009, Account Director/Promotions Director, Jay Advertising • 2006 – 2008, Account Supervisor, Martin Jay Retail Group • 2001 – 2006, Account Supervisor, McCann Erickson Florida • 1994 – 2001, Promotions Manager, Jay Advertising • WTMV-TV, TV-32, Tampa, FL (Independent), Asst Promotions & Marketing Director • WFNS-AM, Sports Radio 910-AM, Tampa, FL (Independent), Promotions Director • WFLZ-FM, Power 93 “The Power Pig”, Tampa, FL (Jacor Broadcasting), Promotions Director • WRBQ-FM/AM, Q105, Tampa, FL (Edens Broadcasting), Copywriter, Production, Music and Promotions Assistant University of South Florida, B.A., Mass Communications Social Media Links: LinkedIn Profile: http://www.linkedin.com/in/darcelschouler Twitter Profile: @Ad_Ideologist JResume: http://jresume.com/darcelschouler Tags: marketing / advertising /creative /retail / manager / director / supervisor / automotive / sports / entertainment / service / promotions / event / ad agency / copywriting / oem / radio / TV / community / consumer / affairs / brand / strategy / media / packaging / relationship / federal / government / CPG / education / PR / public relations / team player / professional / detail / skills / direct mail / newsletter / print / broadcast / computer / account / VP / communications corporate.