1. CARLOS DURAN
9100 NW 3rd St. Pembroke Pines, Fl 33024 carlosduranpar2@gmail.com
Marketing Planner & Brand Manager
Marketing & Sales / Operations / Strategy / Project Management
!
I am described by others as a developer of interpersonal and public relations for business entities with a
high degree of application of relationship marketing network in achieving measurable results,
Experienced marketing director for a major international corporation. Thorough knowledge in managing
commercial channels of distribution at the highest level, strong skills in product analysis, design, selection
and forecasting. Experience in CRM implementation and processes, Experienced in marketing planning
and budget. Computer literate; Word, Excel, PowerPoint, Outlook, Mac, Social Media Skills, self-
motivated, quick learner and team player, being a creative, visionary and problem solving marketing
planner with outstanding skills in brand management, advertising communications, deal making,
leadership, marketing, sales, strategy, product development and talent acquisition. Experienced
broadcaster and host of radio programs, media management spoken and written.
Traits & Characteristics
Professional Experience
SANDUNGA RADIO ENTERPRISES - Hollywood, FL June 2013 - Current
Title: Director of Marketing and Programming
Sandunga Radio is a radio production company focused on the Hispanic market. besides the radio station,
organizes events and activities related to the Hispanic culture and the development of multiculturalism of
Latinos in the United States. Sandunga Radio works through the Internet and is heard in more than 98
countries, with a record of impacts over 900,000 followers
Select Highlights:
- I developed all the programming of the station, assigning spaces to different producers around the
world.
- I created all the assembly of social networks to strengthen the station through Facebook, Linked In,
Instagram, Twitter, etc.
- I designed the advertising strategy and marketing plan of the station
- I am the broadcaster and producer of programs, VIP Fridays and Salsa with Cheche
AGMUS VENTURES (Ana G. Mendez University System)– Miramar, FL.
February 2008 – May 2016
Title: Outreach and Marketing Specialist
Adaptive Flexible Innovative
Assertive Creative Loyal
Energetic Multitasking Trustworthy

2. This company establishes collaborative agreements to supply the resources and personnel that are needed
to design dual language educational programs that adjust to the needs of the institution or community.
Because of these alliances, the educational industry's best are joined together on behalf of the Latino and
American communities, while at the same time promoting and conserving the integrity of Spanish and
English in the United States. It works through Ana G. Mendez University System, the most important
private University from Puerto Rico and have five campuses over the United States, Miramar, Orlando,
Tampa, Maryland and Dallas.
Select Highlights:
- I developed relationships with the community, bringing the university to the primary needs of
professional education of Latinos in the United States
- with my outreach strategies, the university increased its tuition by 500% in 8 years
- Establishes relationship between the university and the various Latin American embassies residents in
south florida
- I approached the possibility of access to higher studies to the Hispanic community through community
centers and binational chambers of commerce
- Design and implement the marketing plan for AGMUS VENTURES South Florida
GRASCO LTD. – Bogotá, Colombia January2004 –
January 2008
Title: National Manager of Distributors
Grasco is the number one company in Colombia in the production and marketing of edible oils and food
related to the exploitation of palm and soy
Select Highlights:
- Full responsibility for strategic business planning to maintain and increase channel of national
distributors.
- Redefine organizational structure, oversee major pricing decisions, and perform monthly financial
evaluation of company results.
- Provide cross-functional product marketing strategies to clients.
- Administration of yearly advertisement and marketing budget.
- Direct new product management and market identification.
EMISORA CULTURAL LCGS 100.7 FM
Jan 1996 – Oct 2003
Title: Director
This station is designed to reproduce the musical heritage of humanity.
Select Highlights:
- I turned the station into a productive enterprise with sales growth of 250% in the first year and
sustained growth over the next two years
- I was responsible for the arrival of more than 20 producers who contributed all their work and
knowledge to the station
- During my administration we locative changes in broadcast studios and recording, turning it into a
modern and competitive station

3. Education
Undergraduate
Bachelor in Social Communication Organizational & Journalism: University Autonomous of
Bucaramanga, Colombia
Major: Journalism, Minor: Organizations development
www.unab.edu.co
Post Graduate Studies
Executive MBA: Universidad de Bogotá Jorge Tadeo Lozano, Bogotá Colombia
Major of Specialization: Marketing Management
www.ujtl.edu.co
Freelance Collaborations.
Radio Caracol 1260, Miami FL
Broadcaster and radio producer
WDNA 88.9 FM, Miami FL
Broadcaster and Radio Producer
Universidad de Bogotá Jorge Tadeo Lozano, Bogotá Colombia
Category Management Facilitator