The document discusses how search is evolving beyond traditional keyword search to incorporate artificial intelligence techniques like natural language processing, machine learning, computer vision, and deep learning. It notes that these advanced AI capabilities were originally developed for search applications. The document contrasts "data centric" and "human centric" approaches and emphasizes the importance of humanizing AI through continued human effort. It describes how Lucidworks' technology can help organizations accelerate their AI efforts to improve key experiences like finding products, connecting with people, gaining knowledge, and resolving problems.