Dobiquity is a cloud-based platform that helps hospitality and tourism enterprises to improve business performance by replacing inefficient manual processes with user-friendly web and mobile apps. Our first three apps were launched in May 2015 and allow operators to enhance the quality of the customer experience. Additional apps to help manage important tasks such as On-the-Job Training, Stocktaking etc. will be launched regularly so the suite of apps will continuously expand. Each app digitises an important business task and also provides comprehensive reporting features to aid performance measurement and guide decision-making.