Aastra 5000 Keynote talk EN world launch premiere
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The document summarizes the launch of Aastra's new communication product, the Aastra 5000. It discusses Aastra's position as a global leader in enterprise communications focusing on open IP solutions. It then provides an overview of the key features and positioning of the Aastra 5000 product, including its SIP-based call processing, virtualized software, SIP terminals, unified applications and readiness for unified communications. The presentation aims to show how the Aastra 5000 addresses trends in IP telephony such as SIP trunking, SIP endpoints and applications.
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Aastra 5000 Keynote talk EN world launch premiere
- 1. April 3, 2008 Aastra 5000 launch
- 7. Aastra Global strategy Product offering April 3, 2008 Aastra 5000 Innovation Leveraging technogical synergies Appliances Servers Common terminals Common FMC solutions Common Applications Open IP Telephony Unified Communications Fixed-Mobile Convergence
- 10. CIO strategy IT strategy driven by market trends April 3, 2008 Aastra 5000 To be Flexible & Reactive is key
- 11. CIO strategy IT strategy driven by end-users and company needs April 3, 2008 Aastra 5000 Innovation for productivity and efficiency
- 12. Market Enterprise communication trends Aastra vision : Openess for agility April 3, 2008 Aastra 5000 Open & Flexible for a more competitive business
- 15. Aastra global strategy Be ready for IP Telephony 2.0 April 3, 2008 Aastra 5000 2002 2007 2012 IP Telephony 2.0 % IP Telephony PROPRIETARY SOLUTIONS TDM TRUNKS / IP PROPRIETARY SETS OPEN SOLUTIONS SIP TRUNKING SIP TERMINALS SIP APPLICATIONS
- 17. IP Telephony 2.0 A majority of SIP sets Aastra 5000 INFRASTRUCTURE PROPRIETARY IP END-POINTS PROP. IP END-POINTS INFRA. SIP END-POINTS April 3, 2008 Lower investment with SIP sets SIP terminals Open solutions = Evolutive investment Proprietary terminals = Non-Evolutive investment
- 20. Aastra 5000 offering April 3, 2008 Aastra 5000 SIP sets Unified applications Gateways SIP mobility DECT / WiFi / FMC Web-based Network. Mgt
- 21. Aastra 5000 positioning April 3, 2008 Aastra 5000
- 23. Aastra 5000 Architecture April 3, 2008 Aastra 5000 Virtualized Aastra 5000 SW IP Phone Dual homing Central Network Management DECT over IP IP / Wifi sets 150 000 Users 2 000 Nodes Gateway Unified Communications BRANCH OFFICE Virtualized Aastra 5000 SW WAN SIP Carrier PSTN PSTN
- 28. Aastra 5000 Vertical applications – Web based April 3, 2008 Aastra 5000 Conferencing solution : audio/video/virtual meeting Directory portal Presence management Web-based CTI Attendant console Contact Center, Call Recording Unified Messaging
- 29. Aastra 5000 Microsoft integration April 3, 2008 Aastra 5000 Conferencing solution : audio/video/virtual meeting Entreprise secure solution for Presence/IM Telephony Solution integrated with the Aastra 5000 Unified Messaging e-mail, Voice mail & Fax
- 34. Aastra 5000 offer The evolution towards IP Telephony 2.0 April 3, 2008 Aastra 5000 Vertical Applications IP Telephony 2.0 IP Telephony 1.0
- 35. IP Telephony 2.0 & Web 2.0 Aastra Marketing launch April 3, 2008 Aastra 5000 From January to April 2008 We touched more than 18 000 people Pat Thomas Bebo Mister Wong Xing Linkedin Viadeo Street & Guerilla Marketing Marketing viral Buzz del.icio.us myblogblog Dailymotion wat.tv vimeo AdverGame VoIP Blog presence Press Relation ScreenSaver with RSS Flux Adverts SMS & MMS Video Podcast EAR Community wiki e-influence