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   For the most part, my trailer follows the
    codes and conventions of other psychological
    thriller trailers.
   There is a clear main character/protagonist.
   There is obviously dramatic conflict.
   There are a variety of appropriate shot types,
    chosen to convey meaning to the viewer.
   I based the structure of my trailer loosely on
    those I analysed (slow start with building
    tension).
   There are dark themes associated with the
    thriller genre (death and revenge).
   The soundtrack is appropriate to the genre.
   I included captions.
   However, I did break some codes and
    conventions.
   I chose to put no dialogue into the trailer,
    instead opting for a character voiceover.
    Despite this being inspired by the Jacob’s
    Ladder teaser trailer (in which there is a
    voiceover and very little dialogue) it is rarely
    seen in trailers, so is unconventional.
   I also included no idents on the post title
    screen shot. This was a conscious stylistic
    decision – I didn’t like the way it looked when
    I tried, so I decided to omit them – as there is
    an ident at the beginning of the trailer, there
    is still a company present in the trailer.
   I tried to stick closely to conventions with my
    magazine cover.
   It features a conventional layout, with a
    title, headline, puff, barcode, price, issue
    number and date and several coverlines
    present.
   There is a single large picture on the
    cover, which is conventional.
   I used a palette of black, yellow, light
    blue, red, white and grey – although a rather
    large palette, it is not out of the ordinary for
    movie magazines and is, in fact, quite
    conventional.
   I broke convention slightly with my film poster.
   The thriller posters I looked at were either
    monochrome, showed a person in a clear state of
    distress or were minimalistic in approach.
   I chose a different route and created a teaser
    poster featuring a close up of a character with an
    ambiguous expression. There is a stormy beach
    in the background. Although this poster is unlike
    any of the ones I looked at, due to it’s colour
    scheme and picture layout, I deliberately chose to
    make my poster ambiguous in order to add to
    the sense of mystery – it could spark discussion
    about what sort of film it would be, much like the
    film Cloverfield did upon the release of it’
   All three of my products share certain traits and
    attributes.
   The beach is a running theme, appearing heavily
    in the trailer and also in the background of the
    poster.
   The main character appears on/in all three of my
    products; he is the only character on the poster
    and magazine and he has the most individual
    screen time in the trailer.
   All products feature some sort of dark imagery;
    the dark background on the magazine, the
    stormy beach in the background of the poster
    and the violent imagery of my trailer. For these
    reasons, I believe my trailer and ancillary tasks
    work well together and that the combination of
    my main product [trailer] and ancillary tasks
    [poster and magazine cover] is effective.
   I received a couple of forms of audience
    feedback; feedback from questionnaires and
    feedback from my peers and teachers.
   This feedback often spurred me on to make
    necessary changes to my work and also
    showed me that it is important to create work
    that appeals to a wide audience, not just
    myself.
   The type of feedback also differed; I found
    that those who answered the anonymous
    questionnaire’s were more brutally honest
    than my peers.
 Feedback  towards my final
 product was generally positive –
 earlier feedback that led me to
 change my product improved my
 product overall.
   I used various media technologies to carry
    out and document my research.
   These include:
   Google Search, Microsoft PowerPoint and
    YouTube, Mictosoft Word, Microsoft Excel and
    Vimeo.
   Microsoft PowerPoint has been used
    throughout this project to document my work
    in an attractive, concise manner.
   Microsoft Excel was used in conjunction with
    Microsoft Word to construct graphs showing
    the results of my questionnaires.
   I used Microsoft Word to document my
    questionnaires and their results.
   This is the easiest and most advanced word
    processing programme I have on my
    computer, so it made sense to use it above
    anything else.
   Vimeo allowed me to watch the work of
    previous media students so that I could get
    an idea of the quality of work I was to
    produce.
   It also allowed me to watch the work of more
    professional, independent people, which
    enabled me to get some idea of what made a
    good trailer.
   I used YouTube, a video sharing website, to
    view existing, professional movie trailers.
   Viewing trailers was necessary for my
    analysis.
   YouTube also allowed me to print screen
    shots in order to talk about them more clearly
    in PowerPoints.
   Google allowed me to quickly locate relevant
    information, which was ideal.
   As such, my research was made far
    easier, and I could easily reach images that I
    could analyse (e.g. Magazine front
    covers, move posters) in order to get a better
    understanding of codes and conventions.
   Media technology was vital for the
    construction of my products.
   The programs I used for construction were:
   Photoshop, iMovie, GarageBand and InDesign.
   Photoshop was used in the construction of
    my poster, magazine cover and trailer.
   Due to the advanced photo editing properties
    of Photoshop, I was able to airbrush the
    photos I used, as well as adjust the levels,
    brightness and contrast and add textures.
   Photoshop also allowed me to add text and
    edit it with strokes, glows and shadows.
   I used InDesign with my poster and
    magazine.
   InDesign was used to make the completed
    products look more ‘professional’. Using
    InDesign, I added bleed marks and other
    printing paraphenalia to my document.
   iMovie was used to construct my entire
    trailer.
   I chose iMovie for it’s sophisticated but easy
    to use software.
   iMovie allowed me to edit my clips
    appropriately.
   I used iMovie to add effects, edit clips
    together and to add music and voiceovers.

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A2 Evaluation 3

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  • 4. For the most part, my trailer follows the codes and conventions of other psychological thriller trailers.  There is a clear main character/protagonist.  There is obviously dramatic conflict.  There are a variety of appropriate shot types, chosen to convey meaning to the viewer.  I based the structure of my trailer loosely on those I analysed (slow start with building tension).  There are dark themes associated with the thriller genre (death and revenge).  The soundtrack is appropriate to the genre.  I included captions.
  • 5. However, I did break some codes and conventions.  I chose to put no dialogue into the trailer, instead opting for a character voiceover. Despite this being inspired by the Jacob’s Ladder teaser trailer (in which there is a voiceover and very little dialogue) it is rarely seen in trailers, so is unconventional.  I also included no idents on the post title screen shot. This was a conscious stylistic decision – I didn’t like the way it looked when I tried, so I decided to omit them – as there is an ident at the beginning of the trailer, there is still a company present in the trailer.
  • 6. I tried to stick closely to conventions with my magazine cover.  It features a conventional layout, with a title, headline, puff, barcode, price, issue number and date and several coverlines present.  There is a single large picture on the cover, which is conventional.  I used a palette of black, yellow, light blue, red, white and grey – although a rather large palette, it is not out of the ordinary for movie magazines and is, in fact, quite conventional.
  • 7. I broke convention slightly with my film poster.  The thriller posters I looked at were either monochrome, showed a person in a clear state of distress or were minimalistic in approach.  I chose a different route and created a teaser poster featuring a close up of a character with an ambiguous expression. There is a stormy beach in the background. Although this poster is unlike any of the ones I looked at, due to it’s colour scheme and picture layout, I deliberately chose to make my poster ambiguous in order to add to the sense of mystery – it could spark discussion about what sort of film it would be, much like the film Cloverfield did upon the release of it’
  • 8.
  • 9. All three of my products share certain traits and attributes.  The beach is a running theme, appearing heavily in the trailer and also in the background of the poster.  The main character appears on/in all three of my products; he is the only character on the poster and magazine and he has the most individual screen time in the trailer.  All products feature some sort of dark imagery; the dark background on the magazine, the stormy beach in the background of the poster and the violent imagery of my trailer. For these reasons, I believe my trailer and ancillary tasks work well together and that the combination of my main product [trailer] and ancillary tasks [poster and magazine cover] is effective.
  • 10.
  • 11. I received a couple of forms of audience feedback; feedback from questionnaires and feedback from my peers and teachers.  This feedback often spurred me on to make necessary changes to my work and also showed me that it is important to create work that appeals to a wide audience, not just myself.  The type of feedback also differed; I found that those who answered the anonymous questionnaire’s were more brutally honest than my peers.
  • 12.  Feedback towards my final product was generally positive – earlier feedback that led me to change my product improved my product overall.
  • 13.
  • 14. I used various media technologies to carry out and document my research.  These include:  Google Search, Microsoft PowerPoint and YouTube, Mictosoft Word, Microsoft Excel and Vimeo.
  • 15. Microsoft PowerPoint has been used throughout this project to document my work in an attractive, concise manner.
  • 16. Microsoft Excel was used in conjunction with Microsoft Word to construct graphs showing the results of my questionnaires.
  • 17. I used Microsoft Word to document my questionnaires and their results.  This is the easiest and most advanced word processing programme I have on my computer, so it made sense to use it above anything else.
  • 18. Vimeo allowed me to watch the work of previous media students so that I could get an idea of the quality of work I was to produce.  It also allowed me to watch the work of more professional, independent people, which enabled me to get some idea of what made a good trailer.
  • 19. I used YouTube, a video sharing website, to view existing, professional movie trailers.  Viewing trailers was necessary for my analysis.  YouTube also allowed me to print screen shots in order to talk about them more clearly in PowerPoints.
  • 20. Google allowed me to quickly locate relevant information, which was ideal.  As such, my research was made far easier, and I could easily reach images that I could analyse (e.g. Magazine front covers, move posters) in order to get a better understanding of codes and conventions.
  • 21. Media technology was vital for the construction of my products.  The programs I used for construction were:  Photoshop, iMovie, GarageBand and InDesign.
  • 22. Photoshop was used in the construction of my poster, magazine cover and trailer.  Due to the advanced photo editing properties of Photoshop, I was able to airbrush the photos I used, as well as adjust the levels, brightness and contrast and add textures.  Photoshop also allowed me to add text and edit it with strokes, glows and shadows.
  • 23. I used InDesign with my poster and magazine.  InDesign was used to make the completed products look more ‘professional’. Using InDesign, I added bleed marks and other printing paraphenalia to my document.
  • 24. iMovie was used to construct my entire trailer.  I chose iMovie for it’s sophisticated but easy to use software.  iMovie allowed me to edit my clips appropriately.  I used iMovie to add effects, edit clips together and to add music and voiceovers.