2. In what ways does your media product use, develop
or challenge forms and conventions of real media
products?
I needed to follow codes and conventions of real film trailers to make mine look
realistic to others. One that I followed was the green screen at the start of the
trailer...
This code and convention of a viewing certificate that is at the start of
trailers to show the age group of who the trailer is suitable for. This is in
all trailers at the very start and it shows it has been approved as a film.
3. A studio ident was needed so we came up with “ARCameras” as it stood for Alice and
Rosie Cameras and the “A” “R” “C” spelt “ARC” so we made that a word and put “amers”
at the end. And we have an arc shape to go along with it. This studio ident is important as
it is seen on all trailers to show who made the film.
Audience feedback:
• Catchy
• Well thought out
• Effects suited
genre
4. Whilst researching other film trailers,
the studio idents always appeared at
the start of the film, after the preview
screen, so my studio ident appears
after the green preview screen so I
follow the codes of this that is
included within all film trailers.
My Studio Ident
Studio Idents from Batman
5. Whilst researching other trailers, I noticed the
majority, not all, had quotations from people or
magazines on opinions of the film. The magazines
were usually well known however we were not
allowed to use real media magazine names so we
made them up, but still had them in our trailer.
Audience feedback:
•Realistic
•Enticing
•Positive view
of film
•Suits genre
6. At the end of the trailers, there was a
screen that came up that are classed as
credits. It names various jobs, such as
music, costumes, producers, directors
and actors as well as the film name. We
also included a website for the film as
well as adding our studio idents. All the
writing was aligned central within the
majority of trailers that we saw.
However, in one trailer (see next slide)
we found the writing aligned to the right
and this was unusual. We decided to
keep it central as it would be following
the codes and conventions more
8. Audience feedback:
Also, at then end, most trailers we •Keeps colour scheme
watched had the name of the film and •Effective as it jumps
that’s the last thing that can be seen. We towards the
decided to put this at the end, also, so it audience
will be the last thing the audience see •Simple, yet
and it will stay in their heads... “TRACE” effective
and it will influence them to go and
watch it.
9. How effective is the combination of your main
product and ancillary texts?
My ancillary tasks:
Magazine Poster
10. Strap line
Masthead
Main Image
Sub headings
Barcode
Main headline
of feature film
Issue no.
Date Sub text
advertising
11. Medium Close Up
Whilst researching, I found the
most common camera angle of
the main image on the front
cover was a medium close up
shot. Therefore, I decided to
replicate it as a rather large part
of successful film magazines have
this shot.
Advertising
I saw in many magazines that
other films are featured. I
wanted to do this, but in a
unique way and I think I was
successful at this. To match the
film reel theme in my Masthead
“PIX” I decided to use the film
reel idea again when advertising
other films.
12. Film
title
Main image (s)
Credit text
Strap line
Rating age
Release date Studio ident
Website link
13. Film title
I have given it a “tattered” look
as this illustrates action will
happen within the film and it
also fits in with the genre of a
psychological thriller.
Strap line
“Beginning Of The End” relates
to the fact that Cindy has just
found out that she is sisters to
Belle (Beginning) and is going to
trace her down and the
audience don’t know the
outcome (end)
Main image(s)
I used two and made one
larger that the other to make
the character on the left look
more vulnerable and to
establish a general idea of the
relationship between the two
characters
14. Genre
I needed to make sure the genre was
consistent throughout the whole of my
ancillary texts (magazine and poster) and
to do this I kept the same colour scheme
of the title of the film “TRACE” in red. The
red connotes danger and this is an
element in the thriller genre of films.
15. Colours
I made sure there was a colour scheme
involved and kept within my ancillary
products. These colours are black and red as
they are associated with dancer, fear,
warning and a sense of mystery which is
what are main themes in my film.
16. Characters
There are only two characters within the film
and the most dominant character is Cindy
(played by me) so I decided to use her on the
magazine instead of Belle. However, Belle is
included in the poster, but the size of the
picture differ as Belles is smaller. This is to
show the vulnerability of her character and the
domination of Cindy’s which is portrayed
throughout the trailer.
17. Font
The font of “TRACE” remains consistent
throughout the ancillary products as it is the
identity of the film. This font belongs to this
film so it is always written in that font on the
ancillary products. I have changed it in the
trailer, however, the colour remains the
same and so does the fact ha tit is in
capitals.
18. Overall
Overall, the combination of my ancillary products
work well together as you can tell they are all
promoting the same film and this is clear even if
you subtract the title of the film “TRACE” from
them all.
19. What have you learned from your audience
feedback?
As a class, we organised a film night after school where we
would show all of our films and trailers. I created a
questionnaire that collated both qualitative data alongside
quantitative data. I analysed my questionnaire and found
out what people thought of our film trailer...
20.
21.
22. From these questionnaires that were filled out, most of it
was positive feedback which was good. For example,
people said, from watching the trailer, they would want to
go and watch the film as it got them wanting to know the
outcome of the plot between the two girls. And I also
found that the music was very effective as people said it
added suspense which was what we aimed for our music
to do, so we were successful from that point.
23. I found the audience feedback very helpful. We did one
at the start of the task (at the start of my blog) and
again at the end. We used different people to take the
questionnaire as well as some of the same people
completed both questionnaires. This was to generalise
our data to both genders, age and people. We also used
a mixture open and closed questions which collated
both qualitative and quantitative data and enabled us
to receive rich, detailed and in-depth information.
24. I learned that I have followed many codes and
conventions within my film trailer. The audience
also said that the trailer was effective and it would
entice the audience to go and watch it if it were to
be released in the cinema. Furthermore, it was
found that the accompaniment goes well with the
material that is shown within the film trailer. This
all helps to establish the genre and furthermore,
create suspense and mystery.
25. How did you use media technologies in the
construction and research, planning and
evaluation stages?
I used various media technologies whilst researching,
planning and evaluating...
Blog - throughout the whole task as I used it to
keep a record of what is have done and if I made
any changes to it.
YouTube – I used this when researching film trailers so I could
view them myself and see what codes and conventions they
use as well as getting a few ideas of what I can put in my trailer
as well as different camera angles and shots I could use. Also,
to view trailers of the genre I am doing, thrillers.
26. Digital cameras – I used them to shoot the filming for the trailer. I
wasn’t used to it at first, but overtime I got used to it and more
confident in using the cameras.
PicMonkey – this website came in handy as it helped me edit
photos for my ancillary tasks. I print screened a shot from the
trailer and then edited it so it doesn’t look like it was taken from
there.
27. Adobe Premier Pro – this was the main computer programme that I
used as this was what created out trailer. I had never used it before,
so I was very new to it. However, overtime, I became used to it,
more confident and was able to pick the pace of how I worked as I
became good at it.
Slideshare – I used this website for the first time, last year for my
music magazine. I have became used to it and I use it to put my
evaluation of my products onto. I think it has a good layout and is
easy to use, so I choose to use it for my evaluations.
28. PowerPoint – I am very used to this computer programme as I
started to use it in primary school so I know how it works. This
helped me as I could produce good quality of work at a quick
pace. I used this programme when making pictures to analyse
different media products.
Paint – this basic programme came in handy for simple tasks,
such as print screening shots and making the background of a
picture a different colour to help me, eventually, make it
transparent. I did that on both of my ancillary products.
