Do you know what Google remarketing is all about? If not, then you are missing out on a big opportunity to target potential clients. Increase your chances of getting more leads by educating yourself about the concept of remarketing.

1. A Brief Guide To
Google Remarketing

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What Is Remarketing?
Remarketing helps to connect to those people who visit a website but do not
make an immediate enquiry or purchase.

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What’s The Main Purpose Of Remarketing?
Remarketing targets people who show interest in the services or products of
a website.

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How Does Remarketing Work?
In the context of Google Adwords, remarketing involves usage of tracking
codes for placing cookies on browsers of Internet users while they’re visiting
a website, and serving ads on Google Display & Google Search Network.

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What Do You Need To Know?
To make your remarketing campaign successful, you should ensure high
relevancy of your ads & include some enticement for attracting them to your
website.

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How To Get Started?
Think of URLs you wish to target and make a list of them. Pen down all
custom combination ideas that you can come up with. If possible, use goal
funnels of Google Analytics to assess & find points.

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Eclick Softwares & Solutions Pvt Ltd
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Phone: 033 4004 1677 Email: info@eclicksoftwares.com
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