GlobalNet Direct Sales is a services company founded in 1998 that specializes in designing, installing, and supporting Cisco Unified Contact Center systems. They work through channel partners and do not compete for end customers. They offer staff augmentation, shared risk/reward projects, and ongoing managed services like system updates and call routing changes. GlobalNet provides expertise in contact center software but not hardware, networking, or call management systems. They aim to enhance partners' offerings while maintaining independence and transparency in their work.