SlideShare a Scribd company logo
TEAM
• Victor Perl, Engineer. Experience in international
consultancy and venture capital.
• Mauko Quiroga, Developer in Ruby on Rails.
Experience in academic web platforms.
• Both succesfully bootsrapped Pictorical to be a
publishing house with artists in 30 countries.
PROBLEM
Authors
• 81% of the people feel they have a book inside.
• 98% will be rejected by publishers.
Publishers
• Risky to publish a new author. 10,000 copies to break even.
Bookshops
• With ebooks, in serious trouble (see: borders in US)
SOLUTION
Your book
publish@81books.co
m
.doc
In 30 seconds...
You just published your book.
For free. In 2 minutes.
People in 190 countries can buy it
with Credit Card and Paypal
They can read it in any device
including Kindle, iPad, Nook,
etc.
Each author has a
microaudience.
We help them reach their
microaudience and
spread the book.
81books.com
81libros.com81livros.com
81Bücher.com
81本.com
81книга.com
81llibres.com
81書.com
81책.com
CUSTOMERS
• Casual authors (the 81%), they publish for ego.
• New authors, they publish to build audience.
• Artists to illustrate classic books (Pictorical), they publish for
exposition.
But also, with enough volume:
• Service providers: “I can help you with a cover”?
• Publishing Houses: “Who’s selling”
• Bookstores: “Want to sell ebooks”.
BUSINESS MODEL
AUTHORS
• Free tier: sell with Paypal, simple page.
Pay to
• Have a pro page (fully customizable, brandeable, videos, .com)
• Give away free download and discount codes.
• Have an author catalog website.
Plus
• Publish to Apple iBookstore, Amazon Kindle, Nook store and
Sony ebook store (in partnership with BookBaby) ~$100 one time
fee.
BUSINESS MODEL
NON AUTHORS
• Publishers: Pay to have a feed of local author’s sales statistics.
• Service providers: Free marketplace listing, pay for pro.
• Bookshops: Earn a % of each ebook sold.
COMPETITION
• Too complex.
Can you beat 2 minutes?
• In English.
Built with internationalization in mind.
• They are not FREE, they can’t be FREE.
FREE tier, indirect monetization chanels.
of the people feel they have a book inside
81books.com · 81libros.com · 81livres.com
81Bücher.com · 81本.com · 81書.com · 81책.com

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81books: Pitch Deck

  • 1.
  • 2. TEAM • Victor Perl, Engineer. Experience in international consultancy and venture capital. • Mauko Quiroga, Developer in Ruby on Rails. Experience in academic web platforms. • Both succesfully bootsrapped Pictorical to be a publishing house with artists in 30 countries.
  • 3. PROBLEM Authors • 81% of the people feel they have a book inside. • 98% will be rejected by publishers. Publishers • Risky to publish a new author. 10,000 copies to break even. Bookshops • With ebooks, in serious trouble (see: borders in US)
  • 7.
  • 8. You just published your book. For free. In 2 minutes. People in 190 countries can buy it with Credit Card and Paypal They can read it in any device including Kindle, iPad, Nook, etc.
  • 9. Each author has a microaudience. We help them reach their microaudience and spread the book.
  • 11. CUSTOMERS • Casual authors (the 81%), they publish for ego. • New authors, they publish to build audience. • Artists to illustrate classic books (Pictorical), they publish for exposition. But also, with enough volume: • Service providers: “I can help you with a cover”? • Publishing Houses: “Who’s selling” • Bookstores: “Want to sell ebooks”.
  • 12. BUSINESS MODEL AUTHORS • Free tier: sell with Paypal, simple page. Pay to • Have a pro page (fully customizable, brandeable, videos, .com) • Give away free download and discount codes. • Have an author catalog website. Plus • Publish to Apple iBookstore, Amazon Kindle, Nook store and Sony ebook store (in partnership with BookBaby) ~$100 one time fee.
  • 13. BUSINESS MODEL NON AUTHORS • Publishers: Pay to have a feed of local author’s sales statistics. • Service providers: Free marketplace listing, pay for pro. • Bookshops: Earn a % of each ebook sold.
  • 14. COMPETITION • Too complex. Can you beat 2 minutes? • In English. Built with internationalization in mind. • They are not FREE, they can’t be FREE. FREE tier, indirect monetization chanels.
  • 15. of the people feel they have a book inside 81books.com · 81libros.com · 81livres.com 81Bücher.com · 81本.com · 81書.com · 81책.com