Measures in SQL (a talk at SF Distributed Systems meetup, 2024-05-22)
7 Ways Mobile is Impacting Digital Transformation
1. 3
GUIDE
CUSTOMERS
ONTHEIR JOURNEY
Nearly
50%
of all shopping
experiences
contain an
action taken
on a mobile
device.
-Facebook IQ
2
DISCOVER
REVENUE
OPPORTUNITIES
Mobile
commerce
transactions
are expected
to hit
$142B
by 2016 and
account for
35% of
eCommerce.
-Forrester
CONNECTWITH
MOBILE-OBSESSED
CUSTOMERS191%
of mobile users
keep their
device within
reach 100% of
the time.
- Mobile Marketing Association
SERIES
WAYS MOBILE IS
IMPACTING DIGITAL
TRANSFORMATION7
D I G I TA L T R A N S F O R M AT I O N
4
INNOVATEWITH
THE INTERNET
OFTHINGS
Companies
investing in
Internet of
Things (IoT)
applications
are projected
to have an
$11T
impact on the
economy,
particularly in
B2B settings.
-McKinsey
5
COMMUNICATE
ON PREFERENCE
>6B
text messages
are sent per day
and messages
are opened
at a rate
7x
greater
than emails.
-Forrester, Velocify
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6
CREATE
FRICTIONLESSAND
FOCUSED SHOPPING
Consumers spent
$838M
on Cyber Monday
via mobile
devices in 2015,
accounting for
27%
of total spending.
-ComScore
7
GET
THE DATA
ADVANTAGE
90%
of all data has
been created
this decade
alone, giving
businesses
the opportunity
to further
understand
and act upon
customer
interests
and needs.
-Science Daily