The document examines promotional materials from several contrasting festivals to analyze their type, aims, programming, and target audiences. It provides a table analyzing the London Children's Film Festival, Ladyfest Ten, Thames Festival, and Eid Festival London. The London Children's Film Festival is a film showcase for families with workshops and films aimed at children 16 and under. Ladyfest Ten celebrates and promotes women's creativity through performances, workshops, and arts. The Thames Festival celebrates London and its river through markets, music, and competitions. The Eid Festival London allows people of all backgrounds to experience and enjoy the cultural diversity of the Islamic religion through performances, exhibitions, and prayers.

1. Creative and Media: Level 2 Higher Diploma Unit 6: Festival
Level 2 Higher Diploma Creative and MediaUnit 1: Scene
6.1.1 Investigating festivals
Student Book
pp 176–85
Investigating festivals
1) Examine promotional materials (brochures and/or website downloads) from a number
of contrasting festivals and complete the table below.
You will need to:
a) enter the name of each festival you are investigating
b) note the type of festival e.g. film, music, general arts
c) look for details of the aims and/or artistic policy of each festival
d) give examples of the types of events included in the festival programme (include 2–
3 examples of specific events)
e) consider who the target audience for the festival might be.
Name of festival Type of festival Artistic policy or Programme Target audience
aims content
London Film The LCFF is a Workshops: Make a Younger
Children’s Film showcase for film in a day – Plan, children and
Festival 2010 the best shoot and edit your teenagers up to
international own film in a day. the age of 16
(30 Oct – 7 Nov 2010)
features. It is years old.
Watching films:
aimed to bring
Heroic films, scary
children and
film, musical films,
family’s to get
animated films etc.
involved in
workshops and Book into workshops
watch films. and try drop-in
activities at the
Barbican etc.
Chance to meet
celebrity actors.
Ladyfest Ten Arts Celebrating and Band performance. Women/girls
(2010) promoting
Dance and theatre
women’s
(12 Nov – 14 Nov workshops.
creativity and
2010)
talents. Coffee and lounge
zone.
Arts and crafts
workshops.
Arts exhibition.
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2. Creative and Media: Level 2 Higher Diploma
Unit 1: Scene
Thames London culture Celebration of Festival markets – People living in
Festival life London and its food stalls, arts and London and/or
(2010) river (River crafts traders, bars tourist to show
Thames). The serving a variety of them what a
(10 Sept – 12 Sept
aim is to refreshments etc. wonderful place
2010)
increase London is and
Festival Freedom
interest and the River
Diploma Level 2 Information Technology
Stage – Bands,
appreciation of Thames.
performance and
the river and
music from all over
the
the world.
environment.
Circus.
Competitions for
example the ‘Photo
Competition 2010’.
Eid Festival Religious The Eid Festival Live performances – People
London London is a arts, music, dance including all
(2010) chance for and poetry including age and gender
everyone to join performances of who celebrate
(26 Sept 2010)
in and enjoy the celebrity artists. Eid.
theme of unity
Exhibitions and
and experience
market stalls.
the cultural
diversity and Qur’an recitations
the cultural and call to prayer.
richness of the
religion ‘Islam’. Refreshments.
A celebration
for Eid.
London Cooking and A citywide Cooking workshops. Chefs living in
Restaurant Food celebration of London and/or
Competitions.
Festival eating out, tourist who
(2010) designed to The festival offers have passion
showcase ‘food lovers’ a for cooking and
(4 Oct – 18 Oct 2010)
London’s chance to explore food. (Mainly
extraordinarily some of London’s for adults)
diverse and finest cooking.
exciting range
of restaurants. More than four
hundred restaurants
serving more than a
thousand festival
menus.
2 © Pearson Education Ltd 2008. Copying permitted for purchasing institution only. This material is not copyright free.