Targeted messages can enhance the email conversion rate as website viewers become paying customers and all that is due to the information received through email.
Here's Everything You Need To Know About Sending The Perfect EmailHubSpot
Do you plan email campaigns? Or, as it may feel, cam-pains? Wipe those pains away with Marketing Box, a free, virtual box that contains everything you need to send the perfect email. hubspot.com/marketing-box
Marketing automation doesn’t have to mean automating spam. You can automate marketing people love.This presentation includes the data you need to know to automate your marketing efforts, including channels from email marketing to social media. Using large datasets and real data, you’ve never seen marketing automation taught like this.
Use these 5 sales questions to close more deals. They can help you unlock all the answers you need to navigate through your customer's journey to help you close deals faster.
Here's Everything You Need To Know About Sending The Perfect EmailHubSpot
Do you plan email campaigns? Or, as it may feel, cam-pains? Wipe those pains away with Marketing Box, a free, virtual box that contains everything you need to send the perfect email. hubspot.com/marketing-box
Marketing automation doesn’t have to mean automating spam. You can automate marketing people love.This presentation includes the data you need to know to automate your marketing efforts, including channels from email marketing to social media. Using large datasets and real data, you’ve never seen marketing automation taught like this.
Use these 5 sales questions to close more deals. They can help you unlock all the answers you need to navigate through your customer's journey to help you close deals faster.
Looking to improve your Email Marketing subject lines? Here are the 16 proven-to-work subject lines that will help in increasing more opens and conversions.
Sales 101: How to Write an Email that Everyone Responds To Intelligent_ly
Instructor: Michael Pici
If the task you need to complete requires a response how will you coax your reader into replying? As you will find out in this class it is all about content, content, content. Tailoring your email so that it feels personal to the recpient is one sure fire way to elicit a response from them. So get your content creating hats on and let Michael Pici, Sales Specialist at HubSpot, teach you how to develop emails that your recipiant will want to reply to!
What You'll Learn:
How to research your prospect pre-email and phone call
How to craft the perfect email that will always get a response
Technology tricks and shortcuts
This class is for anyone who wants to get better at outreach. This will be just as effective for a first timer, as a seasoned sales rep.
About the Instructor: Michael Pici is an Inbound Marketing and Sales Specialist at HubSpot. He helps organizations develop strategies to attract highly qualified leads by using modern sales techniques to develop a holistic sales and marketing funnel. Michael is a top sales producer, and is the co-author of the Inbound Sales blog: Sell Inbound.
How to do SEO on a small website without backlinks? We all know that backlinks are a good SEO ranking engine that is hard to find today."><meta name="robots"
The Marketer's Guide To Customer InterviewsGood Funnel
A step-by-step guide on how to doing customer interviews that reveal revenue-boosting insights. This deck is made exclusively for marketers & copywriters.
Digital marketing introduction presentationLivia Oldland
Presentation slides from the digital marketing introduction workshop as part of Destination Digital business support programme from Connecting Cambridgeshire.
Want more information? Small businesses across Cambridgeshire and Peterborough can currently get free business support on using digital technology until March 2015.
More information here: http://destinationdigital.info/advice/
Email Marketing: Seven tips for writing (really) effective subject linesClose.io
According to MailChimp, the average open rate for marketing emails is 22%. At Close.io, we know that a good email marketing campaign has open rates up to 50%! If you want numbers like that, then you need to learn to write exceptional subject lines. Here's how.
5 Email Marketing Mistakes to Avoid - Understandingecommerce.comM. Patrick Doherty
Where do We Start?
Making a real impact in your email marketing is only possible when you follow through on what works. If you’ve started your marketing and then stopped it in the same attempt, it continues to get harder. There are many mistakes to make when marketing through email. As effective as it is, your work washes down the drain if you keep making the same mistakes.
This is why we wrote this. The promises of email marketing are close and are obtained with a steady practice of good habits. Let’s begin learning what you can do and how your business can change overnight.
Everything You Wanted to Know About LinkedIn, but Were Too Embarrassed to AskJonathan Rick
If you’re reading this, you no doubt have a LinkedIn profile. What you may not have is a comprehensive understanding of LinkedIn’s hidden powers — how it can transform your online presence from an afterthought into a model of thought leadership.
6 Steps to Writing the Perfect Cold Sales Email in 5 Minutes or LessPouyan Salehi
In this SlideShare, we'll cover some of the best practices for writing effective cold sales emails that get opens and replies.
At a high level, when we’re talking about creating an effective message, there are 5 things that you need in every single cold outbound sales email:
Find a reason to connect
Tell them why they should care
Bridge the gap
Give a clear CTA
Write the subject
Edit and send
Let’s take a deeper look at each of these.
- - - - - - -
This presentation was brought to you by PersistIQ
Our software empowers sales reps to easily create personalized outbound campaigns at scale.
Move faster and sell smarter than ever before.
Try PersistIQ for free at www.PersistIQ.com
Just because you have something to SAY does not mean you know HOW to say it. AND Just because you have said something does not mean people would respond accordingly. There are factors responsible for successful online content.
How to create b2b content that drives leads?Jaslynn joan
Content Marketing Institute recently conducted a study that showed that 88% of marketers use content marketing as part of their marketing strategy.
Source<> http://www.bizbilla.com/articles/How-to-Create-B2B-Content-That-Drives-Leads-1649.html
MLM Training Lounge - Part 7 - The Follow-Up - MLM Business InsanityShane Petty
Discover why it’s critical that prospects find you. In The Follow-Up MLM training, you’ll unlock the key to developing your follow-up strategy that leads to online marketing success. You won’t believe 4 shocking follow-up statistics – but they’re true. Discover why many marketers fail online and how you can avoid following in their shoes.
This infographic highlights the latest trends of small business branding for 2015. It covers a range of trends from Brand Storytelling to Brand Colour Selection or Brand Names to Brand Values.
Looking to improve your Email Marketing subject lines? Here are the 16 proven-to-work subject lines that will help in increasing more opens and conversions.
Sales 101: How to Write an Email that Everyone Responds To Intelligent_ly
Instructor: Michael Pici
If the task you need to complete requires a response how will you coax your reader into replying? As you will find out in this class it is all about content, content, content. Tailoring your email so that it feels personal to the recpient is one sure fire way to elicit a response from them. So get your content creating hats on and let Michael Pici, Sales Specialist at HubSpot, teach you how to develop emails that your recipiant will want to reply to!
What You'll Learn:
How to research your prospect pre-email and phone call
How to craft the perfect email that will always get a response
Technology tricks and shortcuts
This class is for anyone who wants to get better at outreach. This will be just as effective for a first timer, as a seasoned sales rep.
About the Instructor: Michael Pici is an Inbound Marketing and Sales Specialist at HubSpot. He helps organizations develop strategies to attract highly qualified leads by using modern sales techniques to develop a holistic sales and marketing funnel. Michael is a top sales producer, and is the co-author of the Inbound Sales blog: Sell Inbound.
How to do SEO on a small website without backlinks? We all know that backlinks are a good SEO ranking engine that is hard to find today."><meta name="robots"
The Marketer's Guide To Customer InterviewsGood Funnel
A step-by-step guide on how to doing customer interviews that reveal revenue-boosting insights. This deck is made exclusively for marketers & copywriters.
Digital marketing introduction presentationLivia Oldland
Presentation slides from the digital marketing introduction workshop as part of Destination Digital business support programme from Connecting Cambridgeshire.
Want more information? Small businesses across Cambridgeshire and Peterborough can currently get free business support on using digital technology until March 2015.
More information here: http://destinationdigital.info/advice/
Email Marketing: Seven tips for writing (really) effective subject linesClose.io
According to MailChimp, the average open rate for marketing emails is 22%. At Close.io, we know that a good email marketing campaign has open rates up to 50%! If you want numbers like that, then you need to learn to write exceptional subject lines. Here's how.
5 Email Marketing Mistakes to Avoid - Understandingecommerce.comM. Patrick Doherty
Where do We Start?
Making a real impact in your email marketing is only possible when you follow through on what works. If you’ve started your marketing and then stopped it in the same attempt, it continues to get harder. There are many mistakes to make when marketing through email. As effective as it is, your work washes down the drain if you keep making the same mistakes.
This is why we wrote this. The promises of email marketing are close and are obtained with a steady practice of good habits. Let’s begin learning what you can do and how your business can change overnight.
Everything You Wanted to Know About LinkedIn, but Were Too Embarrassed to AskJonathan Rick
If you’re reading this, you no doubt have a LinkedIn profile. What you may not have is a comprehensive understanding of LinkedIn’s hidden powers — how it can transform your online presence from an afterthought into a model of thought leadership.
6 Steps to Writing the Perfect Cold Sales Email in 5 Minutes or LessPouyan Salehi
In this SlideShare, we'll cover some of the best practices for writing effective cold sales emails that get opens and replies.
At a high level, when we’re talking about creating an effective message, there are 5 things that you need in every single cold outbound sales email:
Find a reason to connect
Tell them why they should care
Bridge the gap
Give a clear CTA
Write the subject
Edit and send
Let’s take a deeper look at each of these.
- - - - - - -
This presentation was brought to you by PersistIQ
Our software empowers sales reps to easily create personalized outbound campaigns at scale.
Move faster and sell smarter than ever before.
Try PersistIQ for free at www.PersistIQ.com
Just because you have something to SAY does not mean you know HOW to say it. AND Just because you have said something does not mean people would respond accordingly. There are factors responsible for successful online content.
How to create b2b content that drives leads?Jaslynn joan
Content Marketing Institute recently conducted a study that showed that 88% of marketers use content marketing as part of their marketing strategy.
Source<> http://www.bizbilla.com/articles/How-to-Create-B2B-Content-That-Drives-Leads-1649.html
MLM Training Lounge - Part 7 - The Follow-Up - MLM Business InsanityShane Petty
Discover why it’s critical that prospects find you. In The Follow-Up MLM training, you’ll unlock the key to developing your follow-up strategy that leads to online marketing success. You won’t believe 4 shocking follow-up statistics – but they’re true. Discover why many marketers fail online and how you can avoid following in their shoes.
This infographic highlights the latest trends of small business branding for 2015. It covers a range of trends from Brand Storytelling to Brand Colour Selection or Brand Names to Brand Values.
7 Ways to Use Social Media to Build Stunning Business and Personal BrandsJay Baer
Using social media to build business and personal brands. Includes social media strategy, social media customer service, PR 2.0, thought leadership through social media (blogging, webinars), social media marketing, and customer loyalty and evangelism.
Email marketing combined with social media can represent a very powerful mix, in particular in the travel industry.
Keynote given during "Online Marketing Strategies for Travel" conference in Miami, June 6, 2012.
A look at the sales funnel and what marketing channels are appropriate at what stage.
Check out Trada Reviews here: http://www.trada.com/trada-reviews/
Webinar: How to a Build A Social Media PlanHootsuite
Building a social media plan is vital for every business to achieve success. In this webinar, you can expect practical tips in creating one social media strategy plan for your business!
Watch the recording on Youtube here: http://ow.ly/XPDmW
Want to learn more about social media planning? Check out additional resources here:
Social Media Strategy Guide: http://ow.ly/XP79c
Social Media Templates - blog post: http://ow.ly/XP7cA
Social Media Strategy Template: http://ow.ly/XP7f7
Not a Hootsuite user yet? Check out our plans here- http://ow.ly/XMDeU
Hootsuite is the world’s most widely used social relationship platform for managing social media. Learn more here: www.hootsuite.com
Social Networks Account:
Twitter - @HootsuiteAPAC
Instagram - @Hootsuite
Facebook Page - @Hootsuite
View how"out-of-the-box" thinkers David Skok and Mike Volpe define an optimized sales and marketing funnel; and describe how to identify problems and create long-lasting solutions for your organization during this complimentary one-hour online training session: http://www.hubspot.com/webinars/optimize-the-sales-and-marketing-funnel/
3 Things Every Sales Team Needs to Be Thinking About in 2017Drift
Thinking about your sales team's goals for 2017? Drift's VP of Sales shares 3 things you can do to improve conversion rates and drive more revenue.
Read the full story on the Drift blog here: http://blog.drift.com/sales-team-tips
Top indicators shaping your permission based marketing databasesSMARTe Inc.
If you are interested in boosting your Sales & Marketing Data and Intelligence, we at SMARTe Inc. ensure that your marketing and sales teams work in sync-marketing executing successful programs and feeding qualified leads into the pipeline; sales hitting with the right value proposition to the right prospects, thus putting more efforts in closing deals rather than pondering whom to target.
For more information, please visit our website: www.smarteinc.com
Email marketing for B2B and B2C (ecommerce)HandySends
Email marketing has been the top performance marketing channel for business for decades. and this slide share has highly actionable solutions for Email marketing for B2B and B2C eCommerce business.
Welcome to the Email Marketing Mastery course! In this comprehensive training program, you will learn the art and science behind leveraging the power of email marketing to grow your business, engage with your audience, and drive conversions.
Email marketing remains one of the most effective and reliable methods to connect with your customers, build strong relationships, and boost your revenue. In this course, we will take you on a step-by-step journey, from the basics of email marketing to advanced strategies that will help you achieve exceptional results.
Course Highlights:
Understanding Email Marketing Fundamentals: Gain a solid foundation by learning the key concepts, best practices, and industry standards of email marketing. Discover the different types of email campaigns, how to build an effective email list, and the importance of creating engaging content.
Crafting Compelling Email Campaigns: Explore the art of writing persuasive email copy that captures attention, drives action, and resonates with your audience.
Building and Optimizing Email Lists: Discover strategies for building a high-quality email list, including lead generation tactics, opt-in forms, and landing pages. Learn how to segment your audience based on demographics, interests, and behavior, allowing you to deliver highly targeted and relevant content.
Designing Eye-Catching Emails: Unleash your creativity by mastering the design aspects of email marketing. Learn how to create visually appealing and mobile-responsive email templates, optimize images for different devices, and use compelling visuals to enhance engagement and conversions.
Deliverability and Compliance: Understand the factors affecting email deliverability and learn how to optimize your campaigns to avoid spam filters and increase inbox placement rates. Familiarize yourself with email marketing regulations and best practices to ensure compliance with legal requirements.
Analyzing and Optimizing Results: Dive into the world of email analytics and metrics to measure the success of your campaigns. Learn how to interpret key performance indicators (KPIs), conduct A/B testing, and use data-driven insights to refine your email marketing strategy and achieve better results over time.
Automation and Personalization: Harness the power of automation to streamline your email marketing efforts and deliver personalized experiences at scale. Explore advanced automation techniques such as drip campaigns, behavioral triggers, and dynamic content to engage your subscribers throughout their customer journey.
By the end of this course, you will have the knowledge, skills, and confidence to create and execute successful email marketing campaigns that generate leads, nurture relationships, and drive conversions.
Enroll now and unlock the power of email marketing to take your business to new heights!
Mastering Affiliate Email Marketing: A Comprehensive Step-by-Step GuideDigitalTech360
Embark on a journey to elevate your affiliate marketing efforts with our comprehensive guide, "Mastering Affiliate Email Marketing: A Comprehensive Step-by-Step Guide." In this detailed roadmap to success, we demystify the intricacies of launching a successful affiliate email marketing campaign, empowering you to unlock the full potential of your online ventures.
Reasons E-Commerce Businesses Should Add Direct Mail to Their Marketing StrategyNorthAmericanMedia
Direct mail is a powerful marketing tool that can help e-commerce businesses reach new customers, boost sales, and build brand awareness. In this article, we have outlined reasons why e-commerce businesses should add direct mail to their marketing strategy.
Email Marketing is one of the best ways to maintain a loyal customer base. In this workshop we will be focusing on how to create and maintain an effective email marketing campaign. We will also be discussing the CAM-SPAM Act, federal legislation enforced to protect consumers from email SPAM and unwanted solicitation. This workshop will be answering questions such as:
1. What types of businesses benefit from Email Marketing Campaigns?
2. What rules do I need to follow when sending mass emails to my customer base?
3. How do I build an effective email list?
4. What types of content should I send in my email campaigns?
5. What free software can I use to build an email campaign?
Speakers include:
Martin Harvey - Chief Marketing Strategist at White Whale Web Design
Christopher Murphy - Owner, Digital Empire Graphics
Lisa K - Owner, S.M.A.R.T Consulting
How to create email marketing plan for b2 b businessSherin Thomas
It is a real fact that B2B businesses are putting their investment in email marketing and delivering more emails, more regularly than ever before. In fact, email marketing in a business to business environment has emerged from simple email marketing software to more verbose, look after marketing programs with a communication strategy.
In the future of digital marketing, email as a channel is more relevant than ever. This presentation shares practical information and best practice principles to help marketers to define a more effective marketing strategy. By Bronwyn Johnson
E-marketing Very simply put, eMarketing or electronic marketing refers to the application of marketing principles and techniques via electronic media and more specifically the Internet. The terms eMarketing, Internet marketing and online marketing, are frequently interchanged, and can often be considered synonymous.
eMarketing is the process of marketing a brand using the Internet. It includes both direct response marketing and indirect marketing elements and uses a range of technologies to help connect businesses to their customers.
By such a definition, eMarketing encompasses all the activities a business conducts via the worldwide web with the aim of attracting new business, retaining current business and developing its brand identity.
Email Marketing has become one of the most popular and effective marketing method and relationship management tool used by businesses since it rose quickly into prominence with the internet about 25 years ago.
Pretty quickly, most people had a personal email address and were checking their email, making it a powerful tool to communicate with people.
What is Email Marketing?
Short for electronic mail, email is the sending of messages to one or more recipients, distributed by electronic means via the internet.
Email marketing is a digital marketing strategy that uses email to develop relationships with prospective customers and maintain and strengthen relationships with current customers.
The end goal is to influence these people to make a purchase and be ongoing customers.
Some of the benefit of email marketing to businesses include:
• Brand awareness – keeps the brand top of mind and people informed about what you offer.
• Speed – a quick output and quick response for lead generation.
• Segmentation – allows you to selectively email members of your database depending on their behaviours.
• Cost-Effective – Low cost per contact for customer acquisition. A better return on investment many other forms of marketing.
• Targeted – you are sending relevant materials to your audience.
• Customer Dialogue – encourages a two-way dialogue with customers, where communication is one way with many other marketing methods.
• Trackable – Analytics allows you to track the performance of your emails.
• Conversion - turn prospects who are interested in your industry or your products/services into customers.
• CRM – customer relationship management helps maximise the lifetime value of customers by increasing customer retention and repeat purchases.
Email Marketing is one of the best ways to maintain a loyal customer base. In this workshop we will be focusing on how to create and maintain an effective email marketing campaign. We will also be discussing the CAM-SPAM Act, federal legislation enforced to protect consumers from email SPAM and unwanted solicitation. This workshop will be answering questions such as:
What types of businesses benefit from Email Marketing Campaigns?
What rules do I need to follow when sending mass emails to my customer base?
How do I build an effective email list?
What types of content should I send in my email campaigns?
What free software can I use to build an email campaign?
Points to keep in mind while choosing a vps hostingSherin Thomas
VPS stands for virtual private server and also called a virtual dedicated server. VPS hosting is expensive than shared hosting but less expensive than dedicated hosting. It is a flexible and economical hosting solution used by many businesses over the world wide web. It is suitable for small and medium size businesses because It is affordable.
6 tips to create an email marketing plan for real estate agentsSherin Thomas
Email marketing is one of the most essential elements for each real estate marketing plan. It is significant to keep in constant contact with your customers. This kind of marketing for real estate agents provide ways that these agents can use to enhance response rates for their business.
10 best practices for writing transactional emailsSherin Thomas
Generally, transactional emails are those messages that you deliver to someone who has just ordered your products or benefited from your services, or those who have just registered for obtaining your email newsletter.
Make event management easier with email marketingSherin Thomas
In fact, event managers need email marketing for event promotion that is both well-timed and trustworthy. It provides features that will assist the organization and interaction on every step of the way.
5 tips to manage email marketing campaign efficientlySherin Thomas
Email marketing has become an important marketing tool in current years. Acquiring the knowledge to manage an email marketing campaign can be proved advantageous for your business if you follow the rules. Before promoting through email, you have to understand your needs under the CAN-SPAM act or you will have to bear hefty fines.
How to protect businesses from email hackingSherin Thomas
Since information technology is so imperative in today’s business world, organizations should take additional steps to protect themselves against hackers.
3 methods to manage email bounce effectivelySherin Thomas
If you are an efficient email marketer, then maintaining and lessening your email bounces has never been more difficult. Intensely handling your bounces can improve your email deliverability and conversion rates. Thereby improving your email ROI.
4 significant benefits of creating targeted email marketing campaignSherin Thomas
Targeted email marketing is a promotional technique where targeted advertisements are delivered to present and prospective customers with the plan of producing more sales or getting registrations for what you are providing. It is not difficult to arrange targeted email marketing if you have the proper tools.
Affiliate email marketing mistakes to avoidSherin Thomas
Every email marketing affiliate will begin a campaign with the sole purpose of making money online. Ultimately, making a profit is the main objective of affiliate marketing.
Every successful email marketer understands that how significant it is to be on internet service providers’ whitelists. To make it simpler, whitelisting is significantly the reverse of blacklisting or verified spam. Messages are more probable to get delivered to the inbox rather than going to the spam folder or being blocked.
False positive emails – does it affect your email marketing campaignSherin Thomas
When spam filters obstruct the delivery of a genuine email, this is called as a false-positive result. In fact, false positives are legitimate emails that are incorrectly recognized as spam and can be an insignificant problem or a very critical one, depending on how you sees the issue.
6 types of marketing emails that every business should useSherin Thomas
If you are not spending on email marketing, probably you are missing out big opportunity. In this presentation I have drawn attention towards six different types of marketing emails that your business has to use.
6 best practices to manage email reputationSherin Thomas
If you are an email marketer and getting your email filtered, it might not be the email content, but your email reputation that needs improvement. When you deliver emails, major ISPs and other external parties will assign you an email reputation
Email phishing and its effect on your marketing campaignSherin Thomas
Nearly all marketers assume that only big brands or companies are targets for phishing attacks and email spoofing. But did you know that consumers influenced by these attacks are 42% less probable to do transactions with you, no issue how big company you are?
Email marketing strategies for publishersSherin Thomas
Similar to all marketers today, magazine publishers are going further than the printed pages to cultivate relationships with their readers new and old both. That means a vigorous, content-filled website and a better strategy to gather email addresses.
5 steps of effective marketing strategy for email newsletterSherin Thomas
Newsletters are the perfect elements for effective email marketing. Email newsletter marketing can develop an equally beneficial customer relationship when the blend of content is accurate.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
6 effective mass email marketing strategies to make online business successful
1. 6 Effective Mass Email Marketing Strategies
To Make Online Business Successful
By: Alphasandesh.com
2. Initiation
• Email is one of the simplest and helpful promotion tool.
Through using this tool one can communicate marketing
related details by delivering bulk emails to many individuals at
a click of the mouse.
• Targeted messages can enhance the email conversion rate as
website viewers become paying customers and all that is due
to the information received through email.
3. Email marketing strategies
• Here are some mass email marketing strategies to improve
the sales of your online business, which will be really helpful
for you in the long-run:
Target your customers demographically
Highlight the benefits
Content must be focused & precise
Give special discounts or deals
Point out the time limits
Provide options to interact
4. Target your customers demographically
• For business people, finding out the demographic groups that
will be most concerned with your product or service can
signify the difference between achievement and
disappointment. Thus, finding out the demographics of the
target group for your email marketing campaign becomes
quite significant.
5. Highlight the benefits
• Make a note of the most
essential benefits that you
are providing through the
specific product or service.
At a first perspective only
the receiver of a marketing
email requires to find out
the answer to a question
such as "What is there for
me?“
6. Content must be focused & precise
• A content rich marketing
email should be brief in
length and confer to the
point significant
information. It is a usual
propensity to look into
emails.
• So, your email should be
legible; and email content
must revolve around your
product or service offerings.
7. Give special discounts & deals
• You should offer some special deals and discounts to the
email recipient through your e-mail, so that you can
increase your campaign success rate. Customers are always
pleased by getting that additional discount that is
completely intended for them.
8. Point out the time limits
• Specify necessity for an
immediate reaction by
giving the offer ending date.
This will stop your
recipients from being
indecisive and then
overlooking as it may get
misplaced in their email in-
box.
9. Provide options to interact
• Give your recipients other trouble-free methods to reply.
Give them a contact number or a hyperlink on your website
page making simpler for the prospective customer to get in
touch with the company in case of any query.
10. Conclusion
• Thus, by using these strategies your email will draw new
customers or sales and will talk about the advantages of
purchasing the product.
11. Want to know more
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