The document discusses the concept of social television and how it allows for communication and interaction related to TV content. It provides examples of how social television systems can integrate features like chat, recommendations, and video conferencing directly with TV viewing. It also summarizes data from a survey showing high rates of mobile device use and multitasking while watching TV programs.
My breakout session from Codestrong http://www.codestrong.com
Video is available on the Appcelerator Site http://www.appcelerator.com/showcase/videos/codestrong2011/
On March 8,9 and 10, NASA, the Space Telescope Science Institute, Northrop Grumman Aerospace Systems, and Microsoft Research organized the James Webb Space Telescope (JWST) experience exhibit as part of the South By SouthWest Interactive Festival. The full scale model of the JWST was positioned between the Long and Palmer center right outside downtown Austin, TX. Over 3 days more than 15,000 people attended our events and witnessed astronomers and engineers give talks about the science and challenges of building Hubble's successor in front of a 6 meter wide screen provided by Microsoft Research. The event was a tremendous success.
Because if you think about it, without stories, they will be no incentive or catalyst to fuel interactions between entities in a computer mediated social network.
So content, as a transactional unit, in social networks, is vital to the "purchasing" of engagement and incentivising users to follow your brand.
Presented at SocialBakers World Tour 2013, a conference organised by SocialBakers, 4 March 2013.
Image Credit of dog:
https://www.facebook.com/scavlab
It's a Q3 - 2011Social Media report from NM Incite - A Nielsen McKinsey Company.
Use of Social Media is growing and this is one more proof showing increase in numbers. It analyses US social media usage with insightful numbers.
My breakout session from Codestrong http://www.codestrong.com
Video is available on the Appcelerator Site http://www.appcelerator.com/showcase/videos/codestrong2011/
On March 8,9 and 10, NASA, the Space Telescope Science Institute, Northrop Grumman Aerospace Systems, and Microsoft Research organized the James Webb Space Telescope (JWST) experience exhibit as part of the South By SouthWest Interactive Festival. The full scale model of the JWST was positioned between the Long and Palmer center right outside downtown Austin, TX. Over 3 days more than 15,000 people attended our events and witnessed astronomers and engineers give talks about the science and challenges of building Hubble's successor in front of a 6 meter wide screen provided by Microsoft Research. The event was a tremendous success.
Because if you think about it, without stories, they will be no incentive or catalyst to fuel interactions between entities in a computer mediated social network.
So content, as a transactional unit, in social networks, is vital to the "purchasing" of engagement and incentivising users to follow your brand.
Presented at SocialBakers World Tour 2013, a conference organised by SocialBakers, 4 March 2013.
Image Credit of dog:
https://www.facebook.com/scavlab
It's a Q3 - 2011Social Media report from NM Incite - A Nielsen McKinsey Company.
Use of Social Media is growing and this is one more proof showing increase in numbers. It analyses US social media usage with insightful numbers.
State of the social media: The social media report- 3º Trimestre 2011 (Nielse...Retelur Marketing
Informe elaborado por Nielsen y NM Incite perteneciente al 3º trimestre de 2011 sobre el uso y penetración de las redes sociales en Estados Unidos, así como su influencia sobre los consumidores y su grado de compromiso con las marcas en medios sociales.
State of the Media: Social Media Report Q3
Social media's popularity continues to grow, connecting people with just about everything they watch and buy.
The latest Nielsen insights provide some answers on exactly how powerful this influence is on consumer behavior, both online and off.
The value of the time consumers spend online and on social networks and blogs continues to grow, most visible through the influence on purchase decisions. For instance, 60 percent of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site.
As the influence of social media – and those using social media – continues to grow, it’s crucial for traditional media, retailers, brands and advertisers to understand how different consumer segments use and share content. Nielsen’s “State of the Media: The Social Media Report – Q3 2011” presents a snapshot of the current social media landscape and audiences in the U.S. and other major markets.
Social media's popularity continues to grow, connecting people with just about everything they watch and buy.
The latest Nielsen insights provide some answers on exactly how powerful this influence is on consumer behavior, both online and off.
More about the author here: http://twitter.com/NielsenWire http://www.nielsen.com
Download available:http://www.nielsen.com/content/corporate/us/en/insights/reports-downloads/2011/social-media-report-q3.html
You can follow me herehttp://twitter.com/kornfeind
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
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Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
10. Social TV is...
Social television is a general term for
technology that supports communication
and social interaction in either the context
of watching television, or related to TV
content.
It also includes the study of television-
related social behavior, devices and
networks.
Social television systems can for example
integrate voice communication, text chat,
presence and context awareness, TV
recommendations, ratings, or video-
conferencing with the TV content either
directly on the screen or by using ancillary
devices.
19. 15% are on their 60% browse the mobile web,
70% of respondents phones for programs’ of which 44% search for
multitask at least once a entire durations. unrelated content and 38%
week; 49% do so daily.
search for related content.
94% of reported
multitaskers engage in some
38% of respondents form of mobile communication
say browsing the web while watching TV, such as
enhances their TV exchanging email, sending
viewing experience, IMs, texting, talking or social
while another 38% say it networking.
makes them more
distracted.
Mobile traffic spikes
during halftime shows of
sporting events; Yahoo
Sports saw a 305%
increase during the last
Super Bowl halftime
show.
Survey by Yahoo Mobile and Razorfish polled 2,000 U.S. adults on their mobile habits
and device preferences, to help marketers better understand consumer behavior.
22. PHASE 1 – PRE-SHOW: The buzz starts building about what Rachel will do on the next episode
of Glee. The Social Interaction Curve in Phase 1 reflects the buzz activity: it starts low on the Content will increasingly be created with social
vertical (BUZZ) and horizontal (TIME) axes and reaches its highest point at the end of Phase 1, interaction in mind, so in the future; social engagement
just as the show is about to start. will drive TV content rather than TV content driving social
interactions. The audience will be able to change the
PHASE 2 – DURING THE SHOW: The Social Interaction Curve during Phase 2 (as the show is on storyline, or even create the storyline, by engaging
the air) goes through peaks and valleys, following real-time happenings. For example, during a around show content in real-time. We already have
football game buzz will peak during time-outs, especially right after a quarterback fumbles a audiences voting online for some game shows, and
ball and then drop as the action starts again and people concentrate on the game. affecting the outcome of the show.
PHASE 3 – POST-SHOW: Buzz is still high after the show is off the air: “Can you believe that
sick home-run by Alex Rodriguez?” and then tapers off with time.
38. We’re working with Facebook, Twitter, Youtube, GetGlue, Tumblr, Google+ and Miso as well as building out immersive experiences on HBO digital properties such as HBO
Connect, HBO.com and HBO GO.
HBO Connect is an integral part of our social TV strategy for Game of Thrones this year. Leading up to the premiere, we encouraged fans to describe Game of Thrones in 140
characters or less and visualized it on HBO Connect and GOT140.com. We then featured the best tweets in a series of commercials that ran both on HBO and online.
In conjunction with an all-day Season 1 marathon on April 1st, we hosted a full day of conversations with the Cast, Crew and Super Fans of Game of Thrones at HBO Connect.
This was designed to create awareness for the last catch-up stunt while driving consistent conversation on the social platforms leading into the premiere at 9pm. We’re lining up
more official Conversations for later in the season as well.
-Miso Promotion
-We launched the first official HBO Tumblr for Game of Thrones. It’s designed to celebrate the amazing wealth of fan generated art in homage to the series.
We focused our premiere day activities around a single hashtag that we used across platforms to rally the fan community: #GOTDay
We’re extremely happy with the results. Game of Thrones premiered at 9pm to a series high of 3.9MM viewers a 74% improvement when compared to last season’s premiere,
53% in comparison to the season average and 27% when compared to last season’s finale. We had so many GetGlue check-ins on premiere night we crashed GetGlue. According
39. HBO - Game of
Thrones Season 2 in
140 characters (social
campaign):
http://youtu.be/93-dQlGdg1w
49. What’s next? - pt.2
Chloe Sladden, Twitter’s director of media partnerships, once said, “Twitter lets
people feel plugged in to a real-time conversation. In the future, I can’t imagine a
major event where the audience doesn’t become part of the story itself.”
Anthony Rose, CTO of Zeebox “There will be any second or first screen”.
Brian Solis, principal at Altimeter Group: “...networks, advertisers, and producers,
must think beyond technology and rethink experiences. By not focusing on the
experience or defining the nature of relationships, we fall to mediumalism a
condition where we place inordinate weight on the technology of any medium
rather than amplifying platform strengths to deliver desired experiences, activity,
and outcomes”.