2018/05/30 Voc of tourism english.
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This document discusses findings from research on the use of adjectives in tourism English texts from websites. It identifies the frequent use of positive adjectives to highlight attractive features. It also examines the role of adjectives in modifying meanings and their importance in genres like reviews, advertisements and novels. Examples are provided from studies on the language used for wine and cooking. The methodology involved producing a frequency list of adjectives from a hotel website corpus and analyzing collocations. Tables show the most frequent adjectives and their semantic categories. The document concludes with proposing corpus tasks for students to analyze adjective use in tourism texts.
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This document discusses corpora and how they can be used to analyze language and support language learning projects. It defines what a corpus is, provides examples of online corpus tools, and describes how corpora can help learners by allowing analysis of real language examples. The document also outlines how to build, analyze, and apply a corpus, including collecting data, generating concordance lines and word lists, and identifying collocations and word usage. Project ideas are suggested such as gathering additional data sources and forming investigative questions.
Genre analysis in class worksheet-Lee
1) Eilean Donan Castle was partially destroyed in the 18th century during a Jacobite uprising and lay in ruins for 200 years until it was restored in 1911.
2) It is now one of Scotland's most iconic and visited attractions, located on an island where three sea lochs meet amid majestic scenery.
3) Visitors can explore the castle and learn about the history of the area.
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Eilean Donan Castle is located on an island where three sea lochs meet in Scotland. The castle was partially destroyed in the early 18th century during a Jacobite uprising and lay in ruins for over 200 years until it was purchased and restored in the early 20th century. Now recognized as one of Scotland's most iconic images, the restored castle is a popular tourist attraction where visitors can explore the grounds and learn about the history of the area.
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- 2. Adjectives in tourism English on the web Findings from the research Findings from the corpus Collocation Group tasks
- 3. Huang (2015) ◦ The most conspicuous common lexical feature of the corpus (BTI) is the frequent use of active, favorable adjectives, which highlights the positive features of the places described and the services offered.
- 4. modifying, modulating or elaborating the meaning of nouns, play a relevant role in discourse. Central in various genres: ◦ the critical review (a charming book, a fascinating read, a questionable classification); ◦ the back-cover blurb (an invaluable textbook, a breath- taking drama, memorable characters); ◦ the advertisement, where adjectives like new, special, fine, best, original frequently occur; ◦ the novel, in the description of people and places, e.g. the opening paragraph of R.L. Stevenson’s The Strange Case of Dr Jekyll and Mr Hyde which portrays a Victorian lawyer employing many adjectives (cold, scanty, lean, long, dusty, etc.). quoted from Pierini (2009)
- 5. Lehrer (1975) : the discourse of wine Carter (1998) : the discourse of cooking Coxhead (2003): a corpus of written Academic English from Pierini (2009)
- 6. a global enterprise that has captured the relevance of the Web as a new mass medium for contacting potential receivers all over the world and promoting tourist products both in domestic and international markets. quoted from Pierini (2009)
- 7. The data are extracted from a small specialised corpus compiled by downloading the pages of British hotel Web sites.
- 8. a multi-billion repository of documents, offering an enormous amount of empirical data for linguistic research that are fresh, authentic and representative, since any domain, discourse type, content area or textual genre are present. quoted from Pierini (2009)
- 9. The methodology adopted consists of two steps: ◦ first, a frequency wordlist of the adjectives occurring in the corpus is produced; ◦ then, some of the most frequent adjectives are analysed in concordances to highlight relevant features of accommodation discourse and to discover collocations.
- 10. frequency wordlist of the adjectives occurring at least fifty times in the Hotel Corpus. Table 1 on p.99
- 11. Exploring the semantics of adjectives Table 2 on p.104
- 12. the superlative form of adjectives, typical of promotional discourse in general, whose use is identified by Dann (1996) as one of the features of tourism discourse, seen as a form of ‘extreme language’ quoted from Pierini (2009) to intensify semantic values Table 3 on p.107
- 13. the use of the premodifier very ◦ intensifying absolute adjectives with an in-built superlative meaning, and superlatives Examples on p.108
- 14. Discovering collocations: the Adjective + Noun pattern
- 15. Language on the 7 countries’ websites of tourist information. Size: more than 90000 tokens
- 16. Frequency wordlist (more than 20) Sematic categories of adjectives Group online corpus tasks