The document summarizes the National Museum of Taiwan History located in Tainan, Taiwan. It describes the museum as having historic value as an important site from over 200 years ago when Tainan was the capital city. The main exhibition on the second floor showcases Taiwan's history in a new and engaging way through interactive models. Visitors can also enjoy the natural surroundings as the museum is situated along the Taijiang Lagoon, providing an ecological environment with native plants and animals.
Anping fort is located in Tainan City, Taiwan. It is open daily from 8:30am to 5:30pm with adult tickets costing $50 and children $25, though residents of Tainan city can enter for free by showing ID. The fort has a geographical advantage of being easy to hold but hard to attack. It has a history dating back to the 17th century under Dutch and Ming Chinese rule before being controlled by the Qing Dynasty and later Japan. The fort structure is made from glutinous rice, syrup and oyster shells. It also contains a museum showcasing Anping's history, culture and local cuisine.
This document discusses corpora and how they can be used to analyze language and support language learning projects. It defines what a corpus is, provides examples of online corpus tools, and describes how corpora can help learners by allowing analysis of real language examples. The document also outlines how to build, analyze, and apply a corpus, including collecting data, generating concordance lines and word lists, and identifying collocations and terms. Possible project ideas are to investigate topics, ask questions, and gather photos and interviews. Online corpus tools and resources are listed that can be used to analyze corpus data.
This document discusses city marketing and the purpose and analysis of destination texts. It provides background on how cities have increasingly relied on marketing over the last few decades due to intensified competition. Quotes are included that describe how cities now directly compete globally for investments, visitors, and talent. The document also discusses genre-based analysis of tourism destination texts, including that their purpose is to provide information, attract attention, and persuade visitors. Key moves in brief tourism information texts are identified as headlines, background, credentials, directive information, and soliciting response. Adjectives that highlight positive features are also noted as a common lexical feature.
This document discusses findings from research on the use of adjectives in tourism English texts from websites. It identifies the frequent use of positive adjectives to highlight attractive features. It also examines the role of adjectives in modifying meanings and their importance in genres like reviews, advertisements and novels. Examples are provided from studies on the language used for wine and cooking. The methodology involved producing a frequency list of adjectives from a hotel website corpus and analyzing collocations. Tables show the most frequent adjectives and their semantic categories. The document concludes with proposing corpus tasks for students to analyze adjective use in tourism texts.
This document discusses posture, eye contact, and the physical message in presentations. It emphasizes that physical presentation skills are an important part of communicating effectively with an audience. Maintaining good posture and making eye contact with viewers helps convey confidence and enthusiasm. Negative habits like fidgeting can undermine a speaker's credibility. The document provides tips for using physical skills like maintaining eye contact to gauge audience understanding and engaging them. It also describes an activity where students create an informative speech using visual aids to practice their physical presentation skills.
The document discusses the core elements of building a strong brand: connecting with your audience, offering real and unique value, and reinforcing your credibility. It notes that branding is a mentality, not a skill, and emphasizes the importance of having a clear "core" message and values. The document then provides examples of how different brands exemplify the C.O.R.E. principles through their marketing approaches. It concludes by posing the question "Would you date a brand?" and providing fictional dating profiles for three brands with different personalities.
The document summarizes the National Museum of Taiwan History located in Tainan, Taiwan. It describes the museum as having historic value as an important site from over 200 years ago when Tainan was the capital city. The main exhibition on the second floor showcases Taiwan's history in a new and engaging way through interactive models. Visitors can also enjoy the natural surroundings as the museum is situated along the Taijiang Lagoon, providing an ecological environment with native plants and animals.
Anping fort is located in Tainan City, Taiwan. It is open daily from 8:30am to 5:30pm with adult tickets costing $50 and children $25, though residents of Tainan city can enter for free by showing ID. The fort has a geographical advantage of being easy to hold but hard to attack. It has a history dating back to the 17th century under Dutch and Ming Chinese rule before being controlled by the Qing Dynasty and later Japan. The fort structure is made from glutinous rice, syrup and oyster shells. It also contains a museum showcasing Anping's history, culture and local cuisine.
This document discusses corpora and how they can be used to analyze language and support language learning projects. It defines what a corpus is, provides examples of online corpus tools, and describes how corpora can help learners by allowing analysis of real language examples. The document also outlines how to build, analyze, and apply a corpus, including collecting data, generating concordance lines and word lists, and identifying collocations and terms. Possible project ideas are to investigate topics, ask questions, and gather photos and interviews. Online corpus tools and resources are listed that can be used to analyze corpus data.
This document discusses city marketing and the purpose and analysis of destination texts. It provides background on how cities have increasingly relied on marketing over the last few decades due to intensified competition. Quotes are included that describe how cities now directly compete globally for investments, visitors, and talent. The document also discusses genre-based analysis of tourism destination texts, including that their purpose is to provide information, attract attention, and persuade visitors. Key moves in brief tourism information texts are identified as headlines, background, credentials, directive information, and soliciting response. Adjectives that highlight positive features are also noted as a common lexical feature.
This document discusses findings from research on the use of adjectives in tourism English texts from websites. It identifies the frequent use of positive adjectives to highlight attractive features. It also examines the role of adjectives in modifying meanings and their importance in genres like reviews, advertisements and novels. Examples are provided from studies on the language used for wine and cooking. The methodology involved producing a frequency list of adjectives from a hotel website corpus and analyzing collocations. Tables show the most frequent adjectives and their semantic categories. The document concludes with proposing corpus tasks for students to analyze adjective use in tourism texts.
This document discusses posture, eye contact, and the physical message in presentations. It emphasizes that physical presentation skills are an important part of communicating effectively with an audience. Maintaining good posture and making eye contact with viewers helps convey confidence and enthusiasm. Negative habits like fidgeting can undermine a speaker's credibility. The document provides tips for using physical skills like maintaining eye contact to gauge audience understanding and engaging them. It also describes an activity where students create an informative speech using visual aids to practice their physical presentation skills.
The document discusses the core elements of building a strong brand: connecting with your audience, offering real and unique value, and reinforcing your credibility. It notes that branding is a mentality, not a skill, and emphasizes the importance of having a clear "core" message and values. The document then provides examples of how different brands exemplify the C.O.R.E. principles through their marketing approaches. It concludes by posing the question "Would you date a brand?" and providing fictional dating profiles for three brands with different personalities.
1. The document discusses the purpose and power of branding, which is for a company to occupy a unique space in the mind and leverage past experiences to influence future purchasing habits.
2. Branding can change language and manipulate impressions or perceptions. Where a product is made creates an initial impression that sets the mood.
3. The document provides examples of using the "product, customer, benefit, function" framework to describe brands like iPod, iPhone 6s, Volvo, and Volkswagen. This framework and pitching a brand are discussed as ways to understand and communicate what a brand represents.
This document provides information and guidance about using gestures when giving presentations or speeches. It discusses how gestures can support and clarify the verbal message, help engage audiences, and add emphasis. It encourages matching verbal and physical messages and provides examples of gestures for numbering, emphasis, illustration, and comparison. The document also includes exercises for practicing gestures, such as "shadowing" where one student reads aloud while another repeats and gestures, and giving a "layout speech" using gestures to describe spatial relationships.
2018/4/17 unit 1 posture and eye contactHua Chung-Wei
This document discusses posture, eye contact, and the physical message in presentations. It emphasizes that physical presentation skills are an important part of communicating effectively with an audience. Maintaining good posture and making eye contact with viewers helps convey confidence and enthusiasm. Negative habits like fidgeting can undermine a speaker's credibility. The document provides advice and exercises for speakers to practice skills like maintaining eye contact, using gestures, and evaluating their own presentation style.
This document discusses findings from research on the use of adjectives in tourism English texts from websites. It identifies the frequent use of positive adjectives to highlight attractive features. Adjectives are important in genres like reviews, advertisements and novels to describe people and places. The methodology involved producing a frequency list of adjectives from a hotel website corpus and analyzing collocations. Key findings included common adjectives and their semantic categories, use of superlatives and intensifiers, and frequent adjective-noun pairs. The document recommends corpus tasks for students to analyze adjective use in different tourism texts.
This document discusses city marketing and the purpose and language features of destination texts. It provides background on how cities have increasingly relied on marketing over the last few decades to compete for investment, tourism and residents. Destinations texts, like brief tourist information texts, aim to inform visitors, attract attention and persuade through common moves like headlines, background information and directives. They frequently use active, favorable adjectives to highlight positive attributes and services and shape a destination's projected image.
This document discusses corpora and how they can be used to analyze language and support language learning projects. It defines what a corpus is, provides examples of online corpus tools, and describes how corpora can help learners by allowing analysis of real language examples. The document also outlines how to build, analyze, and apply a corpus, including collecting data, generating concordance lines and word lists, and identifying collocations and word usage. Project ideas are suggested such as gathering additional data sources and forming investigative questions.
1) Eilean Donan Castle was partially destroyed in the 18th century during a Jacobite uprising and lay in ruins for 200 years until it was restored in 1911.
2) It is now one of Scotland's most iconic and visited attractions, located on an island where three sea lochs meet amid majestic scenery.
3) Visitors can explore the castle and learn about the history of the area.
Eilean Donan Castle is located on an island where three sea lochs meet in Scotland. The castle was partially destroyed in the early 18th century during a Jacobite uprising and lay in ruins for over 200 years until it was purchased and restored in the early 20th century. Now recognized as one of Scotland's most iconic images, the restored castle is a popular tourist attraction where visitors can explore the grounds and learn about the history of the area.
1. The document discusses the purpose and power of branding, which is for a company to occupy a unique space in the mind and leverage past experiences to influence future purchasing habits.
2. Branding can change language and manipulate impressions or perceptions. Where a product is made creates an initial impression that sets the mood.
3. The document provides examples of using the "product, customer, benefit, function" framework to describe brands like iPod, iPhone 6s, Volvo, and Volkswagen. This framework and pitching a brand are discussed as ways to understand and communicate what a brand represents.
This document provides information and guidance about using gestures when giving presentations or speeches. It discusses how gestures can support and clarify the verbal message, help engage audiences, and add emphasis. It encourages matching verbal and physical messages and provides examples of gestures for numbering, emphasis, illustration, and comparison. The document also includes exercises for practicing gestures, such as "shadowing" where one student reads aloud while another repeats and gestures, and giving a "layout speech" using gestures to describe spatial relationships.
2018/4/17 unit 1 posture and eye contactHua Chung-Wei
This document discusses posture, eye contact, and the physical message in presentations. It emphasizes that physical presentation skills are an important part of communicating effectively with an audience. Maintaining good posture and making eye contact with viewers helps convey confidence and enthusiasm. Negative habits like fidgeting can undermine a speaker's credibility. The document provides advice and exercises for speakers to practice skills like maintaining eye contact, using gestures, and evaluating their own presentation style.
This document discusses findings from research on the use of adjectives in tourism English texts from websites. It identifies the frequent use of positive adjectives to highlight attractive features. Adjectives are important in genres like reviews, advertisements and novels to describe people and places. The methodology involved producing a frequency list of adjectives from a hotel website corpus and analyzing collocations. Key findings included common adjectives and their semantic categories, use of superlatives and intensifiers, and frequent adjective-noun pairs. The document recommends corpus tasks for students to analyze adjective use in different tourism texts.
This document discusses city marketing and the purpose and language features of destination texts. It provides background on how cities have increasingly relied on marketing over the last few decades to compete for investment, tourism and residents. Destinations texts, like brief tourist information texts, aim to inform visitors, attract attention and persuade through common moves like headlines, background information and directives. They frequently use active, favorable adjectives to highlight positive attributes and services and shape a destination's projected image.
This document discusses corpora and how they can be used to analyze language and support language learning projects. It defines what a corpus is, provides examples of online corpus tools, and describes how corpora can help learners by allowing analysis of real language examples. The document also outlines how to build, analyze, and apply a corpus, including collecting data, generating concordance lines and word lists, and identifying collocations and word usage. Project ideas are suggested such as gathering additional data sources and forming investigative questions.
1) Eilean Donan Castle was partially destroyed in the 18th century during a Jacobite uprising and lay in ruins for 200 years until it was restored in 1911.
2) It is now one of Scotland's most iconic and visited attractions, located on an island where three sea lochs meet amid majestic scenery.
3) Visitors can explore the castle and learn about the history of the area.
Eilean Donan Castle is located on an island where three sea lochs meet in Scotland. The castle was partially destroyed in the early 18th century during a Jacobite uprising and lay in ruins for over 200 years until it was purchased and restored in the early 20th century. Now recognized as one of Scotland's most iconic images, the restored castle is a popular tourist attraction where visitors can explore the grounds and learn about the history of the area.
1. 例子:confirm (V.)
1. 請指出該單字在 EBMP 語料庫出現的句數以及在 JTW 的搭配類型與例子:
EBMP Just the Word (JTW)
10 1. *confirm* obj N
2. N subj *confirm*
3. ADV *confirm*
4. *confirm* ADV
5. *confirm* PREP
6. V and *confirm*
7. *confirm* or V
e.g. confirm finding
study confirm
also confirm
confirm yesterday
confirm by
be and confirm
confirm or deny
2. 請從 JTW 各類型搭配中,找出文章 ” confirm Ebola” 的結構,屬於哪一種?
(1) 在 JTW 中,單字 confirm 共有____7____種搭配類型。
(2) confirm Ebola 屬於___confirm + N____搭配。
(3) 該搭配類型的主要例子為___confirm finding____。
3. 請從 JTW 中,找出與第 2-(2)題相同搭配類型次數最高的前三個例子並標示其
次數。
(1) confirm view (88)
(2) confirm finding (78)
(3) confirm result (45)
4. 請從 CJCU-EBMP Corpus 中,找出一句含有相同結構的句子,並將關鍵字加底
線並翻譯。
An embassy staff member declined to confirm the authenticity of the notice.
大使館的一名員工拒絕確認這份通知是否屬實。
2. sales (N.)
1. 請指出該單字在 EBMP 語料庫出現的句數以及在 JTW 的搭配類型與例子:
EBMP Just the Word (JTW)
184 1. V obj *sales*
2. *sales* subj V
3. *sales* subj ADJ
4. *sales* subj PREP
5. ADJ *sales*
6. N *sales*
7. *sales* PREP
8. *sales* N
9. N N *sales*
10. *sales* N N
11. PREP *sales*
12. N PREP *sales*
13. ADJ PREP *sales*
14. N and *sales*
15. *sales* and N
16. article *sales*
e.g. offer for sale
sale fall
sale subject
sale at
retail sale
car sale
sale of
sale manager
council house sale
sale marketing director
for sale
proceeds of sale
available for sale
production and sale
sale and marketing
sales
2. 請從 JTW 各類型搭配中,找出文章 ” generate sales” 的結構,屬於哪一種?
(1) 在 JTW 中,單字 sales 共有___16___種搭配類型。
(2) generate sales 屬於___ V + sales ____搭配。
(3) 該搭配類型的主要例子為___ offer for sale ____。
3. 請從 JTW 中,找出與第 2-(2)題相同搭配類型次數最高的前三個例子並標示其
次數。
(1) offer for sale (148)
(2) go on sale (134)
(3) increase sale (91)
4. 請從 CJCU-EBMP Corpus 中,找出一句含有相同結構的句子,並將關鍵字加底
線並翻譯。
In 2003 it increased sales of software and systems some 30 percent to $65 million.
在 2003 年,軟體和系統的銷售額增加了約 30% 達到 6500 萬。