The document describes a series of digital marketing workshops hosted by MayeCreate in Columbia, MO on the second Wednesday of each month. The workshops cover topics such as writing for the web, online marketing planning, blogging, Google Analytics, HTML, and more. Workshops are offered in-person for $20 or online as webinars for $10. Registration and additional information can be found on MayeCreate's website.

1. 307 Locust | Columbia, MO 65201
573.447.1836 | info@MayeCreate.com
Workshop Schedule
● Writing for the Web Wednesday, March 12th
● Planning Your Online Marketing Wednesday, April 9th
● Blogging for Leads Wednesday, May 7th
● Under the Hood of Google Analytics Wednesday, September 10th
● HTML Boot Camp Wednesday, October 8th
● Writing for the Web - Round Two! Wednesday, November 12th
Join us for a series of workshops geared to expand your digital horizons. Additional information on workshops can be found at www.mayecreate.com/workshops.
When? The second Wednesday of the month, see workshop listings for specific dates.
Where?
Hands-on workshops are at our office, 307 Locust in the District in Columbia, MO. Webinars are held online.
How Much?
Registration is $20 for hands-on workshops and $10 for webinars. Hands-on workshop registration fee includes program materials, fruit and grain breakfast or a brown bag lunch from the Bread Basket Café.
To sign up visit www.MayeCreate.com/workshops
or call 573-447-1836

2. To sign up visit
www.MayeCreate.com/workshops
Writing for the Web Wednesday, March 12th
Hands-on ($20): 8:30 to 10:00 or 11:30 to 1:00 Webinar ($10): 2:30 to 4:00
Updated and back by popular demand our writing for the web class will take the intimidation out of blogging, Facebooking, tweeting, email newsletters and writing other web content for your business. Learn how to make the writing process easier on yourself and get a bigger response from your words. Topics will include:
● Tips on finding topics
● How to encourage readers to keep reading
● How long is too long
● Easy ways to boost key word content
● BONUS: Writing for the web kit, a reference guide that’s there when you need it
Planning Your Online Marketing Wednesday, April 9th ($20)
Hands-on ($20): 8:30 to 10:00 or 11:30 to 1:00 Webinar ($10): 2:30 to 4:00
Investigate different online marketing opportunities including social media, blogging, email and advertising. Learn the demographics of each and leave with an idea of which type might benefit your business. Join us to:
● Discuss social media outlet demographics
● Review popular online advertising outlets
● Creating opportunities combining blogging and email marketing
● When and why you could benefit from each medium
● Leave with campaign ideas and a basic understanding of your options
Blogging for Leads Wednesday, May 7th
Hands-on ($20): 8:30 to 10:00 or 11:30 to 1:00 Webinar ($10): 2:30 to 4:00
Blogging with purpose takes planning. We’ll identify the key components you need to drive traffic to your site and generate leads. Leave with a list of blog topics, an idea of how blogging frequency can affect your outcomes and an understanding of how to generate and nurture a subscriber base to build your business.
Workshop Schedule
Under the Hood of Google Analytics Wednesday, September 10th
Hands-on ($20): 8:30 to 10:00 or 11:30 to 1:00 Webinar ($10): 2:30 to 4:00
You get the monthly reports but what do they mean? We’ll explore recently remodeled Google Analytics explaining what all those statistics mean to you and how you can use them to improve and monitor your marketing efforts.
HTML Boot Camp
Wednesday, October 8th ($20)
Hands-on ($20): 8:30 to 10:30 or 11:30 to 1:30
Refreshed and back by popular demand this class has been extended to two hours to allow for more hands on activities. Don’t let your website out smart you, get to know the source behind the page. Expand your web savvy ways to include:
● Introduction to HTML, the must haves to make it work
● Tags you should know, how they start, end and what goes in between
● Manipulating text, colors, fonts and more
● Creating links within your site and to others
● Appropriate image types and sizes
● Just because you can, doesn’t mean you should; when not to use your new HTML skills
Writing for the Web – Round Two! Wednesday, November 12th ($20)
Hands-on ($20): 8:30 to 10:00 or 11:30 to 1:00 Webinar ($10): 2:30 to 4:00
So nice we’re offering it twice. Our writing for the web class will take the intimidation out of blogging, Facebooking, tweeting, email newsletters and writing other web content for your business. Learn how to make the writing process easier on yourself and get a bigger response from your words, or join us for round two and polish the skills you learned during our Spring session.