For those who missed it, here is the 2013-2014 Phi Beta Lambda National Program of Work presentation! I do not own any of this information. It is property of Future Business Leaders of America-Phi Beta Lambda, Inc.

1. Program of Work
Phi Beta Lambda, 2013-2014

2. Donnie Iorio
National President

3. Morgan Melot
PBL Treasurer
Beau Cobb
PBL Secretary
Stephanie Boardman
PBL Parliamentarian

4. Bryan Poulsen
Western Region
Vice President
Katie Clark
Mountain Plains Region
Vice President Glenn Gilyot
Southern Region
Vice President
Candi Pucek
North Central Region
Vice President
Karthik Krishnan
Eastern Region
Vice President

5. Mission
To bring business and education
together in a positive working
relationship through innovative
leadership and career
development programs.

6. Strategic Plan
Customer Service
Relationships
Resources
Image & Awareness
Customer Service

7. Customer Service
470
482.5
495
507.5
520
07-08 09-10 11-12
10000
10500
11000
11500
120002012-13
511
chapters
10,803
members
2013-14
525
chapters
11,235
members

8. Customer Service
470
482.5
495
507.5
520
07-08 09-10 11-12
10000
10500
11000
11500
120002013-14
525
chapters
11,235
members
% change
3 %
Growth
4 %
Growth

9. Customer Service
2013-14
525
chapters
11,235
members
% change
3 %
Growth
4 %
Growth
Retention
87%
444
Chapters

10. Customer Service
Power of One
Membership increase starts
with 100% retention +1 new
member.
Member Logo Contest.
Recognition.

11. Customer Service
Bylaws Assistance Program
Supports Local and State
Chapters in revising their
governing documents.
Continuation of last year.
Promoted on Social Media.

12. Customer Service
National Officer Hotline
Provides 24/7 access to
National Officer Team.
805-246-7251 (2GO-PBL1).
Phone and Text capable.

13. Customer Service
“The Boardroom”
Replaces current “State
Officer Boardroom” on
National Website.
Access to resources & forums.
National Officer Transparency.

15. Customer Service
Virtual Chapter Support
Creates resources for the
virtual chapter to enable more
stable and sustainable
integration in the organization.

16. Strategic Plan
Customer Service
Relationships
Resources
Image & AwarenessImage & Awareness

17. Image and Awareness
Social Media Goals
Increase Facebook page likes
by 85% (6000 total likes).
Increase YouTube views by
54% (140,000 unique views).

18. Image and Awareness
Social Media Goals
Increase Twitter followers by
82% (8,000 total followers).
Increase LinkedIn Group
members by 15% (843 total).

19. Image and Awareness
Facebook
Oversee and monitor use of
PBL Facebook Group.
Develop “tabs” for all
National pages.

20. Image and Awareness
YouTube
Organize current videos and
playlists on FBLAPBLINC.
Stream live, record, and
upload new videos regularly.

21. Image and Awareness
Twitter
Promote organization
hashtags (ie #nlc2014, #nflc,
#excellenceinaction).
Maintain National Officer
twitter pages including
@PBL_National.

22. Image and Awareness
LinkedIn
Regularly monitor and
maintain FBLA-PBL Group.
Post discussions and updates
and needed.

23. Image and Awareness
Email Blasts
Keep members informed of
National Programs.
Even Months: National Blasts.
Odd Months: Regional Blasts.

24. Strategic Plan
Customer Service
Relationships
Resources
Image & Awareness
Relationships

25. Relationships
March of Dimes
Increase funding by 11%.
$550,000.
Family Spotlight.
Purple in Action Toolkit.

26. Relationships
Government
Continue communication with
government officials.
Perkins Funding Module.

27. Relationships
Lifetime Association
State Officer Track.
Develop Monopoly-theme to
integrate with program.

29. Relationships
CTE Organizations
CTE Month Collaboration.
Establish communication with
other CTE leadership teams.
Promote CTE Month.

30. Strategic Plan
Customer Service
Relationships
Resources
Image & Awareness
Resources

31. Resources
Sponsorships
National Treasurer’s Council.
Utilize member’s personal
connections.
Ultimate goal: Continuation of
100% events sponsored.