Renren, China's leading social network, has acquired the video streaming site 56.com to help users record and share their lives through video on Renren's social platform. Tencent Weibo has launched an English language version to better serve international users. Google Analytics has introduced a real-time traffic tool to give users immediate insights into how site traffic is impacted by campaigns or posts.

1. Week
of
September
26,
2011
Digital Report
www.asiadigitalmap.com
Since
2009
China s
Renren
Acquires
Video
Site
56.com
(headline)
Renren, known as the Facebook of China and the nation s leading social network, has just
announced that it has acquired 100 percent of 56.com, one of China s video streaming
services. Renren chairman Joseph Chen shares that this move will help meet user needs of
recording and sharing their lives through video format on our social network.
Source: http://www.penn-olson.com/
Tencent
Weibo
Launches
English
Version
Tencent Wibo has beat out rival Sina Weibo in launching an option to view the platform in
English. Additionally, several users with the default language of their web browsers set to
English report that Tencent now automatically appears in English, thus suggesting the social
site has incorporated IP-sensing to ensure users are viewing the page in the correct language.
Source: http://www.penn-olson.com/
Google
AnalyFcs
Adds
Real-­‐Time
Traffic
Data
Google is providing a look at real-time traffic through their new tool Google Analytics Real-Time.
The tool has been launched in small scale and Real-Time reports will soon be available to
administrators with Analytics accounts. The tool will help users gauge how a campaign or post
is performing, by tracking the immediate impact to site traffic.
Source: http://mashable.com/