The document presents 20 inspirational quotes about customer experience from various influential figures, emphasizing the importance of understanding and prioritizing the customer. Key themes include learning from unhappy customers, the need for innovation, and the cultural significance of treating employees well to enhance customer satisfaction. It concludes with a reminder that the ultimate authority in business lies with the customer.

1. 20 INSPIRATIONAL CUSTOMER
EXPERIENCE QUOTES

2. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 2
“Everything starts with the customer.”
Inspirational Customer Experience Quotes
Louis XIV

3. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 3
“Your most unhappy customers
are your greatest source of learning.”
Inspirational Customer Experience Quotes
Bill Gates

4. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 4
“You’ve got to start with the customer experience
and work back toward the technology,
not the other way around.”
Inspirational Customer Experience Quotes
Steve Jobs

5. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 5
“It is not the employer who pays the wages.
Employers only handle the money ...
It is the customer who pays the wages.”
Inspirational Customer Experience Quotes
Henry Ford

6. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 6
“The biggest risk is not taking any risk ...
In a world that is changing really quickly,
the only strategy that is guaranteed to fail is not taking risks.”
Inspirational Customer Experience Quotes
Mark Zuckerberg

7. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 7
“We see our customers as invited guests to a party,
and we are the hosts. It’s our job every day to make every
important aspect of the customer experience a little bit better.”
Inspirational Customer Experience Quotes
Jeff Bezos

8. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 8
“Innovation needs to be part of your culture.
Customers are transforming faster than we are,
and if we don’t catch up, we’re in trouble.”
Inspirational Customer Experience Quotes
Ian Schafer

9. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 9
“How can you squander even one more day
not taking advantage of the greatest shifts of our generation?
How dare you settle for less
when the world has made it so easy for you to be remarkable?”
Inspirational Customer Experience Quotes
Seth Godin

10. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 10
“Each business is a victim of Digital Darwinism,
the evolution of consumer behavior when society and technology
evolve faster than the ability to exploit it.”
Inspirational Customer Experience Quotes
Brian Solis

11. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 11
"Get closer than ever to your customers.
So close that you tell them what they need
well before they realize it themselves."
Inspirational Customer Experience Quotes
Steve Jobs

12. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 12
“If you make customers unhappy in the physical world,
they might each tell 6 friends.
If you make customers unhappy on the Internet,
they can each tell 6,000 friends.”
Inspirational Customer Experience Quotes
Jeff Bezos

13. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 13
“I have always believed
that the way you treat your employees
is the way they will treat your customers,
and that people flourish when they are praised.”
Inspirational Customer Experience Quotes
Richard Branson

14. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 14
“Every day we’re saying,
‘How can we keep the customer happy?
How can we get ahead in innovation by doing this?’ …
because if we don’t, somebody else will.”
Inspirational Customer Experience Quotes
Bill Gates

15. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 15
“There is a spiritual aspect to our lives:
when we give we receive.
When a business does something good for somebody,
that somebody feels good about them!”
Inspirational Customer Experience Quotes
Ben Cohen

16. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 16
“Feelings have a critical role
in the way customers are influenced”
Inspirational Customer Experience Quotes
David Freemantle

17. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 17
“Be everywhere, do everything,
and never fail to astonish the customer.”
Inspirational Customer Experience Quotes
Anon.

18. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 18
“A little experience often upsets a lot of theory.”
Inspirational Customer Experience Quotes
S. Parkes Cadman

19. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 19
“It is common sense to make a method and try it.
If it fails, admit it frankly and try another.
But above all, try something.”
Inspirational Customer Experience Quotes
Franklin Delano Roosevelt

20. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 20
“I have not failed.
I’ve just found 10.000 ways that won’t work.”
Inspirational Customer Experience Quotes
Thomas A. Edison

21. 10 INSPIRATIONAL CUSTOMER
The Digital Customer Experience | ©Neosperience SpA 21
“There is only one boss. The customer.
And he can fire everybody in the company,
from the chairman on down,
simply by spending his money somewhere else.”
Inspirational Customer Experience Quotes
Sam Walton

22. ©Neosperience SpA 22
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