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15 SOCIAL MEDIA TIPS FOR PARKS & REC IN 30 MINUTES Carla Pendergraft Carla Pendergraft Associates www.carlapendergraft.com
About You ,[object Object],[object Object],[object Object]
About You ,[object Object],[object Object],[object Object]
Municipal Culture Roadblocks ,[object Object],[object Object],[object Object],[object Object]
Your Mission ,[object Object],[object Object],[object Object],[object Object],[object Object]
Some Innovative Examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ā 
15 SOCIAL MEDIA TIPS FOR PARKS AND RECREATION
1. Ask for input from citizens. ,[object Object],[object Object],[object Object],[object Object]
2. Conduct a photo contest ,[object Object],[object Object],[object Object]
3. Create a group on Flickr, encourage people to post photos of your parks. VisitAustinTx invites you to share your photos of Austin in their Flickr group pool, via Twitter.
Round Rockā€™s Flickr Group - >1,000 photos
4. Video contest ,[object Object],[object Object],[object Object],[object Object]
Plano, Texas Parks and Recreation 47 videos posted by the City on YouTube
5. Decentralize posting responsibilities ,[object Object],[object Object],[object Object],[object Object]
6. Post Before and After Photos ,[object Object],[object Object],[object Object],[object Object]
7. Link all your web presences ,[object Object],[object Object],[object Object]
8. Conduct a Contest ,[object Object],[object Object],[object Object]
9. Incent people to friend and follow you ,[object Object]
10. Monitor key searches on Twitter. ,[object Object],[object Object],[object Object]
11. Encourage Hashtags ,[object Object],[object Object]
12. Use Foursquare ,[object Object],[object Object],[object Object],[object Object]
13. Claim your offices on Google Places ,[object Object],[object Object],[object Object]
14. Use Yelp ,[object Object],[object Object]
Yelp.com ā€“ ā€œparkā€ near 78701 Great job, Austin! Many reviews of  Austin parks.
15. Monitor your reputation and online reviews ,[object Object],[object Object],[object Object],[object Object]
Bonus Tip ā€“ Google Maps ,[object Object],[object Object],[object Object],[object Object]
Waco CVB Recreation page Google map of recreation-al venues in Waco

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15 social media tips for parks & rec

  • 1. 15 SOCIAL MEDIA TIPS FOR PARKS & REC IN 30 MINUTES Carla Pendergraft Carla Pendergraft Associates www.carlapendergraft.com
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 8. 15 SOCIAL MEDIA TIPS FOR PARKS AND RECREATION
  • 9.
  • 10.
  • 11. 3. Create a group on Flickr, encourage people to post photos of your parks. VisitAustinTx invites you to share your photos of Austin in their Flickr group pool, via Twitter.
  • 12. Round Rockā€™s Flickr Group - >1,000 photos
  • 13.
  • 14. Plano, Texas Parks and Recreation 47 videos posted by the City on YouTube
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25. Yelp.com ā€“ ā€œparkā€ near 78701 Great job, Austin! Many reviews of Austin parks.
  • 26.
  • 27.
  • 28. Waco CVB Recreation page Google map of recreation-al venues in Waco