This document contains over 100 tips for using Twitter effectively. Some of the key tips include:
1. Focus on building conversations and relationships rather than just broadcasting messages. Engage with others by listening, responding, and participating in dialogues.
2. Provide valuable, useful content for your followers rather than just self-promoting your brand or products. Share industry news, expertise in your field, or content from partners and customers.
3. Be authentic and genuine in your interactions. Do not come across as solely focused on marketing or selling. Listen to others and converse on a personal level to build trust and connections.
4. Use Twitter as part of an integrated social media strategy. Connect your
Automotive Social Media Reputation Management Solutions for Car Dealers from ...Ralph Paglia
Automotive Social Media Reputation Management Solutions for Car Dealers from ADP Dealer Services and BZ Results... To learn more and request additional information or a presentation please visit http://www.SocialDealer.BZ and do not forget to join our community at http://www.ADPsocial.com/
Social Media is a place where you will find the target audience for your products. Hire instagram influencers, youtube influencsers from the best influencer network. Explore http://www.class15.com
Automotive Social Media Reputation Management Solutions for Car Dealers from ...Ralph Paglia
Automotive Social Media Reputation Management Solutions for Car Dealers from ADP Dealer Services and BZ Results... To learn more and request additional information or a presentation please visit http://www.SocialDealer.BZ and do not forget to join our community at http://www.ADPsocial.com/
Social Media is a place where you will find the target audience for your products. Hire instagram influencers, youtube influencsers from the best influencer network. Explore http://www.class15.com
This week I had the most intriguing question, asked by a movie producer from Hollywood. He said, “I want millions of people following me on Twitter, but I don’t want to follow anyone.” I asked, “Why don’t you want to follow anyone back?” He replied, “Isn’t that what celebrities do?”
Sharing content with thousands of followers at once isn’t the only benefit of social media for business. Small businesses all over the world have been discovering the ways social media can contribute to success and growth in all areas of their companies.
Brands are spending more and more budget on social media marketing, but evaluating social ROI and performance can be tricky. What’s working well and what’s not, and what’s worth spending more time and money on? In most cases, these questions go unanswered, and it’s tough to know where to begin to improve your social media marketing strategy.
Whether you need to report and prove your social media ROI or want to have better control over your social strategy, you need to be tracking the right KPIs so you can report, analyze, and improve.
And this is exactly what this webinar will help you with.
In this webinar, you'll learn:
Benefits of tracking social media data and key metrics
How to choose the best metrics that suit your goals
How to track and analyze them
The best tools to do this with
Specific strategies to improve on the metrics you’re tracking
A comparison of individual vs. brand social media accountsLuke Harold
How is your brand social media presence working out for you? Here's some survey data that illustrates how you're probably underutilizing the power of an individual account and driving away potential customers with your brand account.
Starbucks is known for lots of things: great coffee, friendly baristas, and a near-complete takeover of practically every street corner in America. Did you know it’s also known for it’s killer social media strategy? It’s true! Take a look at some of these stats:
A presentation including aims and objectives of Social Networking and how does it and its advertisements helps in marketing and other business activities...
https://genm.co
This presentation gives a brief facts and overview of why your brand/business should use social media marketing and why it is valuable and important for marketers.
Choose social media marketing goals that align to business objectives. Set S.M.A.R.T. ...
Learn everything you can about your audience. ...
Know your competition. ...
Do a social media audit. ...
Set up accounts and improve profiles. ...
Find inspiration. ...
Create a social media content calendar. ...
Evaluate and adjust your strategy.
Today the virus of social media is spreading faster than any other epidemic. Almost every internet savvy has come across the term “going viral”. Content going viral resonates so enormously that it catches fire and ends up being the topic of discussion across the internet.
This ebook is an attempt to showcase to you the what, how and why of virality. Also find out how the latest trends and technology has changed the entire perspective of digital communication. You will also get to know about some of the most common social networking sites and how they have transformed our world of networking and socialising.
An introduction to Social Media Marketing 2014Sarah Sloan
A general introduction to social media use by businesses in 2014. Contains links to useful youtube clips, real life case studies, original content and questions to ask students. At the end of the presentation, you will have an increased knowledge of:
- how important social media is in today's global market place,
- some good and not so good examples of real life social marketing fails and;
- understand why controlling social media use is essential, though easier said than done.
You are welcome to adapt these slides to suit yourself, but be cool and acknowledge me as the original author. I would also be interested to know (out of curiosity) if you are using my slides, so please send me an email to the address given in the slides to let me know.
Top US Retail Banking Brands on Social MediaSimplify360
Banking industry in United States of America is going through an interesting phase.
It is facing an extremely challenging economic and regulatory environment. Also existing players are seeing changes in consumer behavior with the introduction of digital medium like online banking and mobile banking.
This introduction of new channels and non-traditional business models adopted by certain players are making the industry extremely competitive.
Find out how the top US Retail banking brands are performing on social media.
This week I had the most intriguing question, asked by a movie producer from Hollywood. He said, “I want millions of people following me on Twitter, but I don’t want to follow anyone.” I asked, “Why don’t you want to follow anyone back?” He replied, “Isn’t that what celebrities do?”
Sharing content with thousands of followers at once isn’t the only benefit of social media for business. Small businesses all over the world have been discovering the ways social media can contribute to success and growth in all areas of their companies.
Brands are spending more and more budget on social media marketing, but evaluating social ROI and performance can be tricky. What’s working well and what’s not, and what’s worth spending more time and money on? In most cases, these questions go unanswered, and it’s tough to know where to begin to improve your social media marketing strategy.
Whether you need to report and prove your social media ROI or want to have better control over your social strategy, you need to be tracking the right KPIs so you can report, analyze, and improve.
And this is exactly what this webinar will help you with.
In this webinar, you'll learn:
Benefits of tracking social media data and key metrics
How to choose the best metrics that suit your goals
How to track and analyze them
The best tools to do this with
Specific strategies to improve on the metrics you’re tracking
A comparison of individual vs. brand social media accountsLuke Harold
How is your brand social media presence working out for you? Here's some survey data that illustrates how you're probably underutilizing the power of an individual account and driving away potential customers with your brand account.
Starbucks is known for lots of things: great coffee, friendly baristas, and a near-complete takeover of practically every street corner in America. Did you know it’s also known for it’s killer social media strategy? It’s true! Take a look at some of these stats:
A presentation including aims and objectives of Social Networking and how does it and its advertisements helps in marketing and other business activities...
https://genm.co
This presentation gives a brief facts and overview of why your brand/business should use social media marketing and why it is valuable and important for marketers.
Choose social media marketing goals that align to business objectives. Set S.M.A.R.T. ...
Learn everything you can about your audience. ...
Know your competition. ...
Do a social media audit. ...
Set up accounts and improve profiles. ...
Find inspiration. ...
Create a social media content calendar. ...
Evaluate and adjust your strategy.
Today the virus of social media is spreading faster than any other epidemic. Almost every internet savvy has come across the term “going viral”. Content going viral resonates so enormously that it catches fire and ends up being the topic of discussion across the internet.
This ebook is an attempt to showcase to you the what, how and why of virality. Also find out how the latest trends and technology has changed the entire perspective of digital communication. You will also get to know about some of the most common social networking sites and how they have transformed our world of networking and socialising.
An introduction to Social Media Marketing 2014Sarah Sloan
A general introduction to social media use by businesses in 2014. Contains links to useful youtube clips, real life case studies, original content and questions to ask students. At the end of the presentation, you will have an increased knowledge of:
- how important social media is in today's global market place,
- some good and not so good examples of real life social marketing fails and;
- understand why controlling social media use is essential, though easier said than done.
You are welcome to adapt these slides to suit yourself, but be cool and acknowledge me as the original author. I would also be interested to know (out of curiosity) if you are using my slides, so please send me an email to the address given in the slides to let me know.
Top US Retail Banking Brands on Social MediaSimplify360
Banking industry in United States of America is going through an interesting phase.
It is facing an extremely challenging economic and regulatory environment. Also existing players are seeing changes in consumer behavior with the introduction of digital medium like online banking and mobile banking.
This introduction of new channels and non-traditional business models adopted by certain players are making the industry extremely competitive.
Find out how the top US Retail banking brands are performing on social media.
Kyle Lacy, tras escribir el libro "Twitter Marketing for Dummies" decidió lanzar 140 consejos distintos creados por los usuarios de twitter más geniales.
After writing the book, Twitter Marketing for Dummies, we decided to throw out the 140 different pieces of marketing advice given to us by the many AWESOME users of Twitter!
The ups and downs of Twitter. Did you know that 60% of new Twitter users quit using this social platform within the first week! That's because once you set-up your account, people ask Now What? Twitter for Business will show you how to connect and start creating meaningful business and personal benefits right away! You'll learn secrets to building influence on Twitter and ways to build an audience that wants to connect to you. Get on the road to social media influence and business success!
You can't truly build your own brand – or your client’s for that matter – unless you include Twitter in your social mix. Even if your goal is not to reach all 330 million active users, on some level you need to engage in conversations – and learn valuable information – by mastering the ins and outs of the Twitterverse. At the October 6 IPRA lunch, you will learn from Rachel Adler, a master social media strategist with the Fairfax County Economic Development Authority, on how to use Twitter to define your digital persona and improve your professional reputation in PR, as well as brand yourself, communicate & reach the right audience.
The big importance of small interations on twitter and in real lifeHoodzpah, Inc.
A guide to designers on how to have more engaging twitter feeds, how to connect with influencers, and how to know how to engage others at meet-ups and mixers.
Designed to help social media marketers strengthen their brand’s, company’s or organization’s presence on Twitter, this presentation uses real-life examples to present, explain and demonstrate how social media marketers can improve their presence and engagement metrics on Twitter. By using these tactics, you will succeed in growing your company's number of Twitter connections and, consequently, increasing your organization's ability to reach more current and future customers in the social space.
This presentation was developed by Bob Cargill, Director of Social Media at Boston-based digital marketing agency, Overdrive Interactive. It was the first of three segments that comprised a panel discussion entitled "How to Use Social Media to Stand Out in a Crowd," given at NEDMA's 2014 DM Innovations Symposium.
This presentation helps you to get a start on twitter and be a relevant user. This does not cover the technical aspects of twitter. Just the basics. Enjoy tweeting.
These 25 tips for Twitter pros are compiled from research and experience. Review each of them to make your time on Twitter more fun and more productive.
How to Use Twitter for Marketing & ConnectionJulia Campbell
With 302 million monthly active users (34% of which log in multiple times per day), Twitter is a marketing powerhouse for businesses large and small.
If the words “retweet,” “trending topic,” “hashtag,” “@mention” sound like a foreign language, then this presentation for you. In it, I walk you through how to get started on Twitter from setting up an account, to getting more followers, to building up a community and establishing thought leadership in your industry.
I answer the following questions: What is a hashtag and how do I use it? Who should I follow and how do I find them? What should I tweet and how often? Social media time-saving and management tools are also covered.
If you're thinking of getting started with Twitter or getting more serious about your current participation, this slide shows takes you through the benefits of using Twitter. It also includes plenty of solid tips to make sure you get started out on the right foot.
Download your FREE Top 50 Strategies to Becoming a Twitter Superstar guide!
This comprehensive guide is your one stop reference guide detailing 50 amazingly simple strategies to making you a Twitter superstar! Follow these simple strategies and be amazed at how quickly you will gain followers.
Download your FREE and comprehensive Twitter guide today showing you strategies to becoming a #Twitter Superstar!
Similar to 140twittertipsfor2013 130103092122-phpapp02 (20)
Google Display Marketing Jargon BusterRalph Paglia
Google Display Marketing Jargon Buster provides definitions and explanations of various buzzwords thrown about so effortlessly by sales reps, trainers and presenters.
2. @DavidSpinks If you're not seeing results,
it's probably not twitter's fault, it's how
you're using it. That's ok. Reevaluate why
you're there and apply.
#1
4. @calamity7373 Create a dialogue
with your followers, don't just push
promotions about your brand in their
face.
#3
5. Twitter about how you’re promoting
your business, or how you’re getting
paid, give followers something they
can use! @DunnMich
#4
6. Don't just talk about your product,
talk about your area of expertise. And
the key talk - have a dialog with your
customers or potential customers.
#6
#5
7. Be the first to share. Get an RSS feed
of topical news for your industry and
post a link as soon as breaking news
hits the search engines.
#6
8. @UTFCU - From reports I've seen,
we're the first credit union to use
Twitter. We promote rates, products,
special events.
#7
9. Have you written a lot? Tweet the
titles of all articles you have written,
and each URL, so your followers can
easily find them - @BeerFoxTM
#8
10. Twitter is a conversation. Take some
time to listen to what is going on and
respond, don't just talk at people.
@virtualewit
#9
11. From @hatmandu: don't just use
auto-follow tools to spam legions of
people - instead, create individual
conversations
#10
12. Use Twitter as way to grow your
networks on other social media
channels. It can be the hub of your
social media wheel, each channel a
spoke
#11
13. Marketing is about promoting what
your expertise is & how that is
advantageous to someone else. Now
get to tweeting that!
#12
14. Twitter is not a scripted dialog. It is an
open conversation between you, your
followers and your potential
followers. @followthecolson
#13
15. We all got to learn somehow! Just so
much to learn, and so many followers.
#15
#14
16. If someone you know has good news
(e.g., been promoted), but is too
modest to Tweet about it, you might
consider Tweeting about it yourself.
@appellatelaw
#15
17. @bradjward - Don't get caught up in
the numbers game. 100 relevant
followers on Twitter is worth more
than 1000 followers any day of the
week.
#17
#16
18. @makingcjc - learn how to RT (re-
tweet) it not only helps you stay
active, but let's people know what
your interested in.
#18
#17
19. "Retweet" is a powerful tool on
Twitter; helps to build your brand,
following, trust & seen as an expert in
your field - @mayhemstudios
#19
#18
20. Twitter is as good as the people you
follow - @lookwebdesign
#19
21. @mooshinindy - Be yourself on
twitter. People will either love you or
hate you for it but at least it's you.
#3
#20
22. @sarahebuckner: It drives me crazy when people don't
post for a few hours, then post 9 times in a row. If they
do that a lot, I unfollow.
#21
23. @KristieKreation - Don't just retweet,
post links and post quotes!! Make
sure you carry on conversations so
others know a little about you.
#22
24. @TimPiazza: When you trend, trying
to follow your brand is like riding in
the front of a roller coaster. Every
moment thrills and scares.
#23
#23
25. @watsonk2 - Tweet 80% content your
readers will find helpful and 20% self
promotion. A good mix will get you
farther than 100% promotion.
#24
#24
26. @Arsene333: Before you click send
ask yourself "Would I follow this
person solely based on this one
tweet?" If yes, clink send.
#25
#25
27. Find the perfect balance between the
quantity of your tweet versus the
quality.
#26
#26
28. Make sure you're able to talk to the
people who follow you. Make sure
your on when their own, and free to
chat.
#27
#27
29. If business has taught you anything is
that you have to pick a content niche.
Apply that to Twitter.
#28
#28
30. DON'T BE STUCK UP! Talk to the
people who took time to mention you,
follow you, and/or DM you.
#29
#29
31. @SandyDfromNJ - Twitter is a great
place to clarify your vision, mission &
message. Are you being Re-Tweeted?
#30
#30
32. Like in Shakespeare the more
interesting characters are rounded,
not flat or static. So be well rounded
(or appear to be).
#31
#31
33. First- Get followers. Second- Keep
followers. Sounds easy right? It's
actually not. It takes patience and
hard work.
#32
#32
45. @JillHarding - Simply be genuine and
share useful information as in time it
will come back to you.
#44
#44
46. @ExactTarget – People don’t buy
from logos. People buy from people.
Your social media engagement should
reflect that.
#45
47. If you murder someone, don’t Tweet
about it. Bad for the brand -
@brianspaeth
#46
#46
48. Broadcasting is great for TV. Not for
Twitter. Participation is a two-way
street. Get to know your groups and
they will get to know you -
@chuckgose
#47
#47
49. Focus on building conversations and
relationships and the followers will
come - @roundpeg
#48
#48
50. Utilize lists to keep followers
organized and segmented. It helps.
#49
51. Build relationships. Share ideas and
info with people who have similar
interests and then meet them offline
@gioias
#50
#50
52. If you decide to use Twitter to
communicate, build a strategy and
deliver value to your followers.
#51
66. Listen think then react. Don’t tweet
just because. Many following doesn’t
mean you are a “super star” -
@greenphare
#65
67. @unmarketing - Twitter is a
conversation about your
business/industry whether you're
there or not. Your choice.
#66
#66
68. I might be crazy enough to believe
Twitter can lead Social Awareness
movements. Lead people to
involvement - @BeTheLink
#67
#67
69. If you can’t have a vested, genuine
interest in your followers then you are
in the wrong business - @PhillipM
#68
#68
70. Share partner and customer content.
It will add to your brand and create a
community of influencers to support
you.
#69
#69
71. Build relationships through interaction
and remember quality of content over
quantity will get you the right
followers - @yougonetwork
#70
#70
72. @unmarketing - Take 5 min daily to
reply/retweet others, nothing about
you. Engage, interact, build.
#71
#71
73. Twitter works best when integrated.
Use it to supplement blogging, email,
mobile, and other social media
efforts.
#72
#72
74. Put yourself in your customers shoes
then respond how you’d expect to be
treated - @dawndevirgilio
#73
75. If you expect people to RT your post
leave 20 -25 characters for convenient
RTs! - @chrisfyvie
#74
#74
76. Watch, learn, and listen – then jump
on in. You can’t understand social
media until you use it.
@VisitFingerLake
#75
77. Do not put all of your (social media)
eggs in one basket - @pmhub
#76
78. Twitter marketing is cheap, easy, and
effective. If you can’t do it alone get
some help.
#77
#77
79. All tweets are read – not just your
branding or marketing ones. Be
careful what you tweet!-
@krisplantrich
#78
#78
80. @LindsayManfredi - Twitter should be
about relationship building and trust.
Use it wisely and people will get that.
Please don't try to sell to me.
#79
81. Great way to establish thought-
leadership and drive visibility to your
owned online assets – Karen Swim
#80
82. @coffee_online - If it smells of
marketing then you're going to
convince no-one. That includes
spraying fake camouflage scent to
cover your tracks
#81
83. @socialjulie - Good marketers can
focus on intricacies with a short lens
and can then strategize with a long
lens and with a strong ROI filter
#82
#82
84. Setup alerts for brand mentions and
keywords in your industry to monitor
conversations and respond when
appropriate. – Steven Shattuck
#83
85. @AlaneAnderson - Don't be the JERK
at the party that just wants to sell
something.
#84
#84
86. If all of your links point back to you,
chances are I am going to ignore you -
@makeseriously
#85
87. Speak simple. Share Your passion. RT
the best words of others -
@MacksMind
#86
#86
88. Building communities that will be
sticky takes longer than a few tweets
– tweet early and tweet often.
#87
#87
89. Twitter is a great resource for
gathering targeted information in
specific areas of interest. – Martin
Webb
#88
90. @jacobm - Promote your twitter name, I
have a link to my twitter profile in my email
signature, on my business cards, and at the
end of all of my posts.
#89
98. Interaction is key and what social
media is all about. Customers love
when a company takes the time to
respond to their tweets. – Scott Tolin,
Lisaann Dupont and Phillip Martinez
#97
99. Don’t answer “What Are You Doing?
Instead: Reply, Retweet, and Respect
(by following back those who follow
you - @authorlisalogan
#98
#98
100. @jennypratt - Be Bold. Have an opinion. Talk to
strangers and have fun!
#99
101. Twitter bios rule. If say something
interesting about yourself in 140
characters imagine what you can do
with stuff you really care about?
@jennypratt
#100
#100
102. Follow people outside your niche. I’ve
read books I would have never known
existed all from random tweets.
#101
#101
103. Honestly, I really don’t care what you
have for lunch. But I do care to know
about the light moment you created
@jennypratt
#102
104. Understand your audience and what
they respond to. Important to
customize your message. -
@mchouston22
#103
106. Staying on message in Twitter is
dangerous. Learn to adapt and listen
to what they are telling about your
service/product
#105
#105
107. @askfrasco - Twitter is a give and take
relationship, you have to contribute
yourself in order to have others
contribute to you.
#106
#106
108. It's called a "social network" for a
reason. Build your network online as
you would in real time | you don't
have 2 to like every -
@homestarstaging
#107
#107
115. @socialjulie - Marketing on Twitter is
really a stripped down type of
marketing. It's authentic
communication; no other approach
will work.
#114
#114
116. @bradpiercephd - "If you make
people think they’re thinking, they’ll
love you"
#115
#115
117. @smquaseb - Twitter is an ongoing
conversation you participate in. It isn't
about how much info you can shove
out, it is about communicating.
#116
#116
122. It’s a great platform to reinforce your
brand by posting interesting content
that could be useful to your followers.
– Martin Webb
#120
#121
123. @LisaMarieDias - Keep in mind; even
if you don’t have a fleet of followers,
by tweeting, you are sending info out
into the larger worldwide web.
#121
#122
124. @hendrylee - Experience has told us
that early adopters to a marketing
technology that works is going to give
an unfair advantage over others who
come in much later.
#122
#123
125. @jacobm- Follow people YOU think
are interesting, don’t just follow folks
because everyone else is.
#123
#124
126. @joshmiles- Want to recruit your
employees or coworkers to Tweet?
First take a minute (in person) to
explain what to do and why they
should.
#124
#125
127. Don’t be intimated. Twitter’s learning
curve can be a little steep at first but it
essentially boils down to three things
which you’ve been doing all of your
life: reading, writing and sharing. –
MediaBistro
#126
128. @OnRamp101- Don’t be a stranger.
Say hi on the weekends. Tweet in the
evening. Bring a bit of your self, even
if you’re using it primarily for business
connections and learning.
#126
#127
129. @screationz - First and foremost, you
need to know the difference between
posting often and spamming.
#128
130. Remember balance between sharing
sales, product, brand and customer
service information to your followers.
#129
131. @FranchiseKing suggests tweeting
one of your recent press releases or
blog posts daily, mixed in with other
links to useful and relevant articles
and blog postings.
#130
132. @MoxieMarketing - creating a
strategy before jumping into Twitter.
What do you want to accomplish?
Who do you want to reach?
#130
#131
134. @JonBacon - create real
conversations, and remembering
that everything you do on Twitter
represents your brand.
#132
#133
135. @searchguru -note that best way to
get retweeted is to post content that
has value, such as useful blog post.
#133
#134
136. Fill out your bio. It’s OK to be witty,
but not at the expense of clarity.
Leave the abstract, wacky bios for
celebrities, attention-seekers and
good, old fashioned weirdos. -
MediaBistro
#135
138. @MichaelHartzell - create a unique
landing page to link to from your
Twitter profile with a greeting and
introduction that is a "secret page"
only for your Twitter followers.
#137
#137
139. @JoeManna - note the importance of
commitment, and recommends
spending at least a half hour per day
discovering and Tweeting.
#138
#138
140. @StaciJShelton - following people
who retweet your content in order
to build relationships with people
who value what you share.
#139
#139
141. @DellOutlet - The shorter and more direct
your message is, the more successful
you're going to be.
#140