12 Tools to help work better and more efficient with your Social Media. Use marketing automation and social media tools to boost your social media success.
How to Create a Social Media Listening Strategy to Build & Protect Your BrandSimple Marketing Now LLC
A Social Media Listening Strategy is a systematic approach to monitoring what's being said about your business and industry online and listening from the perspective of your customers. Learn how in this presentation.
Illawarra Digital Enterprise Program presentation of the key basics and strategies to become a connected business focusing on the business' online presence of websites, social media and content marketing
In a time-challenged world dominated by short and snappy, click-bait headlines, Twitter streams, Instagram feeds, gifs, video, Snapchat, YOLO, LOL and #tbt...does writing seem useless and ordinary? And what if you’re not a writer?
Actually, writing matters more now, not less. And in our content-driven world, we are all writers.
Learn how to choose words well, write with economy, style and honest empathy and tell a true story really, really well with “Everybody Writes” author Ann Handley.
Understanding Reddit: The Social Media Superpower You've Probably Never Heard OfBrent Csutoras
Http://www.kairaymedia.com
With over 230 million visitors viewing almost 8 billion pages a month, Reddit is simply one of the best opportunities to connect directly with your brand’s target audience. This presentation will break down everything you need to know about Reddit to engage effectively on the site and have success.
How to Create a Social Media Listening Strategy to Build & Protect Your BrandSimple Marketing Now LLC
A Social Media Listening Strategy is a systematic approach to monitoring what's being said about your business and industry online and listening from the perspective of your customers. Learn how in this presentation.
Illawarra Digital Enterprise Program presentation of the key basics and strategies to become a connected business focusing on the business' online presence of websites, social media and content marketing
In a time-challenged world dominated by short and snappy, click-bait headlines, Twitter streams, Instagram feeds, gifs, video, Snapchat, YOLO, LOL and #tbt...does writing seem useless and ordinary? And what if you’re not a writer?
Actually, writing matters more now, not less. And in our content-driven world, we are all writers.
Learn how to choose words well, write with economy, style and honest empathy and tell a true story really, really well with “Everybody Writes” author Ann Handley.
Understanding Reddit: The Social Media Superpower You've Probably Never Heard OfBrent Csutoras
Http://www.kairaymedia.com
With over 230 million visitors viewing almost 8 billion pages a month, Reddit is simply one of the best opportunities to connect directly with your brand’s target audience. This presentation will break down everything you need to know about Reddit to engage effectively on the site and have success.
Alternatives to Facebook for your 2018 Digital MarketingChris Snider
10 tools to use in your social media and digital media marketing that are not Facebook (plus some tips for Facebook). This presentation was given by Chris Snider at an Ames PRAM Lunch and Learn on May 17, 2018.
The power of content curation for inbound marketingScoop.it
Inbound marketing is definitely more efficient and appealing to the sophisticated modern customer than traditional interruptive outbound techniques. But for inbound marketing to work, you need to have its lifeblood: content. If ad dollars were driving demand of out reach campaigns, content is the fuel of outbound marketers. In short, content is king. And content is a complex and expensive king: how can you scale your content marketing so that you generate more leads? Learn how content curation is a great way to achieve ROI in inbound marketing strategies by enabling marketers to not only publish more content but to also publish better and more credible content:
- how content curation helps inbound marketers
- own vs 3rd-party content: which is good for what?
- ROI of content curation vs cotent creation: data from quantified studies.
- Case studies: SMBs, Non-Profit and Enterprise.
9 Tools & Tips to Drive Content Marketing ResultsCision
Creating content takes a lot of time and effort, so how can you get the biggest return on your investment? It takes the right tools and tactics.
Marketing technology expert Ian Cleary shares nine tools and tips that will save you valuable time, solve your biggest content challenges and drive bigger results.
You’ll see how the latest technology can help you:
• Drive more organic blog traffic with compelling visuals…no designer required
• Build your social presence by attracting engaged Twitter followers fast
• Identify content topics guaranteed to be a success
• Grow email lists and turn reads into an abundance of leads
Slides from our June 17, 2009 webinar.
Social media can be an incredible tool for your organization, providing you with direct communication channels, access to audience insight, and the ability to reach people all over the world.
But as the proliferation of social media platforms grow, participating can often be overwhelming and confusing. Join us as we take you through how to kick-start your organization's social media action plan.
This presentation will feature 5 Strategies for Branding your Business Online:
1. The Website
2. Social Media
3. Blogging
4. Email Marketing
5. Networking
Consistency is key.
Digital Advocacy: Using Social Media to Mobilize your Audienceamplifi advoc8tor
How do you use social media to inform, involve and inspire your audience in a connected world? This workshop was delivered for members of the Edmonton Chamber of Voluntary Organizations.
Bootstrapper's Guide to Guest BloggingDavid Smooke
For a startup to grow, blogging has never been more important. This presentation by SmartRecruiters first Marketing Hire & current Content & Social Media Director David Smooke, helps startups to publish guest posts on their own blog and other blogs.
Presented at Scoop.it HQ March 25 2013
Tweet, @DavidSmooke
Connect, linkedin.com/in/clarkkent
Listen, Engage, Grow: How to Construct Social CommunitiesCision
You have fans and followers, but what about real business results? Drive social PR success by turning your audience into an engaged community.
Discover how to cultivate community across the social networks you rely on with Cision’s Senior Social Media and Media Relations Manager Stacey Miller and Account Manager Blake Baker.
See how to:
• Drive real business results using social lists and other segmentations
• Increase brand awareness by cultivating media and influencer communities
• Understand what makes your target audience tick, and how to engage them
• Develop and visualize KPIs to assess results with Cision social monitoring
Multi-award winning PR company Barefoot Media explains how to make shows, fairs and markets work harder for your business, with ideas that cost little but can make you lots. Top tips on getting the word out there and making and using contacts, with special emphasis on social media.
How should we change our approach to content creation to fit agile ways of wo...CharityComms
Chris Flood, content strategy lead, Cancer Research UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Digital Advocacy: Using Social Media to Engage your CommunityAmplifi
Digital Advocacy is an approach to engaging your audience online and inspiring them to take action around your brand, issue or cause. This is my brief intro to Digital Advocacy from the HCPRA 2011 Conference in Ottawa.
The Proper Tool is Everything: Using and Evaluating Affordable Social Media T...Carol Spencer
Social media happens with or without an agency having a solid communications plan. Jumping in during an emergency is not advised. This presentation reviews steps to be taken before getting started or expanding social media use. The focus is on free/low-cost tools. This session includes a discussion of strategies for monitoring social media; how to review, compare, and contrast these tools. Using examples from one of the more popular tools available, it describes how to focus social media monitoring; search, keyword and hashtag monitoring. The presentation includes steps involved in evaluating these various tools, assisting in acquisition and use justification.
Alternatives to Facebook for your 2018 Digital MarketingChris Snider
10 tools to use in your social media and digital media marketing that are not Facebook (plus some tips for Facebook). This presentation was given by Chris Snider at an Ames PRAM Lunch and Learn on May 17, 2018.
The power of content curation for inbound marketingScoop.it
Inbound marketing is definitely more efficient and appealing to the sophisticated modern customer than traditional interruptive outbound techniques. But for inbound marketing to work, you need to have its lifeblood: content. If ad dollars were driving demand of out reach campaigns, content is the fuel of outbound marketers. In short, content is king. And content is a complex and expensive king: how can you scale your content marketing so that you generate more leads? Learn how content curation is a great way to achieve ROI in inbound marketing strategies by enabling marketers to not only publish more content but to also publish better and more credible content:
- how content curation helps inbound marketers
- own vs 3rd-party content: which is good for what?
- ROI of content curation vs cotent creation: data from quantified studies.
- Case studies: SMBs, Non-Profit and Enterprise.
9 Tools & Tips to Drive Content Marketing ResultsCision
Creating content takes a lot of time and effort, so how can you get the biggest return on your investment? It takes the right tools and tactics.
Marketing technology expert Ian Cleary shares nine tools and tips that will save you valuable time, solve your biggest content challenges and drive bigger results.
You’ll see how the latest technology can help you:
• Drive more organic blog traffic with compelling visuals…no designer required
• Build your social presence by attracting engaged Twitter followers fast
• Identify content topics guaranteed to be a success
• Grow email lists and turn reads into an abundance of leads
Slides from our June 17, 2009 webinar.
Social media can be an incredible tool for your organization, providing you with direct communication channels, access to audience insight, and the ability to reach people all over the world.
But as the proliferation of social media platforms grow, participating can often be overwhelming and confusing. Join us as we take you through how to kick-start your organization's social media action plan.
This presentation will feature 5 Strategies for Branding your Business Online:
1. The Website
2. Social Media
3. Blogging
4. Email Marketing
5. Networking
Consistency is key.
Digital Advocacy: Using Social Media to Mobilize your Audienceamplifi advoc8tor
How do you use social media to inform, involve and inspire your audience in a connected world? This workshop was delivered for members of the Edmonton Chamber of Voluntary Organizations.
Bootstrapper's Guide to Guest BloggingDavid Smooke
For a startup to grow, blogging has never been more important. This presentation by SmartRecruiters first Marketing Hire & current Content & Social Media Director David Smooke, helps startups to publish guest posts on their own blog and other blogs.
Presented at Scoop.it HQ March 25 2013
Tweet, @DavidSmooke
Connect, linkedin.com/in/clarkkent
Listen, Engage, Grow: How to Construct Social CommunitiesCision
You have fans and followers, but what about real business results? Drive social PR success by turning your audience into an engaged community.
Discover how to cultivate community across the social networks you rely on with Cision’s Senior Social Media and Media Relations Manager Stacey Miller and Account Manager Blake Baker.
See how to:
• Drive real business results using social lists and other segmentations
• Increase brand awareness by cultivating media and influencer communities
• Understand what makes your target audience tick, and how to engage them
• Develop and visualize KPIs to assess results with Cision social monitoring
Multi-award winning PR company Barefoot Media explains how to make shows, fairs and markets work harder for your business, with ideas that cost little but can make you lots. Top tips on getting the word out there and making and using contacts, with special emphasis on social media.
How should we change our approach to content creation to fit agile ways of wo...CharityComms
Chris Flood, content strategy lead, Cancer Research UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Digital Advocacy: Using Social Media to Engage your CommunityAmplifi
Digital Advocacy is an approach to engaging your audience online and inspiring them to take action around your brand, issue or cause. This is my brief intro to Digital Advocacy from the HCPRA 2011 Conference in Ottawa.
The Proper Tool is Everything: Using and Evaluating Affordable Social Media T...Carol Spencer
Social media happens with or without an agency having a solid communications plan. Jumping in during an emergency is not advised. This presentation reviews steps to be taken before getting started or expanding social media use. The focus is on free/low-cost tools. This session includes a discussion of strategies for monitoring social media; how to review, compare, and contrast these tools. Using examples from one of the more popular tools available, it describes how to focus social media monitoring; search, keyword and hashtag monitoring. The presentation includes steps involved in evaluating these various tools, assisting in acquisition and use justification.
In this presentation, I have covered the ways why there is a need to find your most liked tweet and how It can help you to improve your strategy and marketing. It can also help you to find an influencer to promote your brand.
Visit to read in detail: https://www.trackmyhashtag.com/blog/most-liked-tweets/
In this training, we will cover:
What is Twitter?
When should you use Twitter?
Setting up your Twitter Profile & Settings
Twitter overview: Following, Hashtags, Mentions, & Direct Messages
Social Media Algorithms 2020 (Facebook, Twitter, LinkedIn, Instagram, and You...David Clemen
Bringing together multiple resources, studies, and experience we covered:
The importance of understanding ever changing algorithms
Facebook's Algorithm
Twitter's Algorithm
LinkedIn's Algorithm
Instagram's Algorithm
YouTube's Algorithm
Questions and Answers
Social media research is comparatively a new field of communication research. To do research in this field there is a need of understanding the sourcing and discovery tools, publishing and promotion tools, design tools, verification and validation tools.
Social Media Quick Wins - Issue Three: How to go from 0 to 80,000 Engaged Twi...Hobsons
This issue of Social Media Quick Wins is a summary of HubSpot's webinar 'How to go from 0 to 80,000 Engaged Twitter Followers' presented by @lilachbullock
Web analytics and social media metrics provide you with powerful ways to track how people interact with your content and what they’re saying about your foundation. They help you understand what works (and what doesn’t!) with your constituents and donors.
10 Ways To Automate Your Social Media for Female EntrepreneursVanessa Kromer
Tired of wasting time and energy trying to think of content to share on your social media platforms? Stressed over cramming to create images for your posts? Let me help you take care of it all once a week!
Social Media Analytics: Driving Traffic Through DataRyan Stewart
This presentation goes into detail about how to use your analytics and data to drive more meaningful actions, engagements and traffic from social media.
Our first social media summit! We discussed ways to leverage your social media efforts for your time, the best free apps to use to maximize engagement, marketing tips for Facebook, and so much more.
Your basic guide on hootsuite.
How to use Hootsuite to manage social media, schedule daily updates on social media platforms Twitter, Facebook ,LinkedIn,Google+ Pages, Foursquare,Myspace,Wordpress,Mixi,App Directory.
Answers to: How to use hootsuite? What is hootsuite? How to manage social media using hootsuite, Guide to hootsuite, Getting started with hootsuite. Manage social media, Tweeting From Hootsuite,Using Streams with hootsuite.Analytics on HootSuite.
How to manage your social media with HootsuiteDenise Mullinex
How to Manage Your Social Media with Hootsuite will help authors, booksellers, and publishers understand Hootsuite and what it offers including the basics of the software to how Hootsuite can help manage all your social media, why it’s important, and keeping you update by events, favorite authors, and more!
BEA 2014 Education Conference - Hootsuite can help you manage multiple social networks, schedule messages and tweets, track brand mentions, analyze social media traffic and has over 8 million satisfied users. As an author, publisher and bookseller your social media face can easily be incorporated into Hootsuite. This powerful social media dashboard can streamline your social networking tasks! Learn why managing all of your social media platforms on Hootsuite will help enable you to meet your digital marketing goals. Find out about the free version and the paid version, how to set up Hootsuite to work for you and how it works on mobile devices. Manage your social media by events, favorite authors, and more by using lists, keywords and hashtags.
Similar to 12 Tools to Boost Your Social Media Success (20)
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
2. With Buffer you can schedule updates
for your social accounts:Twitter,
Facebook, LinkedIn, Google+, Pinterest
A paid account allows you to integrate
more social accounts, schedule more
updates and have thorough statistics
3. What more to do with Buffer
• Use the Analytics section to see which posts
are clicked, retweeted and favorited
• Test titles and Subject lines and find out
which one work better
• Use the browser extension and send content
you discover directly to your Buffer instead
of Twitter
Go directly to www.buffer.com
4. Canva
An easy to use online interface to upload
pictures, edit, design and create great
pictures in the right size for your social media
Many elements of Canva are for free
New: Canva for work with magical
resizing of images for different networks
5. What more to do with CANVA
• Easily create graphics for any network including
infographics and presentations
• Use the predefined image sizes Canva provides to
always have the image in the right size
• Upload any image or photo - or use preloaded
symbols, images or graphics
Go directly to www.canva.com
6. Google Analytics
(there are many analytics tools, using one
should be mandatory for any marketer)
Analytics give you the possibility to figure
out which of your activities drive the most
traffic and which don’t work at all
Marketing without Analytics is like
flying blind in the dark
7. What Else about Analytics
• Test different campaigns, use UTM links
• Set up different dashboards to see the most
important data for you at one glance
• See how your web traffic develops, how your social
audience grows and which websites gain the most
exposure
Go directly to https://www.google.com/analytics
8. Tweetdeck
Set up one feed for every king of
information you are looking out for:
• A feed where you follow a list
• A feed where you follow a search term
• A feed where you follow aTwitter Chat
• A feed for whatever you need to watch
If yourTwitter feed gets too noisy,
Tweetdeck has the solution
9. What Else about Tweetdeck
• Are you running multiple accounts? Monitor them
all inTweetdeck
• Monitor real-time conversations, searches and much
more
• All on aTwitter-owned client
Go directly toTweetdeck
10. ManageFlitter
ManageFlitter gives you multiple options to
find these people
• Follow people from your niche
• Follow active accounts
• Follow smaller accounts that really interact on
Twitter
• Unfollow the inactives, spammers, …
If you really want to grow onTwitter, you
need to follow (and unfollow) the right
people
11. What More on ManageFlitter
• ManageFlitter shows you the best times to tweet
when most of your followers are online
à PowerPost
• ManageFlitter lets you schedule even recurring
tweets
• ManageFlitter has a powerful tweet search and
account search to find the best accounts to interact
Go directly to ManageFlitter
12. SocialOomph
You have a ton of evergreen content, but no
time to tweet it? Set up recurring queues
and let yourTwitter run on autopilot
(terrible interface, lots of features)
13. What More on SocialOomph
• Track Keywords
• Track your clicks on tweeted links
• Send automated direct messages
• Keyword search
• Sort intoTwitter Lists
• Filter Profiles
• And much more…
Go directly to
SocialOomph
14. Unfollowers
You want to send automated welcome tweets
or direct messages? Unfollowers.com does it
for you
Comes in a free version which can be
used for a trial
15. What More on Unfollowers
• Analyze your community
• FindAwesome people to connect to
• Schedule tweets
Go directly to
Unfollowers.com
16. SocialBro
(Amazing but quite expensive for larger
acounts)
Indepth analysis ofTwitter accounts
Direct message campaigns to a select
list ofTwitter accounts
Go directly to SocialBro
17. IFTTT
IfThisThenThat basically can do everything
you want if it follows the rule in the name
If This happensThen doThat
You can use IFTTT to automate your social
accounts, email and web workflows
Go directly to IFTTT
18. PostPlanner
Marketing automation for Facebook
Schedule posts
Easily identify and share content that fits
your target audience and gets likes and
shares
19. What More on PostPlanner
• PostPlanner gives you Data to help you choose the
best content to share on your Facebook Page
• PostPlanner helps you schedule your updates
• PostPlanner gives you a re-publishing feature, that
helps you repurpose your best content
Go directly to PostPlanner
20. Twitter Analytics
Do you know who your followers are?What
they are interested in?Which country they
come from?Which language they tweet?
Twitter Analytics tells you that
Twitter Analytics also gives you a lot of data
about your account growth and
performance
Go directly toTwitterAnalytics
21. FanPage Karma
Go directly to FanPage Karma
See what works and what does not, what
your competitors do and how your reach is
developing
Analyse your Facebook page – and other
Fanpages
22. More information on automation, tools and
social media can be found on our blog:
Blog.thesocialms.com