WordPress offers 10 main reasons for using it to build a website: 1) It allows getting a site up fast through easy installation and content creation. 2) It is free or low-cost for hosting and templates. 3) It allows non-technical users to easily update and manage content themselves. 4) It is search-engine friendly out of the box. 5) It can be used to easily start and run a blog. 6) Users own the code and content which is portable. 7) It offers basic taxonomy capabilities like categories and tags. 8) It allows expanding the site over time through thousands of free plugins. 9) It provides basic workflow and user role management. 10) It taps into a large,

1. 10 Reasons to Use
WordPress
DECEMBER 9, 2011

2. 1. You Need to Get a Site Up Fast
3 Easy Steps:
• Install with a click of a button –
many hosts already have it installed
• Install theme
• Add content
Balance Interactive Inc. www.BalanceInteractive.com

3. 2. You Have Limited Budget
• WordPress is free
• Hosting is free or low-cost
• Templates free or low-cost – no
designers needed
Balance Interactive Inc. www.BalanceInteractive.com

4. 3. You Want to Update Content Yourself
• If you know Word, you can use
WordPress to add or update
content
• What You See is What You Get
(WYSIWYG) Editor
• Other fields for display and SEO
Balance Interactive Inc. www.BalanceInteractive.com

5. Step 1: Pick what you want to do

6. Step 2: Add or Edit Content

7. Step 3: Edit Content

8. 4. You Want a Search-Engine Friendly Site
• Code allows search engines to
search your content
• Built-in support of things search
engines look for – headings,
page title, page description,
permalinks, pingbacks

9. 5. You Want to Start a Blog
• Separate from your main
website – or part of existing
WordPress site
• All the tools you need – see
reasons #1 (fast), 2 (cheap), & 4
(SEO)
Balance Interactive Inc. www.BalanceInteractive.com

10. 6. You Own the Code & Content
• Open source means no single
entity owns the code
• Entire site is portable from one
host to another
Balance Interactive Inc. www.BalanceInteractive.com

11. 7. You Have Basic Taxonomy
• Categories and tagging built in –
like a blog

12. Create and Add Categories and Tags

13. 8. You Want to Expand Your Site Later
• More than 17,000 FREE plug-ins
available – more added all the time
• http://wordpress.org/extend/plugins/
• Add functionality or make things easier
Balance Interactive Inc. www.BalanceInteractive.com

14. 9. You Have Basic Workflow Requirements
• Multiple users but limited
hierarchy
• Allows authors, editors, publishers,
administrators
Balance Interactive Inc. www.BalanceInteractive.com

15. 10. You Want to Tap Into Larger User
Community
• 69 million sites on WordPress
• Many user groups and forums –
online and in-person
• Many vendors to support your
growth and advanced needs
• Always being updated

16. Other Things WordPress Offers
• W3C standards compliance –
future-proof your code
• Constant security updates
• Frequent upgrades
• Open source = Always Free

17. Alternatives to WordPress
• Joomla (free, plug-ins cheap)
• Blogger (free)
• ExpressionEngine (cheap, not free)