Seneca College Support Staff: 10 Days to Speak Social Media
•Download as KEY, PDF•
0 likes•421 views
Professional speaker Travis Allison's presentation to the student support staff of Seneca College in Toronto Ontario. If you are interested in a presentation for your college or university support staff or residence life staff please contact Travis: 519.532.7366
Report
Share
Report
Share
Recommended
Seneca College
This is a presentation on the future of libraries and trends for colleges for the library team at Seneca College in Ontario.
Be the Brand: Your Professional Persona Positively Impacts Your Camp & Your F...
Come join Travis in this session exploring how building a strong personal brand and intentional acts of assisting other Camp Pros and camper families can help you grow your camp and career. Introverts and extroverts each have unique skills and abilities that can all be applied to building up the impact that you can have in the camp world. Leave this session with a list of actions, big & small, that all types of Camp Pros can use to build their own reputation and the reputation of their camps
Building a Personal Brand as an Academic or Researcher
How can you set your self up for greater career successes (even as an introvert) by being very strategic and conscientious about building your personal brand.
Travis Allison - Graphic Resumé
Speaker Travis Allison's experience and skills.
Travis is available to speak at your event. His Keynote topics are "Tell Your Story" and "Being a Significant Adult"
Email Marketing Summer Camp
Did you know that there are some REMARKABLE statistics about the effectiveness of email marketing? I know, I know, you get lots of sales emails and you just click Delete or Archive when you see them.
But answer me this: Have you EVER clicked on a link in a sales email and purchased anything?
50% of the people reading this description have. In 2014, email marketing was cited as the single most effective digital marketing channel for customer retention in the United States. For every dollar you invest in email marketing, the average return on that investment is $43 (compared to single digit returns on social media marketing).
In this session Travis will walk you through setting up effect email marketing campaigns for your summer camp. Whether you are looking for more campers or even more donations you will find some great strategies in this presentation.
Outcomes:
1. Creating effective incentives to entice prospects (campers, alumni, donors) to join your email marketing list
2. A proven, automated email follow-up sequence to increase your chances of "closing" your prospects
3. An understanding of an email marketing formula to help you sell your summer camp and it's programs.
FYK (Find Your Karen) from Go Camp Pro
The essential guide to finding (and keeping) the exact right families for your summer camp.
When you know your "Karen" (or Ken) you communicate to her/him with everything you publish.
CampHacker Marketing Treehouse - poster
This document provides marketing advice for growing a business called "Camp Hacker Marketing Treehouse". It recommends starting with defining the purpose or "why", developing target audiences and markets, telling compelling stories, using strategic marketing approaches, having conversations to engage audiences, and expanding the business's reach.
Social Media Marketing Your Summer Camp - what works right now
Online Marketing changes FAST. Come discover a new strategy for social networking (and maybe new tools) your summer camp.
We will be looking at the classics as well as Musical.ly, Periscope & SnapChat.
Recommended
Seneca College
This is a presentation on the future of libraries and trends for colleges for the library team at Seneca College in Ontario.
Be the Brand: Your Professional Persona Positively Impacts Your Camp & Your F...
Come join Travis in this session exploring how building a strong personal brand and intentional acts of assisting other Camp Pros and camper families can help you grow your camp and career. Introverts and extroverts each have unique skills and abilities that can all be applied to building up the impact that you can have in the camp world. Leave this session with a list of actions, big & small, that all types of Camp Pros can use to build their own reputation and the reputation of their camps
Building a Personal Brand as an Academic or Researcher
How can you set your self up for greater career successes (even as an introvert) by being very strategic and conscientious about building your personal brand.
Travis Allison - Graphic Resumé
Speaker Travis Allison's experience and skills.
Travis is available to speak at your event. His Keynote topics are "Tell Your Story" and "Being a Significant Adult"
Email Marketing Summer Camp
Did you know that there are some REMARKABLE statistics about the effectiveness of email marketing? I know, I know, you get lots of sales emails and you just click Delete or Archive when you see them.
But answer me this: Have you EVER clicked on a link in a sales email and purchased anything?
50% of the people reading this description have. In 2014, email marketing was cited as the single most effective digital marketing channel for customer retention in the United States. For every dollar you invest in email marketing, the average return on that investment is $43 (compared to single digit returns on social media marketing).
In this session Travis will walk you through setting up effect email marketing campaigns for your summer camp. Whether you are looking for more campers or even more donations you will find some great strategies in this presentation.
Outcomes:
1. Creating effective incentives to entice prospects (campers, alumni, donors) to join your email marketing list
2. A proven, automated email follow-up sequence to increase your chances of "closing" your prospects
3. An understanding of an email marketing formula to help you sell your summer camp and it's programs.
FYK (Find Your Karen) from Go Camp Pro
The essential guide to finding (and keeping) the exact right families for your summer camp.
When you know your "Karen" (or Ken) you communicate to her/him with everything you publish.
CampHacker Marketing Treehouse - poster
This document provides marketing advice for growing a business called "Camp Hacker Marketing Treehouse". It recommends starting with defining the purpose or "why", developing target audiences and markets, telling compelling stories, using strategic marketing approaches, having conversations to engage audiences, and expanding the business's reach.
Social Media Marketing Your Summer Camp - what works right now
Online Marketing changes FAST. Come discover a new strategy for social networking (and maybe new tools) your summer camp.
We will be looking at the classics as well as Musical.ly, Periscope & SnapChat.
Tell Your Story - Keynote Presentation
Going from "camp..." to "Oh, Wow, THAT CAMP!"
Some summer camps are still practitioners of the old campfire tradition: telling great stories.
I find that that skill set is diminishing. When I go to visit camps in the summer I rarely see that awesome moment of kids leaning forward in anticipation while a leader holds them in wrap attention with tales of adventure or of heroes overcoming great odds.
We're missing something very important.
That storytelling skill will be the one thing that we can do to fight the malaise of our industry: camp is dying.
In this keynote address, I will be talking about ways to tell the amazing stories of the transformation power of camp and showing some cool examples from the world of summer camp (and beyond!)
Together we can save camp!
Last Minute Marketing Your Summer Camp
There are many things you can do, even in the spring of the year, that can increase the number of kids at your camp this summer.
Although we all hope to have our summer sessions full early in the year, many families do not begin to think of summer activities for their children until the snow is off the ground. Google records a big spike in the numbers of searches for "summer camp" starting the beginning of April.
In this presentation Travis Allison will share some of the best ideas that he has collected for having immediate impact on your camper numbers. Many of these have been tried and tested with his clients (non-profits, agency and private camps), some are brand new ideas that camps are trying out this year.
Camp is Dying - Heroic Measures for a Life Saving Industry
With all my heart I believe that summer camp is running full-tilt toward a cliff. That crisis is one that we have created ourselves - we LOVE camp but we can't SELL camp.
In a world that no longer sees the value of summer camp we have stuck to our old messages.
In this session you will learn how to apply "business world" lessons on reaching new audiences and explaining a complicated product in simple terms. This presentation will be a mix of lecture and facilitated discussions to that you will take home a 10 Point Plan for the finding new campers in the next 18 months.
What Lady Gaga Can Teach Us About Marketing Rec Programs
Little Monsters - one thing rec. organizations have in common with Lady Gaga.
No, I'm not referring to our campers/participants, I mean that we have affectionate nicknames for the important people in our life!
Lady Gaga is a top-selling music artist because she is amazing at building and looking after her community (whom she calls her Little Monsters). Recreation Leaders can learn a lot from how Lady Gaga's treats her True Fans.
Learning Outcomes:
#1: At the conclusion of the educational program participants will be able to identify the commitment Gaga makes to her True Fans and how easy it is to do with the families in our community.
#2: At the conclusion of the educational program participants will be able to create focussed plan to build an intensive two-way relationship with the families and staff who LIVE to return to your branch or Rec Center.
#3: At the conclusion participants will be able to
take specific actions to build word of mouth referrals from your "Little Monsters".
Originally presented at MParks2016 in Traverse City, Michigan.
6 Simple Strategies You Can Use to Reach Families Who Don't Understand Camp
1) The document provides 6 strategies for reaching new families for camp, including being usable, skimmable, and offering something useful like a camp video initially. It recommends following up with a series of emails on different days that provide additional useful content and drive traffic back to the website.
2) Email is identified as the most effective marketing tool, and the document outlines a multi-step email follow up plan on different days that provides content like camp videos, questions about choosing a camp, essays on mission and values, and links to the website and blog.
3) The final strategies recommended are to be visual, repeat messaging, and tell your story by showing yourself, as people buy why an organization does something rather
10 Things Every Summer Camp Should Do On YouTube
YouTube is an essential marketing tool for any summer camp that wants to be relevant to today's families. Research shows us that customers are 65% of the way through their buying decision before they will pick up the phone to call a camp. This means that you must use any tools you can to answer ALL of their questions before they make the first contact with you.
By carefully crafting your YouTube strategy, using these 10 tips, you will find great new families who see the value in what transformations you offer for their children.
Learning Outcomes
1. learn why YouTube has been incredibly important for communicating the value of what your summer camp has to offer
2. save marketing time and money by using the CampHacker outline of most important videos you can shoot this summer
3. Be effective with your videos by applying the 10 Strategies presented in this session
There are 5 main ways to get noticed on YouTube: find the tastemakers, build community, make a lot of videos, wow them and target a niche.
10 things to do: solve a problem; make it about them; make it about you; make it about the kids, do it differently, tug at a heart string, keep it short, plan ahead, show off your food, be narrative.
The Surprising Power of Passionate Parents...Partnering Without Pain
For more great presentations check out Jack, Laura & Travis' site: http://gocamp.pro How many times have you heard a camp director friend say "This job would be so great... if there weren't so parent's involved!" or "I spend all of my time just dealing with parents. I can't get anything done".
We think there is a way to have a great relationship with your camp's parents and still focus on developing a transformative program for their children.
Effective partnerships with parents involve: figuring out what gives them stress and communicating how camp solves that problem; looking at your current camp families and figuring out which parents have been your best allies today - then getting more of them.
Outcomes:
1. Take home a template for communicating effectively with parents (including sample emails and phone scripts)
2. An understanding of the process of finding the best parents and families to fit your camp program
3. how to reach out to parents at every moment of their camp lifecycle
What Everybody Wants to Know About Great Summer Camp Alumni Relations
Follow our simple formula reach out to your camp alumni and make them feel like their contributions mattered. By helping this pool of your biggest fans understand that they will always be remembered and always welcome, you will both benefit in countless ways. Tom and Travis' camp alumni programs have raised millions of dollars, have created a boon of eager volunteers and have helped camps powerfully expand their marketing impact.
Learning Outcomes:
- Learn to utilize one of the greatest assets we have in the camp business: our alumni.
- You will understand why this is so important, and how you can take the first steps to optimizing your alumni relations.
- Learn how to build an alumni relations program that will add value to your program and increase your bottom line.
Word of Mouth Marketing Your Summer Camp - WAIC 2014
This document discusses word-of-mouth (WOM) marketing strategies for camps. It emphasizes building connections with customers to inspire confidence and create a fun experience that customers will refer to others. It outlines an ideal customer lifecycle from getting customers to know, like, and trust a camp through repeat visits and referrals. The document provides tips for camps to maximize WOM at each stage of the customer lifecycle through content, context, connection and community.
What Lady Gaga Can Teach You About Marketing Summer Camp
**Please Note: this presentation would be NOTHING with out @JackieHuba and her awesome book Monster Loyalty. Check her out: http://jackiehuba.com/
Little Monsters - one thing camp people have in common with Lady Gaga. No, I'm not referring to our campers, I mean that we have affectionate nicknames for the important people in our life.
Lady Gaga is a top-selling music artist because she is amazing at building and looking after her community (whom she calls her Little Monsters). Camp Leaders can learn a lot (and will in this session) from how Lady Gaga's treats her True Fans.
Learning Objectives
1. an understanding of the commitment Gaga makes to her True Fans and how easy it is to do with your camp families
2. a focussed plan to build an intensive two-way relationship with the campers and staff who LIVE to return to your camp.
3. specific actions you can take to build word of mouth referrals from your "Little Monsters"
CampHacker Playbook - Summer Camp Marketing Evaluation
This document provides an overview and action plan for optimizing the online marketing strategy for a summer camp. It begins with setting objectives to increase web traffic, leads, and positive social media interactions. It then outlines priorities for the website, email marketing, and content creation. The bulk of the document analyzes specific aspects of the online presence like the website, blog, search engine optimization, mobile access, and social media use. Each section provides an assessment and recommendations to improve different elements and maximize their marketing potential. The overall goal is to create an easy to use online presence that attracts new clients and cultivates the camp's image.
Find Your Ideal Customer - at CampHacker we call this "Find Your Karen"
This document provides guidance for summer camps to focus their communications and marketing on a target customer profile called "Karen." Camps are instructed to identify their Karen based on factors like having kids, being current families, and referring other families. They can then tailor their outreach and ask existing customers questions to learn more about Karen's needs, concerns, activities, and preferences in order to refine their messaging and better attract families of the desired profile.
Travis Allison, Photographer - Wedding Photography prices/rates
The Platinum Package costs $5175 and includes two professional photographers and assistants to capture the wedding from multiple perspectives. It provides 10 hours of coverage of the ceremony, preparations, formal photos, reception, and a day-after shoot. Digital photos are provided on an engraved iPad and USB sticks within 60 days, along with an $850 credit toward a wedding album.
CampHacker A.C.T. Onsite summer camp visits
This tool is for camps who are confident in the programming they offer and who are looking for a set of fresh eyes on their camp. We will be visiting camps for 2 days, looking at the way that program/staff/campers work together to lead to greater camper retention and word-of-mouth marketing. Each assessment includes a full, written report and 2 hours of consulting in the Fall.
5 Summer Camp Concepts for the Next 5 Years
The document outlines 5 concepts for summer camps over the next 5 years: 1) Focus on visuals in marketing to attract campers, 2) Get comfortable with new technologies, 3) Relax and learn about new marketing approaches, 4) Make bold statements in marketing, 5) Help parents feel less guilt if their kids don't attend camp. The overall goal is to help the summer camp industry provide such great experiences that parents no longer feel like failures if their kids don't go to camp.
Camp is Dying: Heroic Measures for a Life Saving Industry
The document discusses ideas for camps to promote themselves and save the camp industry. It suggests camps stop talking about themselves and focus on how families can see themselves at camp. Other ideas include stating the camp's purpose, making podcasts, working together as an industry, teaching others how to talk about camp, being professionals, sharing stories of camp, and staying inspired by listening to podcasts and reading newsletters and websites about camps. The overall message is the camp industry is dying and camps need to get radical to change how they promote themselves to save camps.
Talking to new summer camp parents with online video
Travis Allison's part of a presentation shared with Dr. Chris Thurber.
Modern summer camps need to do everything they can to help parents feel comfortable with sending their children. Having an online New Parents Meeting, one where you are presenting and answering their questions from in front of your video camera, can help ease their fears.
During this session Chris talked about what to say to parents to help them prepare their kids for the transition to camp. I walked people through the technology available to do free New Parents meeting online.
To be notified of future CampHacker webinars please go to http://camphacker.tv/free-summer-camp-newsletter/
Learning from Toyota - Engineering a Kaizen/Lean Summer Camp
Travis & Jack Schott of http://campingcoasttocoast.org presented at the American Camp Association National conference.
The "Lean" principles (deliver what is valuable to customer; reduce Waste; improve continuously) became well known with the Toyota Production System but has been applied in business, the service industry and even in government.
We examined how these principles could reduce waste (time and money) in the summer camp environment
Facebook Secrets of Summer Camp Marketing
Blake Sunshine of http://socialsummercamp.com and Travis Allison from http://camphacker.tv presented this free webinar for summer camp directors and marketers on effective use of Facebook.
There were two tracks that we talked about: Creating engaging content and Making effective Facebook Ads.
Watch http://camphacker.tv to see when we do the webinar again.
Getting Work Done for the PR Professional
I'm a huge fan of David Allen's book Getting Things Done. It has helped me develop strategies for managing the intense amount of work required to run our business.
In this session, delivered to the graduate PR students of Fanshawe College's Trends in Technology class, I spoke about how to implement a GTD system, offered some ideas for project management and shared some of my favourite tools.
20240607 QFM018 Elixir Reading List May 2024
Everything I found interesting about the Elixir programming ecosystem in May 2024
Webinar: Designing a schema for a Data Warehouse
Are you new to data warehouses (DWH)? Do you need to check whether your data warehouse follows the best practices for a good design? In both cases, this webinar is for you.
A data warehouse is a central relational database that contains all measurements about a business or an organisation. This data comes from a variety of heterogeneous data sources, which includes databases of any type that back the applications used by the company, data files exported by some applications, or APIs provided by internal or external services.
But designing a data warehouse correctly is a hard task, which requires gathering information about the business processes that need to be analysed in the first place. These processes must be translated into so-called star schemas, which means, denormalised databases where each table represents a dimension or facts.
We will discuss these topics:
- How to gather information about a business;
- Understanding dictionaries and how to identify business entities;
- Dimensions and facts;
- Setting a table granularity;
- Types of facts;
- Types of dimensions;
- Snowflakes and how to avoid them;
- Expanding existing dimensions and facts.
More Related Content
More from Travis Allison
Tell Your Story - Keynote Presentation
Going from "camp..." to "Oh, Wow, THAT CAMP!"
Some summer camps are still practitioners of the old campfire tradition: telling great stories.
I find that that skill set is diminishing. When I go to visit camps in the summer I rarely see that awesome moment of kids leaning forward in anticipation while a leader holds them in wrap attention with tales of adventure or of heroes overcoming great odds.
We're missing something very important.
That storytelling skill will be the one thing that we can do to fight the malaise of our industry: camp is dying.
In this keynote address, I will be talking about ways to tell the amazing stories of the transformation power of camp and showing some cool examples from the world of summer camp (and beyond!)
Together we can save camp!
Last Minute Marketing Your Summer Camp
There are many things you can do, even in the spring of the year, that can increase the number of kids at your camp this summer.
Although we all hope to have our summer sessions full early in the year, many families do not begin to think of summer activities for their children until the snow is off the ground. Google records a big spike in the numbers of searches for "summer camp" starting the beginning of April.
In this presentation Travis Allison will share some of the best ideas that he has collected for having immediate impact on your camper numbers. Many of these have been tried and tested with his clients (non-profits, agency and private camps), some are brand new ideas that camps are trying out this year.
Camp is Dying - Heroic Measures for a Life Saving Industry
With all my heart I believe that summer camp is running full-tilt toward a cliff. That crisis is one that we have created ourselves - we LOVE camp but we can't SELL camp.
In a world that no longer sees the value of summer camp we have stuck to our old messages.
In this session you will learn how to apply "business world" lessons on reaching new audiences and explaining a complicated product in simple terms. This presentation will be a mix of lecture and facilitated discussions to that you will take home a 10 Point Plan for the finding new campers in the next 18 months.
What Lady Gaga Can Teach Us About Marketing Rec Programs
Little Monsters - one thing rec. organizations have in common with Lady Gaga.
No, I'm not referring to our campers/participants, I mean that we have affectionate nicknames for the important people in our life!
Lady Gaga is a top-selling music artist because she is amazing at building and looking after her community (whom she calls her Little Monsters). Recreation Leaders can learn a lot from how Lady Gaga's treats her True Fans.
Learning Outcomes:
#1: At the conclusion of the educational program participants will be able to identify the commitment Gaga makes to her True Fans and how easy it is to do with the families in our community.
#2: At the conclusion of the educational program participants will be able to create focussed plan to build an intensive two-way relationship with the families and staff who LIVE to return to your branch or Rec Center.
#3: At the conclusion participants will be able to
take specific actions to build word of mouth referrals from your "Little Monsters".
Originally presented at MParks2016 in Traverse City, Michigan.
6 Simple Strategies You Can Use to Reach Families Who Don't Understand Camp
1) The document provides 6 strategies for reaching new families for camp, including being usable, skimmable, and offering something useful like a camp video initially. It recommends following up with a series of emails on different days that provide additional useful content and drive traffic back to the website.
2) Email is identified as the most effective marketing tool, and the document outlines a multi-step email follow up plan on different days that provides content like camp videos, questions about choosing a camp, essays on mission and values, and links to the website and blog.
3) The final strategies recommended are to be visual, repeat messaging, and tell your story by showing yourself, as people buy why an organization does something rather
10 Things Every Summer Camp Should Do On YouTube
YouTube is an essential marketing tool for any summer camp that wants to be relevant to today's families. Research shows us that customers are 65% of the way through their buying decision before they will pick up the phone to call a camp. This means that you must use any tools you can to answer ALL of their questions before they make the first contact with you.
By carefully crafting your YouTube strategy, using these 10 tips, you will find great new families who see the value in what transformations you offer for their children.
Learning Outcomes
1. learn why YouTube has been incredibly important for communicating the value of what your summer camp has to offer
2. save marketing time and money by using the CampHacker outline of most important videos you can shoot this summer
3. Be effective with your videos by applying the 10 Strategies presented in this session
There are 5 main ways to get noticed on YouTube: find the tastemakers, build community, make a lot of videos, wow them and target a niche.
10 things to do: solve a problem; make it about them; make it about you; make it about the kids, do it differently, tug at a heart string, keep it short, plan ahead, show off your food, be narrative.
The Surprising Power of Passionate Parents...Partnering Without Pain
For more great presentations check out Jack, Laura & Travis' site: http://gocamp.pro How many times have you heard a camp director friend say "This job would be so great... if there weren't so parent's involved!" or "I spend all of my time just dealing with parents. I can't get anything done".
We think there is a way to have a great relationship with your camp's parents and still focus on developing a transformative program for their children.
Effective partnerships with parents involve: figuring out what gives them stress and communicating how camp solves that problem; looking at your current camp families and figuring out which parents have been your best allies today - then getting more of them.
Outcomes:
1. Take home a template for communicating effectively with parents (including sample emails and phone scripts)
2. An understanding of the process of finding the best parents and families to fit your camp program
3. how to reach out to parents at every moment of their camp lifecycle
What Everybody Wants to Know About Great Summer Camp Alumni Relations
Follow our simple formula reach out to your camp alumni and make them feel like their contributions mattered. By helping this pool of your biggest fans understand that they will always be remembered and always welcome, you will both benefit in countless ways. Tom and Travis' camp alumni programs have raised millions of dollars, have created a boon of eager volunteers and have helped camps powerfully expand their marketing impact.
Learning Outcomes:
- Learn to utilize one of the greatest assets we have in the camp business: our alumni.
- You will understand why this is so important, and how you can take the first steps to optimizing your alumni relations.
- Learn how to build an alumni relations program that will add value to your program and increase your bottom line.
Word of Mouth Marketing Your Summer Camp - WAIC 2014
This document discusses word-of-mouth (WOM) marketing strategies for camps. It emphasizes building connections with customers to inspire confidence and create a fun experience that customers will refer to others. It outlines an ideal customer lifecycle from getting customers to know, like, and trust a camp through repeat visits and referrals. The document provides tips for camps to maximize WOM at each stage of the customer lifecycle through content, context, connection and community.
What Lady Gaga Can Teach You About Marketing Summer Camp
**Please Note: this presentation would be NOTHING with out @JackieHuba and her awesome book Monster Loyalty. Check her out: http://jackiehuba.com/
Little Monsters - one thing camp people have in common with Lady Gaga. No, I'm not referring to our campers, I mean that we have affectionate nicknames for the important people in our life.
Lady Gaga is a top-selling music artist because she is amazing at building and looking after her community (whom she calls her Little Monsters). Camp Leaders can learn a lot (and will in this session) from how Lady Gaga's treats her True Fans.
Learning Objectives
1. an understanding of the commitment Gaga makes to her True Fans and how easy it is to do with your camp families
2. a focussed plan to build an intensive two-way relationship with the campers and staff who LIVE to return to your camp.
3. specific actions you can take to build word of mouth referrals from your "Little Monsters"
CampHacker Playbook - Summer Camp Marketing Evaluation
This document provides an overview and action plan for optimizing the online marketing strategy for a summer camp. It begins with setting objectives to increase web traffic, leads, and positive social media interactions. It then outlines priorities for the website, email marketing, and content creation. The bulk of the document analyzes specific aspects of the online presence like the website, blog, search engine optimization, mobile access, and social media use. Each section provides an assessment and recommendations to improve different elements and maximize their marketing potential. The overall goal is to create an easy to use online presence that attracts new clients and cultivates the camp's image.
Find Your Ideal Customer - at CampHacker we call this "Find Your Karen"
This document provides guidance for summer camps to focus their communications and marketing on a target customer profile called "Karen." Camps are instructed to identify their Karen based on factors like having kids, being current families, and referring other families. They can then tailor their outreach and ask existing customers questions to learn more about Karen's needs, concerns, activities, and preferences in order to refine their messaging and better attract families of the desired profile.
Travis Allison, Photographer - Wedding Photography prices/rates
The Platinum Package costs $5175 and includes two professional photographers and assistants to capture the wedding from multiple perspectives. It provides 10 hours of coverage of the ceremony, preparations, formal photos, reception, and a day-after shoot. Digital photos are provided on an engraved iPad and USB sticks within 60 days, along with an $850 credit toward a wedding album.
CampHacker A.C.T. Onsite summer camp visits
This tool is for camps who are confident in the programming they offer and who are looking for a set of fresh eyes on their camp. We will be visiting camps for 2 days, looking at the way that program/staff/campers work together to lead to greater camper retention and word-of-mouth marketing. Each assessment includes a full, written report and 2 hours of consulting in the Fall.
5 Summer Camp Concepts for the Next 5 Years
The document outlines 5 concepts for summer camps over the next 5 years: 1) Focus on visuals in marketing to attract campers, 2) Get comfortable with new technologies, 3) Relax and learn about new marketing approaches, 4) Make bold statements in marketing, 5) Help parents feel less guilt if their kids don't attend camp. The overall goal is to help the summer camp industry provide such great experiences that parents no longer feel like failures if their kids don't go to camp.
Camp is Dying: Heroic Measures for a Life Saving Industry
The document discusses ideas for camps to promote themselves and save the camp industry. It suggests camps stop talking about themselves and focus on how families can see themselves at camp. Other ideas include stating the camp's purpose, making podcasts, working together as an industry, teaching others how to talk about camp, being professionals, sharing stories of camp, and staying inspired by listening to podcasts and reading newsletters and websites about camps. The overall message is the camp industry is dying and camps need to get radical to change how they promote themselves to save camps.
Talking to new summer camp parents with online video
Travis Allison's part of a presentation shared with Dr. Chris Thurber.
Modern summer camps need to do everything they can to help parents feel comfortable with sending their children. Having an online New Parents Meeting, one where you are presenting and answering their questions from in front of your video camera, can help ease their fears.
During this session Chris talked about what to say to parents to help them prepare their kids for the transition to camp. I walked people through the technology available to do free New Parents meeting online.
To be notified of future CampHacker webinars please go to http://camphacker.tv/free-summer-camp-newsletter/
Learning from Toyota - Engineering a Kaizen/Lean Summer Camp
Travis & Jack Schott of http://campingcoasttocoast.org presented at the American Camp Association National conference.
The "Lean" principles (deliver what is valuable to customer; reduce Waste; improve continuously) became well known with the Toyota Production System but has been applied in business, the service industry and even in government.
We examined how these principles could reduce waste (time and money) in the summer camp environment
Facebook Secrets of Summer Camp Marketing
Blake Sunshine of http://socialsummercamp.com and Travis Allison from http://camphacker.tv presented this free webinar for summer camp directors and marketers on effective use of Facebook.
There were two tracks that we talked about: Creating engaging content and Making effective Facebook Ads.
Watch http://camphacker.tv to see when we do the webinar again.
Getting Work Done for the PR Professional
I'm a huge fan of David Allen's book Getting Things Done. It has helped me develop strategies for managing the intense amount of work required to run our business.
In this session, delivered to the graduate PR students of Fanshawe College's Trends in Technology class, I spoke about how to implement a GTD system, offered some ideas for project management and shared some of my favourite tools.
More from Travis Allison (20)
Camp is Dying - Heroic Measures for a Life Saving Industry
Camp is Dying - Heroic Measures for a Life Saving Industry
What Lady Gaga Can Teach Us About Marketing Rec Programs
What Lady Gaga Can Teach Us About Marketing Rec Programs
6 Simple Strategies You Can Use to Reach Families Who Don't Understand Camp
6 Simple Strategies You Can Use to Reach Families Who Don't Understand Camp
The Surprising Power of Passionate Parents...Partnering Without Pain
The Surprising Power of Passionate Parents...Partnering Without Pain
What Everybody Wants to Know About Great Summer Camp Alumni Relations
What Everybody Wants to Know About Great Summer Camp Alumni Relations
Word of Mouth Marketing Your Summer Camp - WAIC 2014
Word of Mouth Marketing Your Summer Camp - WAIC 2014
What Lady Gaga Can Teach You About Marketing Summer Camp
What Lady Gaga Can Teach You About Marketing Summer Camp
CampHacker Playbook - Summer Camp Marketing Evaluation
CampHacker Playbook - Summer Camp Marketing Evaluation
Find Your Ideal Customer - at CampHacker we call this "Find Your Karen"
Find Your Ideal Customer - at CampHacker we call this "Find Your Karen"
Travis Allison, Photographer - Wedding Photography prices/rates
Travis Allison, Photographer - Wedding Photography prices/rates
Camp is Dying: Heroic Measures for a Life Saving Industry
Camp is Dying: Heroic Measures for a Life Saving Industry
Talking to new summer camp parents with online video
Talking to new summer camp parents with online video
Learning from Toyota - Engineering a Kaizen/Lean Summer Camp
Learning from Toyota - Engineering a Kaizen/Lean Summer Camp
Recently uploaded
20240607 QFM018 Elixir Reading List May 2024
Everything I found interesting about the Elixir programming ecosystem in May 2024
Webinar: Designing a schema for a Data Warehouse
Are you new to data warehouses (DWH)? Do you need to check whether your data warehouse follows the best practices for a good design? In both cases, this webinar is for you.
A data warehouse is a central relational database that contains all measurements about a business or an organisation. This data comes from a variety of heterogeneous data sources, which includes databases of any type that back the applications used by the company, data files exported by some applications, or APIs provided by internal or external services.
But designing a data warehouse correctly is a hard task, which requires gathering information about the business processes that need to be analysed in the first place. These processes must be translated into so-called star schemas, which means, denormalised databases where each table represents a dimension or facts.
We will discuss these topics:
- How to gather information about a business;
- Understanding dictionaries and how to identify business entities;
- Dimensions and facts;
- Setting a table granularity;
- Types of facts;
- Types of dimensions;
- Snowflakes and how to avoid them;
- Expanding existing dimensions and facts.
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
Choosing The Best AWS Service For Your Website + API.pptx
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
June Patch Tuesday
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
Artificial Intelligence for XMLDevelopment
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
Taking AI to the Next Level in Manufacturing.pdf
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Digital Marketing Trends in 2024 | Guide for Staying Ahead
https://www.wask.co/ebooks/digital-marketing-trends-in-2024
Feeling lost in the digital marketing whirlwind of 2024? Technology is changing, consumer habits are evolving, and staying ahead of the curve feels like a never-ending pursuit. This e-book is your compass. Dive into actionable insights to handle the complexities of modern marketing. From hyper-personalization to the power of user-generated content, learn how to build long-term relationships with your audience and unlock the secrets to success in the ever-shifting digital landscape.
Best 20 SEO Techniques To Improve Website Visibility In SERP
Boost your website's visibility with proven SEO techniques! Our latest blog dives into essential strategies to enhance your online presence, increase traffic, and rank higher on search engines. From keyword optimization to quality content creation, learn how to make your site stand out in the crowded digital landscape. Discover actionable tips and expert insights to elevate your SEO game.
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
ABSTRACT: A prima vista, un mattoncino Lego e la backdoor XZ potrebbero avere in comune il fatto di essere entrambi blocchi di costruzione, o dipendenze di progetti creativi e software. La realtà è che un mattoncino Lego e il caso della backdoor XZ hanno molto di più di tutto ciò in comune.
Partecipate alla presentazione per immergervi in una storia di interoperabilità, standard e formati aperti, per poi discutere del ruolo importante che i contributori hanno in una comunità open source sostenibile.
BIO: Sostenitrice del software libero e dei formati standard e aperti. È stata un membro attivo dei progetti Fedora e openSUSE e ha co-fondato l'Associazione LibreItalia dove è stata coinvolta in diversi eventi, migrazioni e formazione relativi a LibreOffice. In precedenza ha lavorato a migrazioni e corsi di formazione su LibreOffice per diverse amministrazioni pubbliche e privati. Da gennaio 2020 lavora in SUSE come Software Release Engineer per Uyuni e SUSE Manager e quando non segue la sua passione per i computer e per Geeko coltiva la sua curiosità per l'astronomia (da cui deriva il suo nickname deneb_alpha).
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Main news related to the CCS TSI 2023 (2023/1695)
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
UiPath Test Automation using UiPath Test Suite series, part 6
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays, June 2024 with Maria Copot 20
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Skybuffer SAM4U tool for SAP license adoption
Manage and optimize your license adoption and consumption with SAM4U, an SAP free customer software asset management tool.
SAM4U, an SAP complimentary software asset management tool for customers, delivers a detailed and well-structured overview of license inventory and usage with a user-friendly interface. We offer a hosted, cost-effective, and performance-optimized SAM4U setup in the Skybuffer Cloud environment. You retain ownership of the system and data, while we manage the ABAP 7.58 infrastructure, ensuring fixed Total Cost of Ownership (TCO) and exceptional services through the SAP Fiori interface.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
Unlock the Future of Search with MongoDB Atlas_ Vector Search Unleashed.pdf
Discover how MongoDB Atlas and vector search technology can revolutionize your application's search capabilities. This comprehensive presentation covers:
* What is Vector Search?
* Importance and benefits of vector search
* Practical use cases across various industries
* Step-by-step implementation guide
* Live demos with code snippets
* Enhancing LLM capabilities with vector search
* Best practices and optimization strategies
Perfect for developers, AI enthusiasts, and tech leaders. Learn how to leverage MongoDB Atlas to deliver highly relevant, context-aware search results, transforming your data retrieval process. Stay ahead in tech innovation and maximize the potential of your applications.
#MongoDB #VectorSearch #AI #SemanticSearch #TechInnovation #DataScience #LLM #MachineLearning #SearchTechnology
Recently uploaded (20)
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
WeTestAthens: Postman's AI & Automation Techniques
WeTestAthens: Postman's AI & Automation Techniques
Digital Marketing Trends in 2024 | Guide for Staying Ahead
Digital Marketing Trends in 2024 | Guide for Staying Ahead
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Unlock the Future of Search with MongoDB Atlas_ Vector Search Unleashed.pdf
Unlock the Future of Search with MongoDB Atlas_ Vector Search Unleashed.pdf
Seneca College Support Staff: 10 Days to Speak Social Media
- 1. Walking Maverick exists to build community in organizations so that those organizations can serve others.
- 2. 10 days to speaking social
- 3. tom currah
- 4. *actual vintage photo of Tom tom currah
- 5. who are you?
- 6. say you work at a modern college
- 7. I work at a modern college say you work at a modern college
- 8. easy
- 10. people don’t buy what you do, they buy WHY you do it.
- 11. WHY, man?
- 12. Simon Sinek (not me!)
- 13. Simon Sinek Watch the first 5 minutes at http://zoic.ca/start_with_why
- 14. Ask yourself (and your staff/students)
- 15. What is your contribution?
- 16. What is your impact?
- 17. What would you do with a magic wand?
- 18. What do you do that others do not?
- 19. To ____________, So that ________.
- 20. Walking Maverick exists to build community in organizations so that those organizations can serve others.
- 21. 10 Days...
- 22. It’s not about the tools
- 23. (except when it is...)
- 25. Start at the start
- 26. your foundation
- 28. I WANT TO I do it! DO IT! front page challenge
- 29. Remember: It’s a visual medium
- 30. Show, don’t tell
- 33. have an email newsletter
- 34. teach them
- 35. solve a problem for them
- 36. Use the phone
- 37. the best camera
- 38. tatango.com
- 39. whatsapp.com
- 40. Be social... old school
- 41. chat with them
- 42. answer questions on talkshoe
- 43. Be consistent
- 46. Policy power
- 47. Train them
- 48. Set them free.
- 49. Be there
- 50. not: Be Perfect
- 51. Go where the people are
- 52. i lv on FB!
- 53. YouTube is my tv
- 54. BONUS DAY?!?!
- 55. Monitor what is said about you
- 57. photos superbomba.tumblr.com style thanks to @jessedee for the visual inspiration
- 58. 10 days to speak social media
- 59. Travis Allison is swell! You can email him! travis@walkingmaverick.com Give that fella a call! 519.532.7366 @zoic
- 60. Travis Allison Walking Maverick Consulting 519.532.7366 travis@walkingmaverick.com @zoic
- 61. inspiration: The visual style of this presentation is heavily influenced by @JesseDee. Check it: www.slideshare.net /jessedee
Editor's Notes
- TEST presenter view\n
- \n
- \n
- \n
- \n
- \n
- \n
- easy and effective communication\n
- all communications (social media or other) needs to communicate something basic\n
- \n
- is what makes you distinct/ unique to every other program, option, activity. Gets you the right people\n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- ... to speaking social\n
- \n
- \n
- \n
- \n
- website: usable (draw Woodstock -40 choices, paradox), Search-able (Draw Calgary - 11 choices)\n
- \n
- \n
- \n
- \n
- use videos\n
- and Photos\n
- \n
- \n
- What are your “How do I”?\n
- \n
- also the best facebook updater, blog poster, twitterer - B/C it’s there.\n
- \n
- \n
- \n
- built into website\n
- arrange time to answer questions\n
- \n
- at least weekly\n
- \n
- at least weekly\n
- initial plus updates yearly. \n
- \n
- \n
- your clients and competitors are already there\n
- \n
- \n
- \n
- \n
- \n
- your name (staff names?), your group/activities’ name, your industry: “ontario college inter-murals” “bilingual camp quebec”, your closest competitor\n
- \n
- \n
- \n
- \n
- \n