Propaganda techniques

1. HAPPY TUESDAY
GRADE 8!

2. Read the items carefully then
identify the persuasive device
used on each statement.
Choose the letter that
corresponds to your answer.
2

3. 1. In a recent TV commercial of a
food supplement, they show a guy
who became Hulk after drinking
their product.
3
A. Bandwagon C. testimonial
B. Humor D. product comparison

4. 2. An endorser of a detergent
said, “Everyone’s using Clean!
Be clean with Baby Clean!”
4
A. Bandwagon C. testimonial
B. Humor D. product comparison

5. 3. A brand of toothpaste emphasizes that
cavity will soon ruin your beautiful teeth,
therefore their product will help you keep
your smile beautiful.
5
A. ASSOCIATION C. testimonial
B. FEAR D. REPETITION

6. 4. An advertisement of a new
brand of shampoo uses the sound
of running water in its
background.
6
A. Bandwagon C. testimonial
B. Humor D. ASSOCIATION

7. 5. A politician uses a jingle
with repeated lyrics: Vote wisely,
vote Wesley. Vote wisely, vote
Wesley. Vote wisely, vote Wesley!
7
A. ASSOCIATION C. testimonial
B. FEAR D. REPETITION

8. 6. A political ad uses these words:
Maasahan. Matapat. Mapagmahal.
Malou for Senator!
8
A. HUMOR C. INTENSITY
B. FEAR D. REPETITION

9. 7.Buy this product for 499.00 and
your get the second item for
150.00.
9
A. HUMOR C. INTENSITY
B. FEAR D. BRIBERY

10. 8. A popular actor says that when
it comes to buying gifts for his
family, he always chooses to buy
from SM Malls.
10
A. HUMOR C. TESTIMONIAL
B. FEAR D. BRIBERY

11. 9. A cigarette box contains
graphic pictures of what could
possibly happen if people continue
to use the product.
11
A. HUMOR C. TESTIMONIAL
B. FEAR D. BRIBERY

12. 10. A review center
advertisement used this
statement: “Universities have
faith in us!”
12
A. ASSOCIATION C. testimonial
B. BANDWAGON D. REPETITION

13. KEY TO CORRECTION
13

14. 1. In a recent TV commercial of a
food supplement, they show a guy
who became Hulk after drinking
their product.
14
A. Bandwagon C. testimonial
B. Humor D. product comparison

15. 2. An endorser of a detergent
said, “Everyone’s using Clean!
Be clean with Baby Clean!”
15
A. Bandwagon C. testimonial
B. Humor D. product comparison

16. 3. A brand of toothpaste emphasizes that
cavity will soon ruin your beautiful teeth,
therefore their product will help you keep
your smile beautiful.
16
A. ASSOCIATION C. testimonial
B. FEAR D. REPETITION

17. 4. An advertisement of a new
brand of shampoo uses the sound
of running water in its
background.
17
A. Bandwagon C. testimonial
B. Humor D. ASSOCIATION

18. 5. A politician uses a jingle
with repeated lyrics: Vote wisely,
vote Wesley. Vote wisely, vote
Wesley. Vote wisely, vote Wesley!
18
A. ASSOCIATION C. testimonial
B. FEAR D. REPETITION

19. 6. A political ad uses these words:
Maasahan. Matapat. Mapagmahal.
Malou for Senator!
19
A. HUMOR C. INTENSITY
B. FEAR D. REPETITION

20. 7.Buy this product for 499.00 and
your get the second item for
150.00.
20
A. HUMOR C. INTENSITY
B. FEAR D. BRIBERY

21. 8. A popular actor says that when
it comes to buying gifts for his
family, he always chooses to buy
from SM Malls.
21
A. HUMOR C. TESTIMONIAL
B. FEAR D. BRIBERY

22. 9. A cigarette box contains
graphic pictures of what could
possibly happen if people continue
to use the product.
22
A. HUMOR C. TESTIMONIAL
B. FEAR D. BRIBERY

23. 10. A review center
advertisement used this
statement: “Universities have
faith in us!”
23
A. ASSOCIATION C. testimonial
B. BANDWAGON D. REPETITION