The document provides guidance on property exhibition basics and best practices. It discusses initiating the exhibition process such as choosing the right event, stall size, and location. It also covers pre-exhibition setup like selecting projects and designs, pricing, materials, and training staff. During the exhibition, it recommends setting up the stall and team, providing information to customers, and collecting leads. Post-exhibition steps include cleanup, passing leads to the site team, and follow ups. Key tips highlighted are selecting an experienced exhibition team, briefing them in advance, making the stall ready early, and focusing on customers and follow ups.