My presentation to Market STL 2010 on how to tweak your WordPress blog and achieve high rankings in the search engines.

1. Whipping WordPress into SEO Shape Ben Cook @Skitzzo Network Solutions SEO Manager

2. Why WordPress? = Image source: http://www.flickr.com/photos/rossbelmont/4199818571

3. Do NOT :

4. Permalinks

5. Meta Data (title, description, etc)

6. Categories & Tags

7. Categories & Tags

8. Do NOT :

9. Plugins

10. SEO Smart Links

11. Y.A.R.P.P. What it does: Automatically generates related links based on post content SEO Benefit: Topically relevant internal linking & provides another path to your content

12. Yoast Breadcrumbs What it does: Creates links based on site structure SEO Benefit: Keyword-rich internal linking to category pages

13. Widget Logic (Advanced) What it does: Allows users to vary sidebar content based on page, category, tag etc. SEO Benefit: Topically relevant & keyword-rich internal linking

14. Ben Cook Contact info: WPblogger.com @Skitzzo Questions?