Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Whipping WordPress into SEO Shape


Published on

My presentation to Market STL 2010 on how to tweak your WordPress blog and achieve high rankings in the search engines.

Published in: Self Improvement
  • Be the first to comment

  • Be the first to like this

Whipping WordPress into SEO Shape

  1. 1. Whipping WordPress into SEO Shape Ben Cook @Skitzzo Network Solutions SEO Manager
  2. 2. Why WordPress? = Image source:
  3. 3. Do NOT :
  4. 4. Permalinks
  5. 5. Meta Data (title, description, etc)
  6. 6. Categories & Tags
  7. 7. Categories & Tags
  8. 8. Do NOT :
  9. 9. Plugins
  10. 10. SEO Smart Links
  11. 11. Y.A.R.P.P. What it does: Automatically generates related links based on post content SEO Benefit: Topically relevant internal linking & provides another path to your content
  12. 12. Yoast Breadcrumbs What it does: Creates links based on site structure SEO Benefit: Keyword-rich internal linking to category pages
  13. 13. Widget Logic (Advanced) What it does: Allows users to vary sidebar content based on page, category, tag etc. SEO Benefit: Topically relevant & keyword-rich internal linking
  14. 14. Ben Cook Contact info: @Skitzzo Questions?