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Format:
Is the formatting of the memo correct (heading, spacing,
margins, font)?
Format:
Is the formatting of the memo correct (use of highlighting
techniques, tables/graphs/charts, effective white space)?
Substance:
Does the memo incorporate thorough research and contain
sufficient concrete details to be credible and easily understood?
Substance:
Does the memo appear innovative and effectively present
solution(s) that represent originality in thought?
Rhetorical strategies:
Is the tone and vocabulary appropriate for the audience?
Rhetorical strategies:
Has the writer made a good case for why this issue is important,
and to whom?
Cohesion:
Does each paragraph have only one main idea? Does each
sentence connect to the next?
Mechanics:
Is the memo free of spelling, mechanical, usage, punctuation,
and grammar errors?
Research:
Is the research thorough, effectively used and presented, and
accurately supports ideas?
Research:
Is the sources list correctly formatted? Do the sources appear
credible?

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The approach at University of Liverpool.pptx
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ElementFormatIs the formatting of the memo correct (heading, .docx

  • 1. Element Format: Is the formatting of the memo correct (heading, spacing, margins, font)? Format: Is the formatting of the memo correct (use of highlighting techniques, tables/graphs/charts, effective white space)? Substance: Does the memo incorporate thorough research and contain sufficient concrete details to be credible and easily understood? Substance: Does the memo appear innovative and effectively present solution(s) that represent originality in thought? Rhetorical strategies: Is the tone and vocabulary appropriate for the audience? Rhetorical strategies: Has the writer made a good case for why this issue is important, and to whom? Cohesion: Does each paragraph have only one main idea? Does each sentence connect to the next? Mechanics: Is the memo free of spelling, mechanical, usage, punctuation, and grammar errors? Research: Is the research thorough, effectively used and presented, and
  • 2. accurately supports ideas? Research: Is the sources list correctly formatted? Do the sources appear credible?