Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Web 2.0

835,819 views

Published on

what you need to become web 2.0

Published in: Technology, Education
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Girls for sex in your area are there: tinyurl.com/areahotsex
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Sex in your area is here: ♥♥♥ http://bit.ly/2F90ZZC ♥♥♥
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Dating direct: ♥♥♥ http://bit.ly/2F90ZZC ♥♥♥
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (Unlimited) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/qURD } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/qURD } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/qURD } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/qURD } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/qURD } ......................................................................................................................... Download doc Ebook here { https://soo.gd/qURD } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Web 2.0

  1. 3. Web 1.0 was Commerce Web 2.0 is People - Ross Mayfield Web 2.0 seems to be like Pink Floyd lyrics: It can mean different things to different people, depending upon the your state of mind. - Kevin Maney
  2. 4. Introduction <ul><li>The concept of &quot;Web 2.0&quot; began with a conference brainstorming session between O'Reilly and MediaLive International in 2004 </li></ul><ul><li>The phrase &quot;Web 2.0&quot; hints at an improved form of the World Wide Web </li></ul><ul><li>Emphasizing tools and platforms that enable the user to Tag, Blog, Comment, Modify, Augment, Rank, etc. </li></ul><ul><li>The more explicit synonym of &quot;Participatory Web&quot; </li></ul>
  3. 5. Principles of Web 2.0
  4. 6. No Products but Services <ul><li>“ There are no products, only solutions” </li></ul><ul><li>Not what customer wants but why they want </li></ul><ul><li>A problem solving approach </li></ul><ul><li>Simple Solutions </li></ul>
  5. 7. Customization <ul><li>Every individual is unique </li></ul><ul><li>Some people want to be different </li></ul><ul><li>Allow him to choose instead of forcing him to use what you have made </li></ul><ul><li>Make him feel home </li></ul><ul><li>e.g. </li></ul><ul><ul><li>My yahoo, Google Homepage, myspace </li></ul></ul><ul><ul><li>Firefox extensions </li></ul></ul><ul><li>e.g. (This slide is better for reading online ) </li></ul>
  6. 8. Customization <ul><li>Every individual is unique </li></ul><ul><li>Allow him to choose instead of forcing him to use what you have made </li></ul><ul><li>Some people want to be different </li></ul><ul><li>Make him feel home </li></ul><ul><li>e.g. </li></ul><ul><li>My yahoo, Google Homepage, myspace, my naukri?? </li></ul><ul><li>Firefox extensions </li></ul><ul><li>e.g (This slide is better for taking printouts) . </li></ul>
  7. 9. Focus on the “Long Tail” <ul><li>Reach out to the entire web </li></ul><ul><li>To the edges and not just to the centre, to the long tail and not the just the head </li></ul><ul><li>Leverage customer-self service </li></ul><ul><li>e.g. Google, StumbleUpon, orkut </li></ul>
  8. 10. Harnessing Collective Intelligence <ul><li>Network effects from user contribution are the key to market dominance in Web 2.0 era </li></ul><ul><li>The Wisdom of crowds – Users add value </li></ul><ul><ul><li>Amazon, ebay - User reviews, similar items, most popular, </li></ul></ul><ul><ul><li>Wikipedia – content can be added/edited by any web user, </li></ul></ul><ul><ul><li>Flickr – tagging images </li></ul></ul><ul><ul><li>Cloudmark – Spam emails </li></ul></ul>
  9. 11. Harnessing Collective Intelligence.. <ul><li>Some systems,designed to encourage participation </li></ul><ul><ul><li>Pay for people to do it – ‘gimme five’ </li></ul></ul><ul><ul><li>Get volunteers to perform the same task </li></ul></ul><ul><ul><ul><li>Inspired by the open source community </li></ul></ul></ul><ul><ul><li>Mutual benefits e.g. P2P sharing </li></ul></ul>
  10. 12. Harnessing Collective Intelligence <ul><li>But only a small percentage of users will go to the trouble of adding value to your applications via explicit means. </li></ul><ul><li>Therefore web 2.0 companies set inclusive defaults for aggregating user data and building value as side effect of ordinary use of the application. </li></ul><ul><li>It requires radical experiment in trust </li></ul><ul><li>“ with enough eyeballs, all bugs are shallow” </li></ul><ul><li>- Eric Raymond </li></ul>
  11. 13. Specialized Database <ul><li>Every significant application to date has been backed by a specialized database </li></ul><ul><ul><li>E.g. Amazon, Google, Ebay </li></ul></ul><ul><li>Database management is the core competency of Web 2.0 companies </li></ul><ul><li>“ infoware” rather than merely “software” </li></ul>
  12. 14. Who owns the data <ul><li>Control over data has led to market control and oversized financial returns </li></ul><ul><li>It will provide a sustainable competitive advantage to the company </li></ul><ul><li>Especially is data sources are expensive to create or amenable to increasing returns via network effects </li></ul><ul><li>Race is to own certain classes of core data e.g. naukri.com, 99acre, yahoo </li></ul>
  13. 15. End of the Software Release Cycle <ul><li>“ Release Early and Release Often” </li></ul><ul><li>“ Perpetual BETA” </li></ul><ul><li>Daily operations must become a core competency </li></ul><ul><li>Software will cease to perform unless it is maintained on a daily basis </li></ul>
  14. 16. End of the Software Release Cycle.. <ul><li>Automate the maintenance process </li></ul><ul><li>Real time monitoring of user behavior </li></ul><ul><ul><li>Microsoft – upgrades every 2-3 yr </li></ul></ul><ul><ul><li>Flickr- Deploy new build up to every half hr </li></ul></ul><ul><li>“ Put two or three new features on some part of the site everyday, and if user don’t adopt them, take them out. If they like them roll them out on entire site” - Anonymous </li></ul>
  15. 17. Software above the level of a Single Device <ul><li>The PC is no longer the only access device for internet applications </li></ul><ul><li>Applications that are limited to a single device are less valuable than those that are connected. </li></ul><ul><li>Design your application from the get-go to integrate services across handheld devices, PCs, and internet servers. </li></ul>
  16. 18. Benefits of Web 2.0 <ul><li>Recruitment: </li></ul><ul><li>Due to the cutting-edge underlying technologies and usability-focused interfaces (the ‘cool’ factor) </li></ul><ul><li>Organisations adopting Web 2.0 tend to attract sophisticated, high-caliber technical candidates. </li></ul><ul><li>Reduced cost: </li></ul><ul><li>Not only are Web 2.0 offerings low-cost, but the same techniques can also be applied to existing (non-Web 2.0) products and services, lowering costs. </li></ul><ul><li>For example, wikis can enable your users to build documentation and knowledge base systems, with relatively little investment from yourself. </li></ul>
  17. 19. <ul><li>Loyalty </li></ul><ul><li>The open, participatory Web 2.0 environment encourages user contribution, enhancing customer loyalty and lifespan. </li></ul><ul><li>Marketing/PR. </li></ul><ul><li>By taking advantage of the aforementioned benefits, marketing and PR teams can implement low-cost, wide-coverage, viral strategies. </li></ul><ul><li>Search Engine Optimisation (SEO) </li></ul><ul><li>Web 2.0 delivery mechanisms - such as Blogs and RSS - significantly enhance search engine exposure through their distributed nature </li></ul>Benefits of Web 2.0
  18. 20. Summing Up <ul><li>No products but solutions </li></ul><ul><li>Customization ability </li></ul><ul><li>Focus on long tail </li></ul><ul><li>Users add value </li></ul><ul><li>Specialized Database </li></ul><ul><li>Perpetual Beta </li></ul><ul><li>Software above the level of single device </li></ul>
  19. 21. So Far So Good <ul><li>In the year and a half since, the term &quot;Web 2.0&quot; has clearly taken hold, with more than 9.5 million citations in Google. </li></ul>2005 2006
  20. 22. What Next ??
  21. 23. Web 3.0 <ul><li>This term that has been coined to describe the Semantic Web </li></ul><ul><li>It promises to “organize the world’s information” </li></ul><ul><li>Can reason about information and make new conclusions </li></ul>
  22. 24. Thank you ! Satyajeet Singh (satyajeet.singh@yahoo.com)

×