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Web 2 0


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Web 2 0

  2. 2. What is WEB 2.0 ? <ul><li>I t is Second generation of services available on the Web </li></ul><ul><li>Google is now seen as the torch bearer of the term by the media </li></ul><ul><li>From a technology perspective Web 2.0 uses AJAX, Mashups and RSS predominantly </li></ul><ul><li>“ It's a story about community and collaboration on a scale never seen before.” </li></ul>
  3. 3. What is the Diff. Between WEB 1.0 and WEB 2.0 ? <ul><li>Open standards Base : Ensure service connectivity is reliable </li></ul><ul><li>Less investment required : Companies can get far without a massive investment meaning companies can quickly be incubated to spread the risk. </li></ul><ul><li>Better Browsers : New format support, RSS etc enriches the user experience </li></ul><ul><li>Powerful development environments : AJAX is young but powerful and holds the promise of being easier to use compared to J2EE </li></ul><ul><li>Device convergance : Ability to access the web from a multitude of devices means on-demand services are more functional for real everyday use. </li></ul>
  4. 4. What is the Diff. Between WEB 1.0 and WEB 2.0 ?
  5. 5. Social Trends <ul><li>Spread of Broadband </li></ul><ul><ul><ul><li>Increasingly ubiquitous connections. </li></ul></ul></ul><ul><li>A generation of “web natives” </li></ul><ul><ul><ul><li>Living on the web Social networking; blogging; instant messenger </li></ul></ul></ul><ul><li>Create, not just consume </li></ul><ul><li>Some hard lessons about data ownership </li></ul><ul><ul><ul><li>Don’t steal my data; don’t lock me in </li></ul></ul></ul>
  6. 6. Business Trends <ul><li>Exploit the Long Tail At internet scale even niche communities are very large . </li></ul><ul><li>Success of web services </li></ul><ul><ul><ul><li>No need to own the user interface. It's your data that they want. </li></ul></ul></ul><ul><li>Users can enrich your data </li></ul><ul><ul><ul><li>“ Harnessing collective intelligence of users” Review and Recommend; Social Bookmarking; Folksonomie </li></ul></ul></ul>
  7. 7. Main Technologies... <ul><li>CSS (Casecade Style Sheet) --Create a content with Style. </li></ul><ul><li>RSS ( Really Simple Syndication) -- Content Syndication </li></ul><ul><li>AJAX ( Asynchronous Javascript and XML ) --Dynamic User Interfaces </li></ul>
  8. 8. Web Services: Open Data <ul><li>Publish Data Not Pages - Remember: its your data that they want, not your user interface </li></ul><ul><ul><li>- RSS feeds are web services, too </li></ul></ul><ul><li>“ Mashups” - Remix Data to Create New Applications </li></ul><ul><li>184 Web services listed on - Photo sharing; calendars; messaging; blogging - File storage; ecommerce; advertising; search </li></ul>
  9. 9. Web Services: Open Data
  10. 10. Beyond Web 2.0 <ul><li>Implicit social applications Skype, which offers voice calling over the Internet, now has over 80 million users globally, and is constantly adding new features. </li></ul><ul><li>Peer–to–peer and Web 2.0 A P2P peer who supplies content of interest is not be a friend in the social networking sense. </li></ul><ul><li>Privacy and security We iterate that there are significant challenges in allowing users to understand privacy implications and to easily express usage policies for their personal data. </li></ul>
  11. 11. View of WEB 2.0 and Upcoming WEB 3.0
  12. 12. Conclusion <ul><li>Web 2.0 is a merging of technologies, people, and attitude that has created an important shift in the way to use the Internet. </li></ul><ul><li>There are many ways that Web 2.0 can be used to benefit businesses by saving them time and money. </li></ul><ul><li>So enjoy the benefits Web 2.0 has to offer, but make sure to do it with security in mind. Thank You...... </li></ul>