4. • A blog is a discussion or information site
published on the internet consisting of
discrete entries ("posts")
– Commentary on a particular subject
– Personal online diaries
– Online brand advertising of a particular individual
or company
• Typically displayed in reverse chronological
order so the most recent post appears first
5. Eh… tell me more…
• A typical blog combines text, images, and links
to other blogs, images, and other media
related to its topic
• The ability of readers to leave comments in an
interactive format is an important part of
many blogs
6. And what else can you do?
• Most blogs are primarily textual
– Some focus on art, photographs, videos (vlogging),
music, and audio (podcasting)
• Microblogging is another type of blogging,
featuring very short posts
– Twitter
7. Still not getting it…
• Here are a couple examples:
– http://www.careerhubblog.com/
– http://diggingsblog.com/
8. So, how can a job seeker use a blog?
Be a Reader …Or… Author one!
9. Read blogs about…
• Job Searching Tips
• Companies
• Industries/Fields
• Whatever your network
writes – good way to
stay connected
10. How would reading blogs help me?
• Reading blogs is an effective way to get an
“insider look” at occupations, industries or
fields
• Company blogs can help you research
• Keeps you up to date with your field/company
of interest
11.
12. As a reader you should check out:
• Company Blogs
• http://bx.businessweek.com/3m/blogs/
• http://blogs.douglas.co.us/
• http://www.crookedwillow.net/blog/
• http://www.blindfactoryalex.com/blog/
• Job Search Blogs
• http://guerrillajobhunting.typepad.com/
• http://www.jibberjobber.com/blog/
• http://blog.linkedin.com/
• http://blog.simplyhired.com/
13. How would authoring a blog help?
• Shows your expertise
• Makes you “google-able”… in a good way
– If you can't get rid of negative material, obscure it
by creating a lot of positive, accurate info, about
yourself…. A blog!
• Can link to your Facebook, Twitter or LinkedIn
sites (e.i. a form of networking)
• Helps create your personal “brand”
14.
15. Want to take the plunge?
• Blogger
• Wordpress
• Typically
mobile friendly
• Usually free:
may cost to
setup a domain
name
16.
17.
18. Warning
• Blogs can be extremely
helpful
• But be careful about
what you say, how you
say it and how much
information you
disclose
• Don’t post company
information
19. Spice it Up!
• The Cutest Blog on the Block
– http://www.thecutestblogontheblock.com/free/w
ordpress-themes.html
