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Branding, Social Media and Your Job Search

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What is branding? Is social media really a thing? How does this help my job search? Find answers to these questions and tips on how to make your social media accounts more professional.

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Branding, Social Media and Your Job Search

  1. 1. Branding, Social Media & Your Job Search Sarah Rach-Sovich
  2. 2. Who hopes to… • Look for work for months, maybe years? • Find a job that you don’t really enjoy? • Make a wage that doesn’t pay your bills? • Be unemployed after college?
  3. 3. A house without a foundation will stand, but for how long?
  4. 4. • Personal branding • Google & You • Utilizing Social Media
  5. 5. The process whereby people and their careers are marked as brands.
  6. 6. Your Brand Is…
  7. 7. That’s the bad news… What’s the good news? While it is difficult to remove every stain…
  8. 8. Clean Up Your Act • Play detective • Start with content you created
  9. 9. Photos
  10. 10. Grammar and spelling mistakes
  11. 11. Take control of your Google results
  12. 12. Proof!
  13. 13. Utilizing Social Media
  14. 14. • About Section • Life Events • Groups • Post…wisely
  15. 15. About Me Section
  16. 16. Life Events
  17. 17. Groups
  18. 18. Post…wisely
  19. 19. A word picture about privacy settings
  20. 20. Tips 1. Photo & Headline 2. Connect 3. Recommendations & Endorsements 4. Groups & Companies 5. Find Jobs
  21. 21. Do you know where people look first?
  22. 22. & Headline
  23. 23. 3. Recommendations
  24. 24. & Endorsements
  25. 25. 4.
  26. 26. 4. Groups
  27. 27. & Companies
  28. 28. 5. Find Jobs
  29. 29. Reminders • Don’t forget the SOCIAL aspect of social networking & social media • Find role models • Be positive! • Consistency is key
  30. 30. WorkForce Center
  31. 31. www.linkedin.com/in/sarahrachsovich lifeafterdreams@hotmail.com Sarah Rach-Sovich

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