2. AIMS OF CAMPAIGN
• To refurbish Buffs park for football and
community purposes.
• To help out our local football team.
• To get more children interested in
sport.
• To make Baldock look like a more
friendly place in general.
3. FOCUS/LOCATION
• It will be mainly focussed on Buffs park
as that is what we are refurbishing but
it will also be Baldock in a way as we
want our town to look like a nicer
place to live.
4. TARGET AUDIENCE
• Our target audience will be Children
and teenagers who are interested in
football.
• They will be around the age of 8-16.
• They will also be of both genders, as
there are female football teams as well
as male.
5. MEDIA FORMS/PRODUCTS
• We will make a short film promoting our
campaign. It will include a teenager who
lives in the local area and how much it
would change his life if buffs park was
refurbished.
• We will also make a website which will make
it easier for people who want to get
involved and join in with our campaign.
