1. ROBIN BHAN
Bangalore/ 8793806505 / rbhan91@gmail.com
LinkedIn: www.linkedin.com/in/robin-bhan-0b7a331a Twitter: @ROBINBHAN1
DIGITAL MARKETING STRATEGIST
2+ years of experience in social media, online advertising and copywriting, with a documented
record of success in increasing online presence and brand awareness.
Affiliate Marketing without a website| Social Media Certification
w Expertise in multiple digital marketing disciplines, including social, content, and email marketing.
w Proven success in driving results through social media, community engagement, and copywriting.
w Results have included triple-digit sales growth and massive leaps in audience engagement.
w Extremely passionate and knowledgeable about digital media.
AREAS OF EXPERTISE
o Social Media Marketing o Copywriting o Content Marketing
o Blog Authorship o Email Marketing o Google ad words
o Talent Management o Affiliate Marketing o U.I Development
PROFESSIONAL EXPERIENCE
SELF-EMPLOYED 2015-Present
Co-managed all online marketing for two brands in the US and Europe, working closely with two
colleagues. Coordinated across multiple departments internally (marketing, creative services, finance etc.)
Established and managed social media presence after identifying opportunity and volunteering to take on
extra work.
Successes include:
w Social Media & Community Management: Established strong social media presence across
Facebook, Twitter for the two brands.
w Copywriting & Content Development: Developed content for 1 website, writing many blog posts,
site copy, and promotional messages. Successes include authoring several articles that were picked up
by national US and European media outlets.
w PPC Advertising: Oversaw multiple successful search, display, and mobile advertising campaigns,
including writing and testing ad copy. Consistently increased click-through rates and ROI on PPC
advertising, driving improvements of up to 150% over prior results.
w Email Marketing: Revamped email marketing content plans and schedule for the two brands and
handled the work by dramatically improving content and headlines.
w Growing social media presence: Ensured each brand maintained its own individual voice and
targeted the right audience.
- Grew Facebook page for my website to 3200+ “likes” through smart content curation,
effective engagement, and targeted Facebook advertising.
- Introduced contests as a way to grow followers and fans on Facebook and Twitter,
working closely with web designers on targeted landing pages.
2. ROBIN BHAN
Bangalore / 8793806505 / rbhan91@gmail.com
Landing Page Optimization: Drove subscription increase of 10-25% for
several websites by writing and testing landing page copy to improve conversions.
Cognizant technology Solutions 2014-Present
U.I Developer
Developed broad range of responsive and non-responsive websites for our clients using various
technologies.
Developed a wide range of UI pages for various clients keeping in mind
both the front-end and back-end perspective.
ACHIEVEMENTS
Published my novel in 2016.
Awarded the Best Filmmaker at national Level Media Fest IN 2012.
EDUCATION & CREDENTIALS
Computer Science Engineer, V.K.I.T
Visvesvaraya Technological University, Belgaum, Karnataka
Certifications:
Affiliate Marketing without a website Certification, Email Marketing Made Easy: How to Build an Email
List Fast, Copywriting Techniques, Working with Video in Photoshop CS6 – Udemy Academy
Computer & Web Knowledge/Skills:
Mac and PC platforms; Microsoft Office; Adobe Photoshop; Dreamweaver; Google: AdWords &
AdWords Editor, Keyword Research Tool, Google Docs; Bing Ads, Bing Editor Facebook Advertising,
Facebook Power Editor, HubSpot, WordPress and Blogger; Social media channels – Facebook, Twitter,
Google+, LinkedIn.