1. P R O F I L E
P R O F E S S I O N A L W O R K E X P E R I E N C E
Detailed and proactive social media professional with a Bachelor’s degree in Entertainment
Business and a strong work ethic specializing in digital marketing, professional selling,
content creation, event management, and various social media platforms including
YouTube, Facebook, Instagram, Twitter, Snapchat, Pinterest, Tumblr, and more; special
areas of expertise include using analytical platforms such as Instagram Insights and
Facebook Insights to track KPIs such as impressions, likes, shares, and overall effectiven ess
of digital marketing campaigns
B R Y A N T S A N T O S
S O C I A L M E D I A S P E C I A L I S T
Social Media Manager April 2019 - Present
United States Personal Chef Association – Remote
Curate high quality Pinterest graphics, Instagram and Facebook posts, and other digital
content utilizing stock photo and video as well as design platforms such as Canva, Adobe
Creative Suite, and more
Maximize use of social media management and scheduling software such as Hootsuite to
create efficient and impactful social media content
Utilize analytical platforms such as Instagram Insights and Facebook Insights to track KPIs,
impressions, and overall effectiveness of social media marketing efforts
Macy’sStyleCrewMember
(Social Media Brand Influencer)
April 2018 – May 2019
Macy’s – Dededo, GU
Drive digital customer engagement and internet traffic through promoting Macy’s products
and services online using various social media platforms and promoted posts as well as other
digital marketing plans and campaigns
Produce captions, hashtags, and other relevant copy for social media content while utilizing
various tags and cross-platform linking as well as professional and creative writing skills to
increase engagement and social currency
Sales Supervisor October 2017 – May 2019
Macy’s – Dededo, GU
Motivate and manage a team of twenty talent to exceed sales goals while emphasizing
loyalty applications, client selling, merchandising execution, and exceptional customer
service for a $7 million department
Plan, organize, and execute in-store special events and activations to increase customer
engagement and incremental sales
Engage in personal selling to customers as well as B2B Marketing and selling to vendors and
other industry partners
Awarded Manager of the Year (2018) for achieving outstanding sales results and team
engagement
Full Sail University
B.S. Entertainment Business
June 2017 - June 2019
Valedictorian
Excellence Award
Course Director’s Award
Advanced Achiever Award
linkedin.com/in/bryantsantos11
bryantsantos11@gmail.com
619-653-8577
P R O G R A M S
Microsoft Office:
Word, PowerPoint, Excel
Apple iWork
Adobe Suite:
Photoshop/Illustrator
Premiere Pro/After Effects
Google Suite
Outlook Suite
Hootsuite
Wordpress
B R Y A N T S A N T O S
E D U C A T I O N
instagram.com/thebryantsantos
C O N T A C T
S O C I A L M E D I A
YouTube
Facebook
Instagram
Twitter
Snapchat
Pinterest
Tumblr
E X P E R T I S E
Event Coordination/Execution
Event Management
Communications
Social Media Management
Sales & Customer Service
Industry Research
Relationship Building
Problem Solving Skills
Budgeting & Billing
Networking
Teamwork
Documenting & Database Entry
Technological Literacy
Marketing & Promotions
Time-Sensitive Project Management
Distribution & Operations
Popular Culture/Trends
