unit 1

1. Unit 1A.4 Multimedia
Technology and consumption

2. How do we consume digital tech
nowadays?
• Convergence: This is where different types of
technology go through various platforms. For example
Television, printing and more.
• Connectivity: This is the state of being connected to
people with technology for example social networks,
virtual reality.
• Interactivity: this is something available to the user for
a better experience or information. For example level
of control, hyperlinks/web addresses and more.
• Personalisation: this is what the user does to make that
technology their own or give it that personal touch. For
example music playlists, cases, logging in/ signing in.

3. UNIT 1 INTERVIEWS

4. TOM (ADULT)
Devices
Desktop computer
Phone
Custom PC
Apps
Facebook
Snapchat
What’s app
Spotify
BBC news
Use
What’s app – every
day
BBC news – every day
Rest 2-3 times a week
Importance
Extremely
important
Good or Bad
Extremely good -
allows communication

5. DELE (ADULT)
Devices
Computer
Phone
Apps
Facebook
Safari
Instagram
Use
All of them every day
Importance
Very important because
he does music with
people from around the
world
Good or Bad
Good and bad (in the
middle)

6. STEVEN (YOUNG ADULT)
Devices
Phone
Tablet
Laptop
Apps
Facebook
Instagram
Snapchat
Use
Everyday
Importance
Very important
Good or Bad
Good because he
stays connected

7. HASEEB (YOUNG ADULT)
Devices
Phone
Xbox
Gaming PC
Apps
YouTube
Use
When he has
time
Importance
Not that important to him
but he uses it since he is
able to
Good or Bad
No he feels that it takes over
our life’s and makes people
anti-social so he doesn’t
recommend it