Business Plan : LayZee Bean Bags
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This document outlines a business plan for LayZee Bean Bags, which manufactures and sells bean bags. It discusses the company's mission to provide comfortable products at affordable prices. The business plan covers the company's product lines, manufacturing process, human resources, marketing strategies, financial projections, and SWOT analysis. The company aims to customize bean bags in various sizes, materials, colors and designs to meet customer needs.
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Business Plan : LayZee Bean Bags
- 1. LayZee Bean Bags Setting Up a Business? Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
- 2. Index • Introduction information about Bean Bags • General Company Description: LazzyBean Bags • Products and Services • Productions and Manufacturing Process • Operations Plan • Utilizing Human Resource • Marketing strategies and Sales Plan • Financial Plan • SWOT Analysis
- 3. Introduction information about Bean Bags • What is Bean bag? • Who uses it? • Why to use it? • Where to use it? • How to use it? Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
- 4. About Lazzy Bean • Mission : To provide the Comfort to ordinary folk and chance to buy the same thing as rich people. • A LayZeeBeanBags dedicated to showing products designed, developed, manufactured and marketed at LayZeeBags.com. • So if you're looking for a high quality, hand made, well designed and fun bean bag then look no further than LayZeeBags.com
- 5. Products and Services I. Materials/Cloths /Leather Used: • Velvet • Leather • Cotton twill • Denim • Suede • Nylon • Vinyl • II. Filling Material III. Support(Additional) • Polystyrene pellets • Sponge Back • PVC pellets • Thermocol balls (Confities) • Settle back • Foam/Wool • Bottom sand • Water Slabs • Handles and Support • Sponge • Sit backs and covers
- 6. Services Custom Design • Based on color • Based on style • Based on type • Based on design • Based on other features
- 7. Main Types Sacks: • 3.5 ft: One child or one small teenager • 5 ft: One adult or two children • 6 ft: OUR MOST POPULAR PRODUCT - One adult , two adults sitting closely, one adult and two small children • 7 ft: Two adults or three small children • 8 ft: Four adults or whole family…this product is MASSIVE! • Huge Pillow • One adult or two small children • Comfy Pad • Two adults or two children • ** Pets also love the Comfy Sacks so don't leave them out! Loungers: • 5 ft: One child lying down, two children or one adult • 6 ft: STAFF FAVORITE - One adult lying down, two adults sitting comfortably side by side, two adults and a child, three children • 7.5ft: two adults lying down, three adults sitting side by side, four children sitting side by side.
- 8. Various Sizes and Pattern
- 9. Attractive Color and Attractive Design
- 11. Services • bean bag fillings are mostly comprised of polystyrene pellets or PVC pellets.
- 12. Customized Style and Design
- 13. Embroidery bean bags and other styles
- 14. General Preference Size Sack Dimensions* Weight 3.5 ft Sack 3.5ft x 3.5ft x 2.5ft 7Kg 5 ft Sack 5ft x 5ft x 2.5ft 10Kg 6 ft Sack 6ft x 6ft x 3ft 12Kg 7 ft Sack 7ft x 7ft x 3ft 15Kg 8 ft Sack 8ft x 8ft x 3ft 18Kg 5 ft Lounger 5ft x 3ft x 3ft 7.5Kg 6 ft Lounger 6ft x 3.5ft x 3.5ft 10Kg 7.5 ft Lounger 7.5ft x 3.5ft x 3.5ft 15Kg 3 in 1 Sack (Comfy Pad) 6ft x 6 ft x 1ft 12Kg Pillow Sack 4.5ft x 5.5ft x 1ft 9Kg
- 15. Website
- 17. Operations :Supply Chain Manangement
- 18. Making a Bean Bag:Process • Fabric Relaxing • Spreading, Form Layout, and Cutting • Embroidery and Screen Printing and designing • Sewing • Spot Cleaning and Laundry • Filling and Testing • Packaging and Shipping Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
- 19. Human Resource • Requirement (Need?) • Recruitment • Training • Retention and Motivation • Education and Provision • Additional Skills Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
- 20. Salaries Roughly (Per Month) • Marketing/Sales/Finance Executive : Rs.10,000 to Rs.15,000 • Labour(Cutting/ sewing/Other) : Rs.3,500 to Rs.10,000 • Delivery and cleaner : Rs.5,000 to Rs.10,000
- 21. Production Cost: (Bean bag beds qt.10000 approx) • Schedule of Cost of Goods Manufactured Direct Materials: • Supplies • Beginning raw materials inventory • Depreciation, factory Rs.2 lakh • Add: Purchases of raw materials • Property taxes, factory Rs.10000/- • Raw materials available for use • Less: Ending raw materials inventory • Total overhead costs Rs.1,50,000/- • Raw materials used in production • Direct Labour Rs. 1 lakh • Add: Beginning work in process • Manufacturing overhead: • Indirect labour • Machine rental • Utilities factory • Total manufacturing cost Rs.50000/Rs.1 lakh Rs.75000/- • • Less: Ending work-in-process • Cost of goods manufactured Rs. 6.85 lacs.
- 22. Product Cost: • Type Price (In ₹) • Small chair 800-1500 • Extra large chair 1500 & above • High quality leather 5000 & above • Comfortable sofa 4000 & above
- 23. SWOT Analysis • Strengths: • Opportunity: • Unique Product • Customization • Line Extension • Color and shapes variation • Online Presence • Bed extension • Comparative Less Pricing • Threats: • Weakness: • Strong Competitor • Low Finance • International Competition • Competitive Pricing • Fancy Furniture in market • Not suitable for long use Renzil D’cruz http://RenzilDe.com http://about.me/renzilde http://linkedin.com/in/renzilde
- 24. Thank You. • Questions ??? • Comments #@$% • Concerns !!! facebook.com/renzilde twitter.com/renzilde linkedin.com/in/renzilde