Social Media

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Social Media

  1. 1. Social Media presented by The Marketing Twins at 1429 Creative MarketingTwins.com for Business
  2. 2. What exactly is Social Media ?
  3. 3. Website Your website is the hub of information for your customers
  4. 4. Podcasts Showcase expertise and demonstrate credibility
  5. 5. Blogs Participate in the blogging community
  6. 6. Videos Capture the experience
  7. 7. Photos Share, promote & highlight
  8. 8. Reviews Encourage others to share their experience through online reviews
  9. 9. Online PR Manage your own public relations dissemination of information Press Releases
  10. 10. Email Communication Turning boring e-newsletters into dynamic communication links
  11. 11. Social Profiles / Networking Get engaged into the conversation
  12. 12. MySpace <ul><li>130 Million active users </li></ul><ul><li>Strong site for musicians/entertainers </li></ul><ul><li>Increase in 2009 of age 18-24 users </li></ul>
  13. 13. LinkedIn <ul><li>47 Million active users </li></ul><ul><li>A new member joins LinkedIn </li></ul><ul><li>approximately every second </li></ul><ul><li>Professional networking </li></ul><ul><li>Job searches / Recruiting tool </li></ul><ul><li>Join groups to connect to others </li></ul><ul><li>Make contacts and share referrals </li></ul><ul><li>through discussion forums </li></ul>
  14. 14. Facebook <ul><li>250 Million active users </li></ul><ul><li>More than two-thirds of users are </li></ul><ul><li>outside college age </li></ul><ul><li>Fastest growing demographic - 35+ </li></ul><ul><li>65 million+ using FB on mobile device </li></ul><ul><li>Promote business using Fan Pages </li></ul><ul><li>Connect members through Groups </li></ul><ul><li>Share photos, videos and events </li></ul>
  15. 15. Twitter <ul><li>140 character “microblog” </li></ul><ul><li>Most users: Age 25-49 </li></ul><ul><li>Six reasons to use Twitter: </li></ul><ul><ul><ul><li>Likeability </li></ul></ul></ul><ul><ul><ul><li>Noticeability </li></ul></ul></ul><ul><ul><ul><li>Credibility </li></ul></ul></ul><ul><ul><ul><li>Searchability </li></ul></ul></ul><ul><ul><ul><li>Connectability </li></ul></ul></ul><ul><ul><ul><li>Profitability </li></ul></ul></ul>
  16. 16. Social Media Visit our social media resource page: MarketingTwins.com/socialmedia

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