Main Takeaways: -Why Product Managers need to write -Writing well as a PM -How writing transitions to effective storytelling

1. JM Coaching & Training © 2020
www.productschool.com
Writing for Product Managers by
Uber Sr PM

2. CERTIFICATES
Your Product Management Certificate Path
Product Leadership
Certificate™
Full Stack Product
Management Certificate™
Product Management
Certificate™
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40 HOURS
40 HOURS

3. Corporate
Training
Level up your team’s Product
Management skills

4. Free Product Management Resources
BOOKS
EVENTS
JOB PORTAL
COMMUNITIES
bit.ly/product_resources
COURSES

5. WRITING FOR PRODUCT MANAGERS
Divya Anand

6. 2
Product Manager &
Designer
Author
‘Dare Eat That’ &
‘I Hate My Curly Hair’
Uber,Amazon, HT
Media

7. AGENDA
01 Why Write?
02 What do PM’s Write?
03 On Writing Well…as a PM
04 From Writing to Storytelling
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8. WHY WRITE?
4
Reduce
Abstraction
Take a step
back
Don’t Hide

9. WHAT DO WE WRITE?
5
Business
Requirements
Specifications Emails
Updates

10. ON WRITING WELL
6

11. – Stephen King
“The scariest moment is just before you start”
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12. A clear sentence is no accident
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13. Examine every word you put on paper
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14. There is no mass audience
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15. Keep a tight rein on your subjective self
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16. Re-writing is the essence of writing
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17. FROM WRITINGTO STORYTELLING
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18. – Steve Jobs
“The most powerful person in the world is the storyteller.
The storyteller sets the vision, values and agenda of an
entire generation that is to come”
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19. Why must you tell this story?
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20. Make me care!
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21. What are the stakes?
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22. A credible storyline
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23. Impactful structure
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24. Surprise yourself
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25. Begin with the end in mind
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26. RECOMMENDED READING
22

27. THANKYOU
23

28. www.productschool.com
Part-time Product Management Training Courses
and
Corporate Training