From this presentation you will learn how to build an Logistics Optimization Platform

1. www.productschool.com
How we build Logistics Optimization
Platform

2. Join 40,000+
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4. Corporate
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Level up your team’s Product
Management skills

5. Nam Long Pham
T O N I G H T ’ S S P E A K E R

6. How we build Logistics
Optimization Platform
Pham Nam Long
CEO @ Abivin

7. Agenda
1. Abivin journey so far
2. How Product is Developed at Abivin
3. Personal Experience for Product Management

8. Abivin journey so far

9. SEA Market has great potential, and mostly untapped
2015
2017
2019
2018
2016
80M vehicles**
*OICA, Motorization rate 2015, http://www.oica.net/category/vehicles-in-use/
**ASEAN Automotive Federation 2017, http://www.asean-autofed.com/files/AAF_Statistics_2017.pdf
2020

10. AI-powered Logistics with proprietary Algorithms
Transportation
ManagementRoute
Optimization
Business
Intelligence
Dashboard
Proprietary
Algorithm satisfies
20+ parameters
Machine Learning,
Big Data Analytics

11. Unified Vehicle Routing Problem planner
Abivin solves VRP in seconds, satisfying 20+ constraints simultaneously
1. Capacity
2. Time windows
3. Familiarity
4. Deliveries & Pickups
5. Road restriction
6. Temperature
7. Multi-modal
transport
and others
VRP is proved to be an NP-hard problem with 100+ constraints.
Others satisfy at most 5 constraints simultaneously.
1000+
Delivery
points
50+
vehicles

12. 1. Solved VRP problem in Master class:
○ Top of the class 2012 => Does not seem to be an easy problem
2. Get Paid:
○ First PO after 1 year, gained the confidence of the market
3. Watching How The Economic Machine Works by Ray Dalio:
○ Do everything that you can to increase Productivity
4. Watching What is Supply Chain Management by ASU's W. P. Carey School
○ Explain why and how products get to be in their places with the Supply Chain
Origin of Product Ideas and Development

13. 2015
1. vDocs got pitched to 20 companies but no good problem to solve
2. Use the in-memory computing engine => super fast to calculate Big Data
3. If there is no transaction, there is no market

14. 1. vRoute quickly gains popularity within MNCs, gained many requests for other projects:
a. tried to build the second product: attention split, non-engineer PM, junior engineers
b. project delayed, eventually canceled after 1 year
c. learn the hard problem of focus on one solution
2. Fix the problem of merging two systems:
a. vRoute 1: good for Route Optimization, not good for Logistics Resource Mngmt
b. vApp: good for Management, but lacking competitiveness against competitors
c. Wasting 1 year and lot of Opportunity Costs
2016 - 2018: Focus is the key

15. How Product is Developed
at Abivin

16. 2019: Organization Re-designed
1. Organization Chart
2. Focus on Processes and Trainings
3. Weekly Deployment

17. 2019: Org Chart
1. Clearly define the Roles of people: Requirements,
Responsibility, Benefits
2. Avoid the Grey Areas: Two people are both responsible
3. Avoid the Void Areas: No one is responsible
4. Define Managers and Leaders for reporting
5. Applied for team of 30+ members

18. 2019: Org Chart
CEO
COO CTO
BA Test Design Dev DevOps
PM EngPOFO BO
Mkt BD CS Deploy HR Finance

19. 2019: Responsibility Assignment Matrix
1. Clearly define Work/Product Component vs. People
2. Also known as RACI Model, modified version at Abivin

20. 2019: Responsibility Assignment Matrix - 1
BD BA Dev Test
Project 1 Adam Bob
Project 2 Adam Charlie
... Don
...
Project N Eva

21. 2019: Responsibility Assignment Matrix - 2
BA Designer Dev Test
Component A x
Component B x x
... x
... x
Component Z x

22. 2019: Processes

23. 2019: Weekly Deployment
1. Deploy every Thursday, 6pm
2. All processes are backwardly worked toward the Thursday deployment goal
3. Meeting for Project Managers on Friday afternoons:
a. Little thinking break for intensive Thursday
b. Give team members the sense of what to do next week
4. Meeting for Line Managers on Monday mornings:
a. Give team members the support from Line Managers, after a weekend of thoughts :)
5. Weekly Meetings between Project Managers and Customers happen in between 3) and 4).

24. 2019: Weekly Deployment

25. 2019: Weekly Deployment

26. 2019: Weekly Deployment

27. 2019: Weekly Deployment

28. Personal Experience for
Product Management

29. How to use Google for research

30. 1. Search for X or How to do X?
2. Read the first 10 results for X, skim through keywords => 1-2 hours
3. Summarize the common ideas => These are common perception of people
4. Summarize the speciality => Some kind of secrets to be known
a. Why? If it repeats, should be in common list
5. Increase to 20-30 results if not satisfied.
How to use Google for research

31. Why?
Other people has been thinking of going to the moon, then our ideas might have already
been thought through. Learning from others help us to saves our youth for something
more important. It’s no problem if you do something not original. It is more important if
you can improve 10x.
Don’t obsess to be so original

32. As a Master student, I learnt a good research lessons: start full attention to solve the problem: 3 days
before the deadline.
● Day 1: Read the forum. Reading every single thread => realize issues has been fixed, potential
reveal of solutions, forming my own solutions from there.
● Day 2: Intensively work on the problem. Going to friends/lecturers to ask feel the difficulty or similar
challenge. Work 4pm until 2am to focus energy, break with KFC or fried chickens. Something
interesting need strong focus.
● Day 3: Final push, with learning curve from day 1 and 2: 3 solutions can be produced, make a good
100-mark
Research should be learned early

33. Research should be learned early

34. We are hiring!
Email: info@abivin.com www.abivin.com

35. www.productschool.com
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