How To Utilize Calculated Properties in your HubSpot Setup
Landing pages and issues
1. D O Y O U K N O W W H A T T H E M O S T
C O M M O N L A N D I N G P A G E
I S S U E S A R E ?
OCTALOGO.COM
In the past we’ve discussed the basic elements you
require for your landing pages that convert. So, you
have a landing page with an appealing offer and a
clear call-to-action button. You’re ready for leads
coming in.
But, wait, nothing happens. Why?
2. PROBLEM #1 NO
TRAFFIC
There are a couple of things that could be more
frustrating than developing a landing page, and that
is seeing that you have gotten just 5 views in 3 weeks
However, if you’re getting low traffic on your landing
page, you need to use the channels that bring in
traffic and try to enhance that – either by improving
their performance or by pouring fuel to energize
these channels. Here are a few things you could
include to ensure this:
1.Take a Shot at Your SEO
2.A/B Testing Your call to action
3.Content Advancement
3. PROBLEM #2
HIGH BOUNCE
RATE
If you look into your data analytics, chances are
you’ve seen this metric some time recently. Bounce
rate refers to individuals visiting your website, but
leaving without filling the form or even spending
significant time on it.
Doesn’t this sounds like “poor conversion rate”? If
somebody leaves your website without interacting,
they probably won’t fill in the form or request for
quote. With that said, you can have a low bounce
rate or low conversion rate if your visitors explore
the different pages of your website. Here are a few
solutions you can look forward to
4. DECREASE LOADING PAGE TIME
If individuals are rapidly skipping your page, there
could be various reasons for this. The greater part
of them are shrouded in the “poor conversion rate”
issue. However, one wasn’t: Your page might have
loading issues … so visitors went away. There are
bunches of little ways you can enhance your site
load time, for example, changing the document size
of your landing page pictures
5. LIMIT THE CONTENT SIZE FOR
MOBILE VISITORS
More and more people are using mobile phones to
access websites, so, you wouldn’t want to lose your
potential clients or conversions. Try displaying
certain content for mobile visitors. With this, you
could help them to convert and consume your
content