1. http://olasumboadedipe456.blogspot.ca/
Name: OLASUMBO ADEDIPE
Date: 24/4/2014
Instructor: GARRY BELANGER

2.  Perspective
 Blog Overview
 Business Review
 Internet Marketing Recommendations
 Rationale

4. PC Online Usage in Canada: Canadian online demographics show half of the
population is under age 35, and a third reside in households that earn at least $100,000
annually.

5. According to techcrunch.com
Google Biz Chief: Over 10M Websites now using
Google Analytics

7.  Blog topic
 Persona
 List of blog posts titles
 Facebook page, Twitter, YouTube channel, Pinterest
 Summary

8. Why????
I am International student from Nigeria, west
Africa. I want to share my country different
culture so that people can be aware how Nigeria
has so many cultures. So this was the best time to
share something about my culture and festival.

9. Age: 18-above
Interest: Tourist, business
Sex: Male and female
Income : Upper to middle
class
All over the world
 James
 Business man in
Canada
 Want to go to Nigeria
 Find out some
information about
culture so that he can
make an international
market entry.

10. I have posted
12 main culture
of Nigerian culture,
one
in each week.

17.  Communicate blog
through social media
 Grab target market
from social sites
 Make your blog
attractive
 Put attractive thing on
top
 The presence of large
target market
 Easily track the
demographic and
geographic record of
target market
 Direct drive traffic to
blog

18.  Help to communicate
all over the world via
tweet
 Connect with blog
and Facebook
 Follower help to get
traffic for blog
 Do tweet and retweets
 Use twitter deck to
schedule your tweet
 Add video to blog
related topic
 Make your channel
which help to grab
traffic
 Increase your rank in
Google search
 Find your target area

19.  It’s a place you can
bookmark images and
videos you love from around
the web.
 The most popular social
news site.
 Easy to use.
 submit new articles and blog
entries.
 Comment on existing
articles.
 Not as focused on mainstream
news headlines.
 Add and vote and comment on
articles.
 Leans more towards offbeat
news and commentary on
mainstream news than current
headlines.
 Mostly unmoderated.

20.  It Helped Discover the Best
of the Web…in Less Time
 It Leads to More Traffic to
Your Website…Organically
 It a website that can help
discover many different
interesting websites that
relate to specific interest.
 It can be a lot of fun if you
have some time to kill.
 The toolbar is easy to access
and simple to use.
 Rating websites has never
been easier.
 social Bookmarking from the
comfort of your browser.
 Rate sites and visit new sites
with the click of a button.

23.  Share your website via social sites
 Bookmark your related links and pages example
shareaholic
 Social site like digg, reddit and stumbleupon

24.  Write above 250 words in content
 Need to have privacy policy and about page of your blog
 Add appropriate widget to your blog like search widget
 Add follow us to link with social media
 Link up previous blog in your new blog post
 Add labels to every blog post

25.  Should have good content with more than 250 words
 Use of blog heading name in content
 Use of keywords
 Use of social media sites with same name for example
Facebook, twitter, pinterest, YouTube.

26. Search for some good keywords by searching
Search for keywords for local monthly search and approximate CPC
and global monthly searches
Add campaign ended
Set amount of PPC $ 0.20
No average cost per click available

27.  Add some attractive information for your blog
 Display ads should have some impressive image
 Insert your link on display ad.

28.  It promote business through using an network
of associates.
 They are rewarded for grab visitors or
customers to the site.
 Not apply to our blog as we are not using
them, on behalf we using PPC, Display Ads
and other.

29.  Have to make a pitch for your blog
 Enter interesting heading to grab market
 Add blog related picture to enhance your
pitch
 Ending with ###

30.  Email is based on
your blog post
 Your First content
paragraph should be
impressive
 Add some related
pictures to get
attention by the
customer
 Based on upcoming
event and some
special offer

31.  Recommendations
 Add pages to your mobile apps
 Mandatory for marketing
 Need to develop different apps for different OS
 Make it more interactive

33. 1. Hitting a global audience is now possible
through technology
2. Blog provides all the details for Nigeria
3. Blog needs some improvements to make it
more viable .
4. SEO needs to more customized to improve rank
in Google search and to grab traffic on blog.
5. Do regular participation in social sites and blog.