Devnest 11- Tweetminster

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Alberto Nardelli, a founder of Tweetminster, presented the story so far of his political oriented twitter based services

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Devnest 11- Tweetminster

  1. 1. Tweetminster <br />
  2. 2. <ul><li>Founded Dec 2008
  3. 3. Find & Follow MPs & Candidates on Twitter
  4. 4. On a journey since…</li></li></ul><li>Tweetminster is a “media utility”<br />Capture insight through Twitter, “curate” it using data and share the results with people anywhere<br />
  5. 5. The General Election<br /><ul><li>Find your candidate
  6. 6. “UK politics network” on Twitter
  7. 7. “Trending Stories”
  8. 8. Live event analysis – leaders’ debates
  9. 9. 150k-200k tweets
  10. 10. 30 tweets/second
  11. 11. Trends
  12. 12. Campaign Map</li></li></ul><li>#UKvote<br />
  13. 13. Can Twitter be used to make predictions?<br /><ul><li>Volume of candidate mentions within 2m tweets
  14. 14. >90% accuracy nationally
  15. 15. >80% regionally
  16. 16. >70% locally</li></li></ul><li>The Election as research…<br />
  17. 17. News & Opinion curated by data:<br /><ul><li> politics -> current affairs
  18. 18. who are the influencers, and what are they paying attention to?
  19. 19. better organised media monitoring: aggregation -> curation</li></li></ul><li>Making sense of information & pattern spotting<br />
  20. 20. Digging deeper:<br /><ul><li> Serendipitous insights
  21. 21. Early warning signals
  22. 22. Measuring “stuff” in a more granular way
  23. 23. What shapes sentiment
  24. 24. Influencing</li></li></ul><li><ul><li> Packaging insight
  25. 25. Distributing value</li></ul>@albertonardelli<br />@tweetminster<br />

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