What have you learned from your audience feedback?

1. Question 3
What have you learned from your audience feedback?

2. Throughout my planning and
creation of my media package,
I carried out some audience
feedback on particular aspects
in which I either; struggled to
decide on or simply needed
reviews from my target
audience to find out what they
want to see. I carried out quite
a few questionnaires and
surveys to gain audience
feedback, and from this
feedback I was able to develop
or change particular aspects.

3. I carried out my first
questionnaire in the
middle of planning my
ideas for a storyline,
after brushing up on my
first initial ideas post, I
straight away wanted to
know if I was taking the
story in the right
direction, hence I
created a questionnaire
consisting of 11
questions, which helped
me plan the making of
my trailer.

4. Firstly I wasn’t
sure if my target
audience prefer a
simple Social
Realist dramatic
story, or whether
they would prefer
a hint of the
Crime genre
intertwined into it.
From the results I
was able to
identify that they
do like Crime, so I
made sure to
create a story with
this particular
hybrid genre.

5. There were also quite a
few props that came to my
mind when I was
considering a storyline for
a Social Realism or Crime
type movie. So I also
added this question into
the questionnaire, and
from the results;
Weapons, cigarettes and
Drugs & Alcohol were the
most popular answers, all
of which I included in my
trailer and played a huge
part in affecting my main
character’s behaviour.

6. Another one of my questions asked
about the characteristics they want
to see within the main character, I
chose four of my favourite
responses, and built up my main
character based from these
answers. I also included a question
about whether the music can draw
my target audience into the trailer,
majority answered yes, so I made
sure I picked an intriguing piece of
music which will catch the attention
of someone straight away.

7. I also gained some
feedback from my
teacher and peers of
my very first film
synopsis, and realised
that my story wasn’t
clear enough to
understand. From this
I put myself in the
position of my target
audience and rewrote
the synopsis with a
completely different
and clearer story.

8. After my trailer was uploaded onto YouTube, I received a few comments on what people think about my product. From
these comments it is clear to see the genre and narrative within my trailer are clear, and they liked my editing, however
they wanted more dialogue.
Looking back, if I was to recreate the trailer again I would include a lot more dialogue between my two main characters,
rather than full of sound bridges.

9. Focus
Group
I also recorded a Focus group where I managed to get some feedback on my trailer, I then used this
feedback within my reflection to see how I could have done things differently in terms of creating
the trailer.
From the feedback within this video, the
specific elements I would change within the
creation of my trailer are; maybe including
more characters or character interaction and
dialogue, as this would have also solved the
problem of my trailer being quite short.
The positive aspects within my trailer that my
focus group liked were; the fact that there
was a very clear and ordered narrative, the
editing techniques (the flickering scenes and
the changing pace within to match the
tension), and the soundtrack which fitted the
genre.
Positives
Improvements